Production Design Expert with Creative Mastery

Reina Alvarez

*******@*****.*** https://www.linkedin.com/in/rah311/

925-***-**** https://ralvarez779.myportfolio.com/

Resourceful, creative and relentless. Once I commit to a goal, I see it through. I have a proven track record of delivering impactful designs. Proficient in Adobe Creative Suite, with a keen eye for detail and a passion for innovative solutions. I am strategic, hands-on and accountable.

EXPERIENCE

Prepress Technical Artist Custom Label

- Daily set up HP Press for production day. Released jackets and files to press, ready for operator to run.

- Step and released high volume files for digital production for the entire plant.

- Managed and prepared all paperwork for incoming jobs for 7 project managers: (envelopes, proofs QC sheets).

- DURST press color matching and file set-up.

- Ensured all tickets are properly set-up (color strategy and step info) to release files from LabelTraxx with Hybrid/Cloudflow workflow. Some complex manual stepping required.

- Received, QC’d and filed all plant finishing tools. Graphic Designer Fast Signs

- Produced visually appealing signs for diverse clients, many same-day design, to production.

- Designed high volume signs (100+ signs per week) for various applications. Heavy typesetting.

- Collaborated with CSR’s and production team to ensure proper specs/set-up, final output and/or installation.

- Managed multiple design projects while simultaneously running printers, Mimaki plotter and Trotec laser engraver. Sr Packaging Designer All American Label

- Conceptualized, closely collaborated with clients to develop their vision for their brand and executed visual design projects for wine, food, auto, perfume, beauty, etc., ensuring brand consistency and aesthetic appeal.

- Presented proposals and briefs to clients for project sign-on.

- Set up/staged digital (3D) product mock-ups, created custom icons for the new company website. Designed in Adobe Creative Suite: Especially Dimension, Photoshop, Illustrator and ESKO Visualizer.

- Partnered with cross-functional teams: marketing and development. Created visual assets for web and print platforms.

- Directed project timelines and budgets independently whilst maintaining high-quality standards. Prepress Technical Artist All American Label

- Set up and occasionally designed labels for complex print production.

- High volume production (1,000+ per week)

- Determined the best way for labels to run on press and set up art accordingly.

- Collaborated with CSRs to produce art designed to specific requirements and printing methods.

- Managed high-volume projects independently with tight deadlines and fast turnaround times maintaining high-quality standards.

- Ran Press Checks and managed color correction for all printed labels on press.

- Ordered and kept track of tooling and managed communication with vendors.

** Previous Design and work history is extensive. Available upon request. EDUCATION

BFA Animation & Visual Effects – 3D Animation Academy of Art University, San Francisco, CA AA Graphic Design Las Positas College, Livermore, CA

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