WILLIAM AVERY
** ************** ** ** · Fort Walton Beach, FL 32548
850-***-**** · ️ *********@***.***
Professional Summary
Proven sales professional with over 30 years of experience driving revenue, building customer relationships, and leading successful business operations. Known for honesty, integrity, and a results-oriented approach. Strong record of exceeding sales goals, delivering exceptional customer experiences, and training teams to achieve top performance. Brings a well-rounded background in sales, marketing, hospitality, and business management.
Core Competencies
Sales & Negotiation Strategies
Customer Relationship Management (CRM)
Closing & Objection Handling
Team Leadership & Training
Marketing & Promotion
Business Operations & P&L Oversight
Client Retention & Follow-Up
Presentation & Communication Skills
Professional Experience
Wyndham Vacation Ownership, Inc. – Destin, FL
Senior Sales Representative (Licensed) April 2025 – Present
• Present and sell vacation ownership opportunities to qualified prospects in a high-volume resort environment.
• Build rapport and trust through consultative sales techniques focused on customer needs.
• Consistently meet and exceed sales and performance goals through professionalism and product knowledge.
Docie’s Dock – Fort Walton Beach, FL
Customer Service & Bartender 2023 – 2025
• Delivered exceptional customer service in a fast-paced hospitality setting.
• Promoted live events and developed repeat business through strong guest engagement.
• Ensured a safe and enjoyable environment for all patrons.
Fokker’s Sports Pub, Inc. – Fort Walton Beach, FL
Owner / Operator / Chef 2006 – 2022
• Built and managed a successful full-service restaurant from the ground up.
• Directed all aspects of business operations including marketing, staffing, budgeting, and vendor relations.
• Implemented customer-focused programs that increased sales and repeat visits.
• Recognized locally for “Best Restaurant on the Emerald Coast.”
Okaloosa County Government – Okaloosa County, FL
Lead Groundskeeper & Facility Maintenance 2004 – 2006
• Supervised maintenance operations to ensure public facilities remained safe and visually appealing.
• Coordinated with department directors to support community events and operational efficiency.
Bill’s Dairy Service, Inc. – Franklin Park, IL
Owner / Operator 1993 – 2003
• Managed sales, marketing, logistics, and compliance for a regional dairy service company.
• Increased market share through targeted outreach and superior customer support.
Winfield Farms Distributors, Inc. – Chicago, IL
Vice President of Sales 1989 – 1993
• Directed sales team operations for a multi-state dairy distribution business.
• Developed client relationships that resulted in significant account growth and retention.
Education
Rowlett Real Estate School, Bonifay, FL – Real Estate Sales Associate, 2025
University of Wisconsin–Stout, Menomonie, WI – Studies in Hotel & Restaurant Management
Maine Township High School South, Park Ridge, IL – Diploma
Licenses
Florida Department of Business and Professional Regulation
Real Estate Sales Associate License #SL3632862
Awards & Recognition
• “Best Restaurant on the Emerald Coast” – Fokker’s Sports Pub
• Multiple top sales achievements and customer service commendations throughout career
Professional Summary Statement
With a long-standing record of success in sales and customer service, I bring dedication, integrity, and a customer-first mindset to every role. My diverse background in hospitality, business ownership, and direct sales allows me to connect with clients, close deals, and foster long-term relationships that drive results.