Product Designer Design Systems

Aryan Roy

Product Designer

SUMMARY

Product Designer with 4+ years of experience designing user-centered, high-impact solutions across fintech, healthcare, and AI. Skilled in simplifying complex workflows, boosting adoption, and improving accessibility through research-driven design. Proven track record of aligning cross-functional teams and delivering scalable design systems that drive engagement and meet business goals. SKILLS

Design Skills: User Experience Design, Product Design, UI Design, User-Centered Design, Wireframing, High-Fidelity Design, Design Systems, UI Documentation, User Flows, Prototyping, Responsive Design, Accessibility, Mobile Design, Web Design, Product Management, UX Strategy, Branding.

UX Research: User Interviews, User Journey Mapping, Storyboarding, Workflows, Personas, Heuristic Evaluation, Competitive Analysis, Information Architecture, Affinity Mapping, Usability Testing, Surveys, Card Sorting, Thematic Analysis, A/B Testing, Data Analysis Tools: Figma, Sketch, Adobe XD, Balsamiq, FigJam, Miro, Qualtrics, Azure, Voice Flow, Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects), Zeplin, HTML5, CSS3, Bootstrap, JavaScript, WordPress CMS Certifications: Google UX Design: Wireframes and Low-Fidelity Prototypes, UX Design Process, UX Research, Test Early Concepts, High- Fidelity Designs and Prototypes in Figma, UX Research Methods: Interviewing, Design Sprints, Style Guides, and Design Systems EDUCATION

Master of Science in Human-Computer Interaction

Indiana University Indianapolis, US Aug 2023 – May 2025

• Teaching Assistant: Conversational User Interfaces (CUIs) – Assisted in grading, refining test protocols, and mentoring students on designing voice-based interactions using Alexa/Siri and chatbot platforms.

• Research Assistant (Project): Designing AI-powered Conversational and Voice Interfaces (CUIs/VUIs) using LLMs to support older adults in managing healthcare needs, with a focus on autonomy and accessibility. (Under Dr. Hammond)

• People’s Choice Award: Awarded for a VR-based capstone project helping teachers visualize students’ emotional growth through gameplay and recognized for innovation, storytelling, and impact among 140+ students.

• President, IU DeCo: Expanded membership by 230% (50 165) and organized 15+ workshops, driving a 25% increase in engagement.

EXPERIENCE

DXC Technology, IN Sep 2024 – Current Product Designer

• Designed wireframes and interactive prototypes in Figma and ProtoPie; in usability testing, task completion on key flows improved from 60% to 75%.

• Created user flows and visual documentation in Miro and Lucidchart; reduced design cycle time per ticket in Jira from 6 days to 4 days.

• Conducted contextual inquiries and surveys with Qualtrics; Customer Satisfaction Score (CSAT) increased from 3.8 to 4.4 over three months.

• Performed accessibility audit based on WCAG 2.2 AA guidelines; fixed issues such as color contrast, keyboard navigation, and focus order, reducing navigation errors in usability tests from 30% to 18%. InfoAxon Technology, CA May 2024 – Aug 2024 Product Designer Intern

• Enhanced conversion rates by 15% through interactive animations and accessibility-focused design patterns.

• Streamlined decision-making across 5 cross-functional teams by building KPI documentation, reducing meeting times by 20%.

• Established a scalable design system and UI guidelines for web and mobile platforms, coordinating with developers and interns to cut iteration cycles by 35% and improve handoff efficiency.

• Conducted 10+ usability testing sessions with doctors and healthcare professionals, analyzing insights to refine workflows and propose UI enhancements that improved the usability of the doctor’s dashboard by 45%. HDFC Bank (Contract through Idealake Tech), India Jul 2022 – Jul 2023 Product Designer

• Enhanced digital experience for 50M active users by leading a website revamp through ethnographic studies and user research, resulting in a harmonized information architecture (IA).

• Boosted engagement and navigation for 40,000+ webpages by revamping IA, employing Agile UX practices.

• Ensured compliance with Indian banking regulations through secondary research, developing a secure IA reducing user errors by 66%.

Reliance General Insurance, India Aug 2021 – Jun 2022 Product Designer

• Increased operational efficiency for 42,000+ insurance agents, ensuring an 80% non-user conversion rate by designing a Lead and Quotation Management System that refined data accuracy and processes.

• Diagnosed pain points via user research and usability testing with agents and customers, reducing user-reported issues by 25%.

• Designed user-friendly interfaces for web and mobile platforms, incorporating feedback from 500+ agents to improve accessibility and reduce onboarding time by 30%.

• Advanced lead conversion rates by 15% through data-driven design improvements based on behavioral analytics. Max Life Insurance, India Aug 2020 – Aug 2021 UX Researcher

• Accelerated operational efficiency by 60% by refining user flows in compliance with WCAG standards.

• Uncovered key pain points through in-depth user interviews and usability testing with 14 insurance agents, directly informing streamlined workflows and driving data-informed product improvements. 901-***-**** ***********@*****.*** LinkedIn Portfolio

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