Advertising & Public Relations Professional

Samantha Delgado

************@*****.*** 754-***-**** South Florida Portfolio

EDUCATION

University of Central Florida August 2023

Bachelor of Arts, Advertising and Public Relations Orlando, FL WORK EXPERIENCE

Genset Holdings August 2025 – Present

Administrative Assistant Pompano, FL

● Coordinated schedules, handled internal/external calls and emails, and provided day-to-day administrative support for the sales team.

● Drafted and distributed action items, follow-ups, and updates to keep projects on schedule.

● Prepared and organized documentation for upcoming jobs and client meetings, ensuring all materials are ready at least two days in advance.

● Streamlined office workflows and introduced organization systems that reduced downtime and improved efficiency.

● Managed the CEO’s daily calendar, prioritizing appointments, tasks, and project timelines. MYS USA January 2024 – January 2025

Marketing Assistant Fort Lauderdale, FL

● Provided administrative support including scheduling, filing, and client communication.

● Supported planning and execution of luxury marketing campaigns for sales and specialized services.

● Designed and produced brochures, digital content, and promotional materials aligned with brand identity.

● Collaborated on copywriting for email campaigns and website updates.

● Assisted with events and boat shows, from setup to client interaction and post-event follow-up.

● Implemented Monday.com project management software, improving task visibility, accountability, and on-time project delivery by 50%.

Prospera May 2022 – March 2023

Marketing Intern Orlando, FL

● Managed social media accounts (Instagram, Twitter, Facebook, LinkedIn), creating tailored content strategies that increased audience engagement by 30%.

● Created email campaigns, monitored their performance, and adjusted content to boost audience engagement.

● Designed multimedia content (photos, videos, graphics) using Canva and Adobe Suite to support digital marketing campaigns.

● Wrote blogs, newsletters, and email copy to engage audiences and strengthen brand voice.

● Maintained and improved the social media publishing calendar, resulting in increased posting consistency and higher engagement metrics.

SKILLS & TOOLS

● Skills: Content creation, copywriting, email marketing, project coordination, market research, client communication, time management, organization, collaboration, attention to detail, bilingual (English & Spanish)

● Tools: Adobe Photoshop, Adobe Illustrator, Canva, Monday.com, Microsoft Office, Google Workspace, Instagram, Facebook, Twitter/X, LinkedIn, MailChimp

● Interests: Paddleboarding, Traveling, Yoga, Reading

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