Account Development Specialist - SaaS & B2B Sales

Fatoumata Barry

New York, NY 347-***-**** **********@*****.*** linkedin.com/in/thefatoumatabarry PROFESSIONAL SUMMARY

Results-driven Account Development Representative with a proven record in SaaS and B2B sales, outbound prospecting, and pipeline generation. Experienced in engaging C-suite and director-level decision-makers, qualifying leads, and partnering with Account Directors to convert opportunities into closed business. Skilled in HubSpot CRM, LinkedIn Sales Navigator, ZoomInfo, and multi-channel outreach strategies. Passionate about leveraging data-driven technology to deliver connected customer experiences. CORE COMPETENCIES

Sales Development: Outbound Prospecting • Pipeline Generation • Lead Qualification • Cold Calling • Email Outreach Tools & Technology: HubSpot CRM • Salesforce (SFDC) • ZoomInfo • LinkedIn Sales Navigator • G-Suite Strengths: B2B Sales • Discovery Calls • Executive Stakeholder Engagement • Account Management • Cross-functional Collaboration

PROFESSIONAL EXPERIENCE

Account Development Representative — Meadow New York, NYJan 2026 — Present

• Generate qualified pipeline through high-volume outbound prospecting via cold calls, personalized email sequences, and LinkedIn social selling targeting financial aid and enrollment decision-makers at colleges and universities.

• Conduct discovery conversations to uncover prospects' challenges around net price transparency and student financial experience, effectively positioning solutions to align with their needs.

• Qualify inbound and outbound leads, schedule product demonstrations for Account Executives, and maintain accurate prospect records and activity logs in HubSpot CRM.

• Collaborate cross-functionally with Sales and Marketing teams to refine outreach sequences, improve lead quality, and support ongoing pipeline growth initiatives. Branch Manager / Owner — Cintron Solutions New York, NYApr 2024 — Aug 2025

• Led all branch operations and managed a 20+ person sales team, overseeing outbound campaigns, performance metrics, and quota attainment across B2B and B2C verticals.

• Drove a 40% increase in branch revenue through strategic client acquisition, optimized outreach cadences, and implementation of data-driven sales initiatives.

• Designed and delivered training programs focused on discovery techniques, objection handling, and CRM hygiene (HubSpot), improving team productivity and retention.

• Tracked team activity and pipeline health using HubSpot CRM dashboards, enabling real-time coaching and forecasting accuracy.

Account Manager / Assistant Director — Black Diamond Management New York, NYJan 2022 — Apr 2024

• Managed territory-level B2B sales campaigns and client relationships, consistently exceeding quota through consultative selling and strategic account planning.

• Recruited, onboarded, and mentored new sales representatives, fostering a high-performance culture aligned with revenue goals.

• Expanded client accounts through upselling and cross-selling campaigns, contributing directly to revenue growth and customer retention.

• Leveraged CRM tools to track prospect activity, manage pipelines, and generate reporting for senior leadership. Account Manager — Synergy Management New York, NYOct 2020 — Jan 2022

• Managed a portfolio of B2B and B2C client accounts, executing personalized marketing campaigns that increased account revenue through upselling and strategic relationship development.

• Partnered with internal teams to align campaign execution with client objectives, improving satisfaction scores and renewal rates.

Sales Associate — Innisfree New York, NYMay 2019 — Sept 2020

• Consistently exceeded retail sales targets through personalized product consultations and proactive customer engagement, supporting product launches and in-store promotions. EDUCATION

B.A. in Economics — DePauw University

High School Diploma — Bronx Lighthouse College Prep CERTIFICATIONS

Google Project Management Professional Certificate

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