************.******@*****.***
edwardzamora.com
EXPERIENCE
Freelance UX Designer - BoothBloom
October 2023 - Current
- Applied the UX/UI design process from user research and persona creation to wireframes, prototypes, and usability testing to build a booking and client management platform for small business owners.
- Conducted interviews and surveys with photobooth operators to uncover pain points in booking, payment, and event management.
- Created user flows, sitemaps, and low/high-fidelity prototypes to iterate on solutions before development.
- Collaborated with developers to ensure responsive, accessible, and scalable designs for launch.
Web Designer - Firm Media
September 2021 - April 2025
- Designed responsive, user-centered websites for clients, aligning with business goals, ADA/WCAG accessibility standards, and modern usability principles.
- Created sitemaps, wireframes, high-fidelity mockups, and presented design solutions to stakeholders, iterating based on feedback.
- Conducted usability audits and cross-device testing, refining designs based on results and client needs.
- Presented quarterly performance reports to clients, turning data insights into UX recommendations that improved task completion and reduced bounce rates.
- Collaborated with developers, SEO specialists, and project managers to deliver cohesive digital experiences, ensuring consistent branding and technical feasibility.
- Created and maintained brand assets including logos, style guides, and marketing collateral for both digital and print platforms. Web Developer - Smoke Tokes
June 2020 - August 2021
- Utilized HTML, CSS, JavaScript, and Liquid to maintain and update site functionality, design elements, and custom features.
- Designed and implemented visual updates and UX refinements to improve product conversions and streamline the checkout flow. EDUCATION
California State University, Fullerton
Graphic and Interactive Design
Graduated: May 2020
Google UX Design Certificate
Coursera - Completed: Sept 2024
LinkedIn Learning Mapping the
Modern Web Design Process
Completed: Jan 2019
AWARDS
Firm Media
Employee Of The Month - May 2022 &
May 2024
Spotlight Award - Dec 2023
Recognized for achieving a significant
professional goal.
Brainstorming Award - Dec 2022
Awarded for consistently generating
innovative ideas.
SKILLS
Figma
Adobe XD
Adobe Illustrator
Adobe Photoshop
Webflow
Shopify
Wordpress
UX Design
UI Design
User Research
Wireframing
Prototyping
Web Design
HTML5/CSS
Programs Knowledge
SOCIAL
LinkedIn: @eddieazamora
Dribbble: @eddieazamora
Behance: @edward-zamora
Passionate UX Designer blending creativity and strategy to craft intuitive, engaging digital experiences. With experience designing SaaS platforms and responsive web projects, I bring expertise in user experience, creative problem solving and accessibility-driven design. I hold a BFA in Graphic and Interactive Design and approach every challenge with empathy, curiosity, and a commitment to user experience.