Naomi Abner
************@*****.*** 267-***-****
** **** **, *** ****, NY 10006
EDUCATION
COOP Careers – Digital Marketing Fellow, New York, NY June 2025
• Engaging in a 16-week apprenticeship program, acquiring expertise in SEO writing, SEM Ads, Facebook/Instagram Ads, Twitter Ads, LinkedIn Ads, Programmatic Ad buys, excel & more
• Completing 200 hours of instruction time with a hands-on mastery of digital marketing platforms, communication/presentation training, networking, and client work with actual companies Temple University, Philadelphia, PA May 2024
Bachelor of Arts in Public Relations
TECHNICAL SKILLS AND CERTIFICATIONS
Certifications: Google Search Certification, Google Measurement Certification, Google Analytics Professional Certificate (Coursera) Skills: SQL, Search Engine Optimization (SEO), HTML/CSS/JavaScript, Excel, Leadership, Conflict resolution, Critical thinking PROJECTS
Nina’s Galleries, New York, NY March 2025 – June 2025 Digital Strategy to Increase Gallery Sales (SEO, Google Analytics, Excel)
• Designing and executing a multi-channel digital marketing campaign for an art gallery using Google Analytics, Excel, and SEO to increase product sales
• Outlining a social media growth framework using Google Ads, Facebook/Instagram Ads, and industry benchmarks to inform messaging strategy; optimized messaging strategies for targeted email, paid social, and search channels
• Collaborating with cross-functional teams to develop SEO-driven content and brand-aligned marketing campaign to drive an increase in gallery website traffic and online sales PROFESSIONAL EXPERIENCE
Vanguard, Malvern, PA November 2024 – June 2025
Client Sales Associate
• Represented Vanguard as a frontline brand ambassador, managing high-volume client communications while delivering clear, compliant messaging on complex financial products
• Strengthened client trust and brand perception by translating technical investment concepts into accessible, audience-focused communication
• De-escalated sensitive client concerns with professionalism and strategic problem-solving, protecting client relationships and supporting long-term retention.
DBTV, PA / Remote January 2024 – May 2024
Public Relations and Social Media Coordinator Intern
• Authored and published 10+ press releases and articles to promote news, driving a 40% increase in inbound traffic and 20% boost in conversion rates
• Conducted A/B and multivariate testing on digital content to enhance UX and SEO performance, increasing click-through rates by 25%
• Revamped customer segment definitions through benchmarking, in-depth market research, and stakeholder interviews; enhanced accuracy in revenue and engagement data
LEADERSHIP EXPERIENCE
Women On the Rise, Philadelphia, PA January 2020 – January 2022 Founder & President
• Led monthly professional development workshops to over 200 attendees to develop their analytical and critical thinking skills in various topics
• Organized a winter clothing drive resulting in 500+ items donated to two homeless shelters, supporting women in need during the pandemic
Entrepreneurship and Innovation, Philadelphia, PA January 2020 – May 2021 Director of Fundraising
• Supervised 50 high-achieving high-school students through completion of college course in Entrepreneurship that involved thinking of a technology-related business idea and creating an associated market plan