Visual Director and Creative Producer in Fashion & Brand Content

Christopher Alessi

New York, NY thechrisalessi.com theweekendvibesco.com *********@******.*** 631-***-**** thechrisalessi

Visual Director Creative Producer Photographer Creative producer and filmmaker specializing in fashion, lifestyle, and branded content. Experienced in producing cinematic video campaigns, directing photo and video shoots, and developing engaging social media content for fashion brands, startups, and digital marketing campaigns.

Selected Clients & Collaborations

Cosmopolitan - NBA - WNBA - NFL - Balenciaga - Vanguard - Grazia - L’Officiel - Brooklyn Cloth - Secret Mission Boutique - Adaptive Security - Navinsure Professional Experience

Social Media & Marketing Coordinator — Secret Mission Boutique (New York, NY 2025–Present)

• Lead social media content production and digital marketing for a luxury fashion boutique.

• Produce and edit photo and video campaigns for Instagram, Pinterest, TikTok, and email marketing.

• Manage visual assets and product imagery for e-commerce platforms including Shopify and retail marketplaces.

• Coordinate fashion shoots including casting, styling coordination, and on-set production.

• Develop digital campaigns supporting seasonal launches, retail promotions, and industry trade shows.

Creative Producer (Contract) — Adaptive Security (2025)

• Generated and pitched original video concepts for cybersecurity education and marketing campaigns.

• Edited and color graded video content for digital distribution including LinkedIn, YouTube, and social media platforms.

• Collaborated with marketing teams to develop engaging visual storytelling around complex technology topics.

• Contributed to creative brainstorming sessions and helped shape the visual tone of brand content.

Freelance Videographer & Photographer — ICER Brands/Brooklyn Cloth (New York, NY 2025–Present)

• Produce and shoot fashion campaigns, lifestyle content, and product imagery for a streetwear apparel brand.

• Edit short-form video content including reels, campaign videos, and promotional social media assets.

• Develop creative concepts and shot lists to highlight brand identity and product storytelling.

• Deliver optimized visual assets for digital marketing, e-commerce, and social media campaigns.

Founder & Creative Director — The Weekend Vibes Co.

• Founded a creative production studio specializing in cinematic storytelling, branded campaigns, and fashion content.

• Direct and produce narrative, documentary, and commercial video projects for lifestyle and hospitality clients.

• Manage all aspects of production including concept development, directing, cinematography, and post-production.

• Develop visual campaigns designed for social media, digital marketing, and brand storytelling.

Skills

• Video Production

• Creative Direction

• Cinematography

• Video Editing (Premiere Pro, DaVinci Resolve)

• Color Grading

• Photography

• Lighting & Production Design

• Social Media Content Strategy

• Fashion Campaign Production

• Creative Concept Development

Education

Fashion Institute of Technology — New York, NY

Study Abroad — Rome, Italy International Fashion & Culture Program

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