Data-Driven Content & Analytics Specialist

JASLEEN KAUR

***** ** ***, ******, **, V*S *J*

604-***-****

***************@*****.***

PROFILE

Versatile and determined aspirant with hands-on project training. Strong research, data interpretation, and analytical skills combined with excellent communication abilities. Tech-savvy, fast learner, and driven to deliver data-driven insights.

SKILLS

• Microsoft Excel, Word, PowerPoint &

Docs

• SQL (SELECT, WHERE, GROUP BY,

JOINS)

• Data Visualization (Tableau / Power BI)

• Problem-Solving & Critical Thinking

• SEO Marketing

• Website Content Writing

• Dashboard & Report Creation

• HR Administration

• Staff Recruitment

• Data Storytelling & Presentation Skills

Professional Experience

Imbibe Technologies Pvt. Ltd.

Karnal, India

Associate Content Writer Jan 2024 to Jan 2025

• Conducted research-driven analysis to support social media content strategy across healthcare, technical, and academic domains.

• Developed SEO-driven blogs, ad copy, and landing pages; applied keyword research and performance analysis to improve engagement and conversions.

• Collaborated with cross-functional teams, strengthening stakeholder communication and data storytelling skills.

• Utilized AI tools to improve productivity, research efficiency, and content optimization. Fly Foreign Overseas

Karnal, India

IELTS Trainer Aug 2021 to Dec 2021

• Trained students for IELTS exams, evaluated performance through mock tests, and provided targeted feedback to improve scores.

• Understand all areas of the course syllabus provided and self updating on the latest exam trends.

• Interview preparation & engage students to achieve expected results.

• Recruited staff when needed.

Chetanya Career Consultants

Panipat, India

PTE (Pearson Test of English) Trainer July 2019 to Aug 2020

• Attended One-day Training course on PTE Academic by Pearson official.

• Delivered structured training for PTE Academic across speaking, writing, reading, and listening modules.

• Evaluated student performance using mock tests and scoring criteria to identify learning gaps and improve results.

• Tracked student progress and adapted teaching strategies based on performance analysis. PROJECT EXPERIENCE

Domino’s Sales Analysis Dashboard

SQL & Tableau

• Analyzed multi-table sales data using SQL to calculate key KPIs including total revenue, order volume, average order value, and customer purchasing behavior.

• Built an interactive Tableau dashboard showcasing monthly trends, peak ordering hours, category and size performance, and top-selling products.

• Delivered actionable insights to support marketing strategy, demand forecasting, and operational planning.

• Published dashboard on Tableau Public and documented the project on GitHub. PhonePe End-to-End Data Analysis Dashboard

Tableau

• Designed a 5-page interactive Power BI dashboard to analyze PhonePe transaction data across services including Insurance, Loans, Money Transfers, and Recharge & Bills.

• Analyzed transaction volumes, total amounts, success vs. failure rates, and service-wise performance using structured datasets.

• Built KPI visuals to track total transaction amount, failed payments, and monthly trends, enabling quick business performance assessment.

• Delivered a business-ready dashboard to support transaction monitoring, service optimization, and decision-making

EDUCATION & TRAINING

Course: Google Data Analytics

Google

Degree: Bachelor of Computer Applications

Panipat Institute of Engineering & Technology, Samalkha, India Senior Secondary Education: Science

S.B.S. Sr. Sec. School, Karnal, India.

Availability & Status

• Permanent Resident

• Full Time Available

Contact this candidate