Operational Excellence & Digital Marketing Leader

Marissa Ratu Permata

Profile

A team player, with keen excitement learning new things, especially in digital marketing. Motivated & knowledgeable about business operations, hotel management, operation excellence, data analytical & problem solver with a resourceful, adaptable and flexible approach with total around 8 years' experience in hospitality industry and start up company, currently I’m working at retail industry.

Skill

• Operation Management

• Key Account Management

• Project Management

• Customer Service Management

• Reconciliation

• Microsoft Office

• Start Up Mindset

Languages

• Bahasa Indonesia - Mother Tongue

• English – Fluent

• Deutsch – Intermediate

• Koreans – Basic

Education

Bachelor’s degree, Padjadjaran University (UNPAD) Faculty of Humanities (2011) Course / Professional Training

• Extensive Project Management Program - Dcolearning (04 – 08 September 2023)

• Python Data Science – (March -May 2023)

• Deutsch kurs B1 Volkhochschule Waldshut Tiengen – Germany (2009)

• WDP short course – Digital Marketing Fundamental online course by Wallstreet (23-26 April 2021)

• WDP Reserve – Digital Marketing certification- Google Ads certification: Media planning, Branding Strategy, SEO, Social Media Ads strategic, programmatic Ads, Master of conversion soft skills related by Wallstreet Devops (April-July 2021)

• International Body Project Certificate – (IBR) International Business Research Indonesia Faculty Economic & Business University of Groningen (May – June 2012) Bekasi 17122

+628**-****-****

marissaratu329

@gmail.com

https://www.li

nkedin.com/in

/marissa-r-

permata-

94a0a5a4

Achievement

• Launch the first service of ‘Furniture Protection’ at IKEA Indonesia

• Launch the first service of Cash on Delivery at IKEA Indonesia

• Launch Store same day delivery service at IKEA Indonesia

• Best Achiever Operation period Sept – Oct 2018 as Business Area Manager at OYO

• Assigned The first and only woman at the operational team to expands and establishes a new city to open as Launcher, North Sumatra – November 2019

• Assigned The only women in Operation across the Nation as Ops Lead – May 2019

• Straight 'A' scoring performance for 5 months in a row, Dec 2018 -April 2019

• Managing all Hotel Manager in Jabodetabek

• Assigned as the 1st Operations City Accountant for Reconciliation Process

• Partner support contributor of the Month (KAM & City Accountant) - Oct 2020 Work Experience

IKEA Indonesia (Sep 2021 – Present) Service Portfolio Manager

• Create service product offer strategy.

• Responsible in defining, developing, implementing overall service product offer.

• Working with commercial team & store to maximize commercial opportunities and implement IKEA service strategy.

• Responsible for service communication throughout all channels are according to a business perspective.

• Ensure all service initiatives grow and support complete offer for IKEA sales.

• Competitor service monitoring. Renew and improve current service implementation. PT.OYO Rooms Indonesia

(Assistant General Manager I Area Business Manager I KAM-City Accountant) (June 2018 – June 2021)

• Drive profitability through streamlined operations, boosting demand through local channels, ancillary sources of revenue and seamless guest experience

• Responsible for the overall performance of delivering OYO standard services, cost effectiveness, room occupancy & revenue from assigned OYO Properties in Jabodetabek with a total of >20 properties and >500 rooms.

• Lead & manage OYO properties staff with a total of 64 people. Ensuring onboard training process for all staff, refreshment training & conduct regular audit to ensure smooth operations, great customer experience.

• Take ownership in managing monthly reconciliation for more than 1K rooms & 300 properties across Jabodetabek

• Take lead in building strong relationship with property owners by proactively solving complex disputes including recon payment, daily & monthly bookings, OTA & App pricing, guest complaints, etc PT. Wijaya Pratama Raya (Sinarmasland)

Front Office Operation Manager I April 2017 - April 2018 Archipelago International (Aston Group)

Duty Manager / Relationship -Marketing I Nov 2016 - Mar 2017 PT. Metropolitan Golden Management (Horison Group) Front Office Manager / Oct 2015 - Oct 2016

PT. Red Planet Hotel Indonesia

Guest Service Supervisor / Marketing I Dec 2013 - Sep 2015 Guest Service Executive I May 2012 - Dec 2013

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