Chaudhary Anwar
Salesforce Lead Cloud Consultant CRM & Automation Expert
****************@*****.*** 470-***-**** Atlanta Georgia 30033 United States PROFILE
Senior Salesforce Professional with 13+ years of experience delivering enterprise-level CRM solutions across Sales Cloud, Service Cloud, Experience Cloud, Lightning Experience, Apex, Lightning Web Components (LWC), SOQL, Flow Automation, Process Builder, REST/SOAP API integrations, and Salesforce DX. Proven expert in architecture design, complex automation, data migration, security models, sandbox management, CI/CD deployment, and third-party system integrations to drive scalable, compliant, and high-performance CRM ecosystems. Highly skilled in custom objects, validation rules, approval workflows, reports & dashboards, CRM Analytics, CPQ, and Marketing Cloud, with a strong record of translating business requirements into optimized Salesforce solutions that improve operational efficiency, data accuracy, and user adoption across global organizations.
SKILLS
Salesforce Platforms:
Salesforce CRM, Sales Cloud, Service Cloud, Experience Cloud, Marketing Cloud, Salesforce CPQ, Salesforce Mobile App, AppExchange
Administration & Configuration:
User Management, Roles & Permission Sets, Security & Access Control, Page Layouts, Record Types, Custom Objects & Fields, Validation Rules, Formula Fields, Email Templates, Approval Processes Automation & Process Optimization:
Flow Builder, Process Builder, Workflow Rules, Auto-Assignment Rules, Escalation Rules, Business Process Automation
Development & Customization:
Apex Programming, Lightning Web Components (LWC), Aura Components, Visualforce, Triggers & Test Classes, SOQL & SOSL
Integration & APIs:
REST & SOAP API Integration, Third-Party Integrations, Payment Gateway Integration, Email & System Integrations
Data Management & Analytics:
Data Loader, Data Import Wizard, Data Migration, Duplicate Management, Reports & Dashboards, CRM Analytics (Einstein Analytics)
Deployment & DevOps:
Salesforce DX, Git Version Control, CI/CD Pipelines, Change Sets, Sandbox Management, Release Management Security & Compliance:
Field-Level Security, Sharing Rules, Role Hierarchy, Encryption, Audit Trail, GDPR Compliance Business & Leadership:
Requirement Gathering, Stakeholder Communication, CRM Architecture Design, User Training, Documentation, Team Leadership, Problem Solving
PROFESSIONAL EXPERIENCE
Senior Salesforce Architect
TechWave Solutions
Jan 2022 – Present
Architect and lead enterprise CRM implementations using Sales Cloud, Service Cloud, Experience Cloud, LWC, Apex, SOQL, REST APIs, Salesforce DX, and CI/CD pipelines supporting 1000+ users. Designed scalable automation frameworks with Flow Builder, approval workflows, validation rules, and custom metadata to streamline business processes.
Led data migration, security architecture, and compliance governance (GDPR, encryption, audit trail) ensuring data integrity and regulatory compliance. Integrated Salesforce with ERP, payment gateways, marketing platforms, and third-party APIs to enable end- to-end business workflows.
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Lead Salesforce Consultant
GlobalLogic
Mar 2019 – Dec 2021
Delivered CRM transformation projects across Sales Cloud, CPQ, Marketing Cloud, and Service Cloud for finance, healthcare, and SaaS clients.
Built Lightning Web Components, Apex triggers, Flows, and custom integrations to improve sales automation and service case resolution.
Implemented CI/CD pipelines, version control (Git), and sandbox governance for high-availability Salesforce environments.
Created executive dashboards, CRM Analytics, and advanced reporting improving forecasting accuracy and leadership visibility.
Salesforce Developer
CloudMinds Inc
Jun 2015 – Feb 2019
Developed and administered Salesforce environments using Apex, Visualforce, LWC, SOQL, workflow automation, and approval processes.
Managed user access, permission sets, data migration, and integration with accounting and HR systems. Automated lead management, case routing, and SLA workflows using Process Builder, Flow Builder, and escalation rules.
Salesforce Administrator
NextGen Technologies
Aug 2012 – May 2015
Configured Salesforce CRM with custom objects, fields, page layouts, security models, reports & dashboards.
Performed data imports, data cleansing, duplicate management, and user training to increase CRM adoption.
Supported business users, maintained documentation, and assisted in CRM upgrades and AppExchange integrations.
PROJECTS
Global Sales Cloud Implementation
Led the end-to-end implementation of Sales Cloud for a multinational client, streamlining lead management and opportunity tracking.
Service Cloud Optimization
Designed and deployed custom Service Cloud solutions including Omni-Channel routing and Lightning components to improve case resolution workflows.
Marketing Cloud Automation
Implemented Marketing Cloud journeys and automation workflows to enhance customer engagement and campaign tracking.
Salesforce CPQ Deployment
Configured Salesforce CPQ for a mid-sized enterprise to automate quote-to-cash processes and improve sales efficiency.
Multi-Org Integration Project
Integrated Salesforce with ERP and third-party systems using MuleSoft and REST/SOAP APIs to enable seamless data synchronization.
CERTIFICATES
Salesforce Certified Service Cloud Consultant
Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Platform App Builder
Salesforce Certified Platform Developer I
Salesforce Certified Platform Developer II
EDUCATION
Bachelor of Science (BS) in Computer Science
University of Antelope
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