Content Strategy & Communications Leader (Immediate Joiner)

Pooja Sinha

*****.*.*********@*****.*** +91-968******* Mansarovar, Jaipur, Rajasthan POOJA

SINHA LinkedIn

SUMMARY

Dynamic Content Manager and Communication Specialist with 6+ years in data-driven content strategy, SEO optimization, and multimedia communication. Excelled in leading teams to produce high-impact content across text, video, audio, and podcasts, boosting engagement by up to 40%. Experienced in internal and external communications, stakeholder messaging, and cross-functional collaboration to ensure consistent brand voice across platforms. Skilled in audience analysis, market research, and leveraging tools like Google Analytics and Adobe Suite to inform strategies. Passionate about podcast production and video/audio editing to create immersive storytelling that connects with diverse audiences.

SKILLS

Content & Communication: Content Strategy, Copywriting, UX Writing, Blogging, Editorial Calendar Management, Internal & External Communications, PR Writing, Stakeholder Communication, Brand Messaging,

SEO & Marketing: SEO Optimization, Digital Marketing, Branding, Campaign Management, Audience Segmentation, Analytics

& Reporting

Multimedia & Podcasts: Podcast Scriptwriting, Audio Editing, Video Content Strategy, Voice-over, Multimedia Storytelling, YouTube/Spotify Management, Youtube content script.

Design & Tools: Google Trends, SEMRush / Ahrefs, Hemingway Editor, Grammarly, Yoast SEO, Canva Pro, Google Analytics, Google Docs, Trello, Google Search Console, Photoshop, In design.

Soft Skills: Team Leadership, Cross-Functional Collaboration, Strategic Decision Making. EXPERIENCE

Senior Content Writer

MSM Coretech Innovation, Jaipur, Rajasthan

April 2025 – Present

Develop high-quality blogs, articles, whitepapers, and social media scripts for clients across diverse niches, enhancing brand visibility by 35%.

Created messaging frameworks that elevate audience engagement by 65 %.

Conduct in-depth market research and SEO optimization, driving 25% increased engagement on digital platforms.

Collaborate with design and marketing teams to ensure cohesive content delivery, aligning with client objectives.

Managed editorials calenders and communication campaigns.

Produced scripts and communication content for digital platforms. Content Lead Jan 2024 April 2025

W3era Web Technologies Pvt Ltd, Jaipur, Rajasthan

Crafted engaging and SEO-optimized content, enhancing online presence and driving traffic growth by 40%

Collaborated cross-functionally with marketing and design teams to ensure cohesive content delivery by 30%

Conducted comprehensive content audits, leading to improved website performance and user engagement by 20%

Leveraged analytics to refine content strategies, boosting engagement metrics by 10%

Analysed communication trends and stakeholder feedback to refine content strategies, improving campaign effectiveness by 20%.

Developed detailed reports on audience engagement metrics, supporting data-driven decisions that boosted client satisfaction by 15%.

Wrote scripts for podcasts and YouTube content, providing voice-overs to enhance multimedia outreach and engagement.

Copywriting and Branding Executive Sep 2021 - Jan 2024 SAG InfoTech Pvt. Ltd., Jaipur, Rajasthan

Developed high-impact content for various platforms, elevating brand visibility and engagement by 35%

Coordinated with digital marketers and designers to create innovative and cohesive campaigns by 30%

Provided professional voice-over for in-house products, enhancing multimedia marketing efforts by 20%

Analyzed market trends to develop targeted content strategies by 15% Copywriting and Branding Executive Sep 2019 - Mar 2020 Ecomsolver Private Limited, Jaipur, Rajasthan

Produced compelling copy for blogs, articles, and social media, increasing brand reach and engagement by 40%

Managed content calendars, ensuring timely and consistent content delivery by 30%

Conducted thorough keyword research to enhance SEO efforts by 20%

Aligned content with brand messaging, ensuring consistency and relevance by 10% Social Media Campaign Strategist Oct 2018 - Jul 2019 Esage IT Pvt Limited, Jaipur, Rajasthan

Designed and executed social media campaigns, significantly boosting brand awareness by 40%

Created SEO-rich content, driving increased website traffic and visibility by 30%

Collaborated with the marketing team to synchronize content strategies with overall goals by 20%

Monitored and analyzed social media metrics to refine and optimize campaigns by 10% INTERNSHIPS

Social Media Campaign Strategist Intern June 2018 - Aug 2018 Econaur Build Solutions Jaipur, Rajasthan, India

Assisted in designing and implementing effective social media campaigns by 50%

Developed SEO-optimized content, improving online presence by 50% Digital Marketing, Branding, and Public Relations Intern May 2016 - Jun 2016 Metal26 Jaipur, Rajasthan, India

Assisted in digital marketing and branding projects, enhancing the brand image by 50%

Developed PR materials and supported branding campaigns, improving public perception by 50% EDUCATION

Bachelor of Journalism and Mass Communication Jun 2015 – May 2018 Amity University Rajasthan, Jaipur

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