Social Media Manager

Shadia Omer

619-***-**** ***********@*****.*** LinkedIn

Relevant Work Experience

Manager, Social Marketing & Strategy

Dentsu Creative – Jun 2023 to Jan 2025

● Defined and executed the social media strategy for global streaming and consumer health clients

● Leveraged the latest social strategies to represent brand voice, analyzing insights digging into insights and online conversations while managing content publishing from the editorial calendar

● Supported the crafting of creative and media briefs to promote new ideas and strategic POV and social listening on platforms to assist in social media reporting and strategy Associate Social Media Manager

FOX Entertainment – Feb 2023 to June 2023

● Managed digital promotion and day-to-day social strategy for 12+ FOX TV series

● Collaborated with talent, publicists, and showrunners to amplify their social presence to promote their shows

● Supported content planning, pitching, and team-wide coordination for campaign launches and fan engagement initiatives and created social assets to optimize for each social platform Coordinator, Social Media and Digital Partnerships Freeform - The Walt Disney Company – Dec 2021 - Dec 2022

● Partnered with Social Media Manager in juggling multiple projects and campaigns with internal creative teams to help manage deliverables and develop high-quality social content (31 Days of Halloween)

● Organize all assets for the assigned Freeform series (Good Trouble Season 4) to craft a weekly editorial calendar for social media platforms

● Coordinated media approvals, asset delivery and route all embedded content through internal teams with timely submissions to have ready for publishing on all platforms Multimedia Content Specialist

San Diego Refugees Communities Coalition – Mar 2021- Oct 2021

● Provide one-on-one assistance to SDRCC member organizations in modifying collateral and translating English templates into multiple primary languages

● Developed culturally relevant digital content and collateral for refugee-serving organizations across San Diego county

● Designed multilingual communication templates for community education and outreach Senior Writer

Talk Nerdy with Us- Entertainment Website – May 2015 - Apr 2021

● Wrote and edited long-form articles, interviews, and features for an entertainment online publication that focused on TV and pop culture

● Secured press credentials to cover San Diego Comic-Con, Wonder-Con etc and conducted talent interviews

● Managed and grew social channels through timely, relevant media commentary Skills & Qualifications

● Creative professional with a strong passion for DEI in media, social media management and community

● Strong organizational and writing skills with an emphasis on teamwork, attention to detail, and creative thinking and over 3+ years experience in media, marketing, and writing roles

● Proficient in MS Office, Outlook, Slack, Sprinklr, Smartsheets, Visflow, Google Analytics, and Opal Education

Bachelor of Arts in Social Work, San Diego State University, San Diego. CA

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