RASHIDA BURCH-WASHINGTON
**** ****** ****, *********, ** 14609 585-***-**** *******.**********@*****.*** PROFESSIONAL STRENGTHS
Operational structure development,project management, community advocacy, staff and volunteer management, media production, platform and resource creation
EXPERIENCE
RAW Talent NY, LLC Rochester, NY Founder June 2023- PRESENT
●Provide media production services for small businesses and government Incredible One Enterprises, LLC Newark, DE (Remote) Operations Manager, November 2021 - December 2023
● Provided direct operations support to CEO of a multi-million dollar company to plan and execute company initiatives
● Drove efforts that resulted in recognition on the Inc. 5000 list
● Developed and executed operations structure that elevated Inc. 5000 ranking from 1,306 to 1,103 Inc. 5000 list
● Developed and executed annual enrollment event with 200 attendees and 35% closing rate for program enrollment
● Coached clients successfully and helped 25 CEOs generate 7- figure revenues
● Cultivated and enhanced Partnership, affiliate, and sponsor relationships increasing sales and revenue
● Developed, published and managed the company manual of standard operating procedures yielding increased staff productivity
● Leveraged opportunities for professional development that enhanced the businesses operations and personal professional growth
● Conducted quarterly and annual planning sessions
● Completed business performance analysis
● Developed and launched media marketing materials for CEO’s personal and company brand Rochester Institute of Technology Rochester, NY Workshop Facilitator CES Gathering Stories - Digital Storytelling Workshop for Young Women May 2021 - PRESENT (Contractor)
● Co -facilitated instruction for workshops and community events
● Curriculum development
● Source and recruit relevant participants
● Drive participant growth and development
Rochester Community TV, Inc. Rochester, NY Radio Programming Director and Operations Manager March 2013- November 2021
● Developed and maintained collaborative partnerships
● Taught a broad array of media workshops, camps, and classes
● Increased membership by 70% in the first year of employment.
● Increased efficiency of office tools and systems
● Produce award winning audio and video content for radio and television broadcast
● Co-Founded, created and maintained operations of radio station 100.9FM WXIR-LP by: o Completing the FCC broadcast license application. o Creating license agreements with music publishing companies. o Researching & selecting software and equipment with the assistance of the consulting engineer. o Creating an advisory board and facilitating meetings. o Reviewing proposals and selecting programming from community producers. o Locating and adding thousands of songs to build the radio library. o Created partnerships with community organizations to create community focused broadcasts. o Organizing community events for the promotion of the station.
● Manage multiple facets of RCTV & WXIR, including, but not limited to: o Event Planning
o Front desk staff
o Radio programming
o Purchasing
o Management of staff, interns and volunteers
o Membership records
o General record keeping
o Accounts receivable
Group 14621 Community Association Rochester, NY Office Manager July 2012- March 2013
● Leveraged connections with government officials and other organizations to advocate for area residents regarding
o Public Safety
o Homeowner grant assistance
o General quality of life needs
● Increased donations that directly served residents by 15%
● Provided leadership for:
o Community Grant programs
o Real Estate & Housing Development departments
o Area block clubs and neighborhood watches
● Developed, coordinated, and facilitated free seminars for neighborhood residents
● Event planning and execution
● Managed office activities including:
o Databases and office materials
o Company website and social media
o Supervision and training of support staff and volunteers Berklee College of Music, Boston, MA Music Business Major Principal Instrument- Voice 1999-2002 School of the Arts, Rochester, NY Vocal Music Major 1993-1999 CERTIFICATIONS
Black Leadership from Dr. Felicia Guity, Global GM of Coursera
COVID-19 Compliance Officer for TV & Film 2020
Infectious Disease Contact Tracer from Johns Hopkins August 2020 PROFICIENCIES
Adobe Creative Suite: Premier, After Effects, Audition, Photoshop, Illustrator, InDesign
Microsoft: Word, Excel, PowerPoint, 365, Outlook
Project & Operations management tools: Google Workspace, Notion, TeamworkPM, AirTable, Slack, Keap (formerly Infusionsoft), Zapier, JotForm, RSVPify, UpCoach VOLUNTEER WORK
Rennaisance Academy Charter School of the Arts 2024-2025
Lollypop Farm, Humane Society of Greater Rochester, 2004
William Warfield Scholarship Fund Board of Directors 2018- 2023
Grassroots Radio Conference Steering Committee October 2019- 2022
Prometheus Radio Project Board Collective July 2021- July 2022
Rochester Kwanzaa Coalition 2018
Voice Chair, NIA Arts Foundation 2012
AWARDS AND ACKNOWLEDGEMENTS
Rashida Burch-Washington 2
EDUCATION
Director’s Choice Finalist, Third Coast International Audio Festival Black Radio Rochester Podcast 2023
Bain -Stephens Community Excellence Award 2019
RCTV Producer’s Award Art For The People 2015
Alliance for Community Media, Hometown Media Honor Art for the People 2015
RCTV Producer’s Award Krazy Kidz Newz 2015
President’s Club Honoree Berklee College of Music 2002
Vice President’s Club Honoree Berklee College of Music 2001-2002