Senior Global Event & Program Leader

JERRY MINARDI

ARVADA, CO 303-***-**** **********@*****.*** LINKEDIN

Senior Event & Program Manager Global, High-Budget Experiences Strategic event and program leader with 10+ years of experience delivering large-scale (1,000–2,000+ attendees), high- budget ($750K–$2M+) events across enterprise and innovation-driven organizations. Trusted advisor to senior stakeholders, known for agency-style execution, strong client relationships, and hands-on leadership from concept through onsite delivery. Highly effective in remote, self-directed environments with extensive domestic and international travel.

AREAS OF EXPERTISE

Global Event Strategy & Delivery Senior Client Advisory High-Budget Ownership Program & Portfolio Management Event Communications End-to-End Execution Vendor, Agency & Contract Negotiation Site Selection & Logistics Team Leadership (Direct & Indirect Reports) Remote Program Management Risk & Contingency Planning Innovation and Technology Driven Events.

CAREER HIGHLIGHTS

Built & Led an Enterprise Tradeshow Program: Provided strategic leadership for an enterprise-wide U.S. tradeshow and meetings program spanning 90+ annual events, from portable exhibits to 6,000+ sq. ft. custom booths. Directed the end-to-end development of a new corporate exhibit program: securing CAPEX funding, leading creative and experiential design, and onboarding a new exhibit-house partner. Negotiated service agreements that delivered 10% cost savings, while improving scalability, brand consistency, and the customer experience. Drove High-Impact Customer Engagement Across Healthcare Congresses: Led cross-functional teams across marketing, sales, medical affairs, and communications to design and execute high-impact customer engagement programs, including executive meetings, advisory boards, symposiums, hands-on training, and sponsored events. PROFESSIONAL EXPERIENCE

US Region Exhibit Program Sr Manager, Becton, Dickenson and Company (BD), Franklin Lakes, NJ February 2023 – January 2026 Led enterprise-level, high-budget event and tradeshow programs, serving as a trusted advisor to internal clients and executive stakeholders. Owned strategy, budgets, delivery, and stakeholder communications across a national portfolio.

• Acted as primary client contact, advising senior stakeholders on event strategy, scope, timelines, and delivery approach.

• Developed and executed event communication plans aligned to business objectives, brand standards, and attendee experience.

• Created, presented, and managed seven-figure budgets, ensuring cost control, transparency, and measurable ROI.

• Led end-to-end execution of large-scale programs, including concept development, site selection, contract negotiation, logistics, onsite management, and post-event reporting.

• Oversaw 1,000–2,000+ attendee events, including national sales meetings and executive-level investor events.

• Directed event delivery strategies to align with corporate values, innovation initiatives, and customer experience goals.

• Led weekly client and cross-functional status calls, maintaining timelines, mitigating risk, and ensuring seamless execution.

• Negotiated master service agreements and vendor contracts, delivering 10%+ cost savings while improving scalability.

• Supported and led both direct and indirect reports, providing guidance, prioritization, and mentorship across marketing, operations, and external partners.

• Managed cross-functional and external teams including agencies, exhibit houses, production vendors, and logistics providers.

• Supported 40–65% domestic travel, with hands-on onsite leadership.

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Society Relations and Customer Engagement Principal Specialist Medtronic, Boulder, CO January 2019 – February 2023 Led the strategy and execution of convention and customer engagement programs aligned to Neuromodulation business objectives, partnering with global and regional marketing, medical education, sales, and marketing communications to drive informed decision-making across all levels of the organization.

• Managed medical grant requests, by approving grants that meet the business objective, for total society relations 1.3- million-dollar budget.

• Setup and execute customer engagement opportunities. These include leadership meetings with key customers, symposium content, hands-on training, and customer social events. I was able to increase KOL interactions by 25%.

• Develops plans, budgets, and generates reports proving information on cost-per-contact, audience profiles and representatives’ comments

• Ensure compliance with quality, legal, regulatory, and brand requirements is followed for all convention and event activities.

• Event details including room layout, audio visual, food & beverage EDUCATION

Master of Business Administration

Regis University, Denver, Colorado

Bachelor of Science Degree, Business Administration and Marketing Charter Oak State College, New Britain, Connecticut

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