Business Development Behavioral Health

DAVID SEVERSON

Professional Summary

Award-winning healthcare sales leader with 20+ years of experience driving referral growth, building strategic partnerships, and leading high-performing teams across hospice, behavioral health, medical device, and pharmaceutical industries. Proven record of exceeding sales quotas, expanding market share, and developing referral networks within hospitals, skilled nursing facilities, physician groups, and community partners. Skilled in consultative sales, strategic planning, and coaching business development representatives to consistently outperform targets.

Core Skills

Healthcare Sales Leadership (Hospice, Home Health, Behavioral Health)

Referral Development & Physician Relationship Management

Territory Growth & Market Expansion

Team Leadership, Coaching & Mentorship

Consultative Sales & Strategic Partnerships

Sales Quota Management & Performance Optimization

CRM & Referral Tracking Systems (Salesforce, HCHB, Microsoft Office Suite)

Community Engagement & Professional Presentations

Professional Experience

Director of Business Development

Acadia Healthcare / Shorewood Behavioral Health – Wisconsin

01/2025 – Present

Expanded organizational footprint from 9% to 76% of WI counties through strategic business development initiatives.

Built and led a business development team of four representatives, increasing coverage from 7 to 54 counties.

Developed and implemented targeted referral strategies engaging hospitals, clinics, SNFs, and community providers.

Conducted market research and data analysis to drive growth strategies and identify new referral opportunities.

Sales Director

Real World Technologies – WI

11/2023 – 12/2024

Drove new business acquisition by identifying referral opportunities and cultivating long-term partnerships.

Collaborated with clients to align solutions with operational needs, presenting proposals that secured new contracts.

Strengthened customer relationships, resulting in improved retention and referral pipeline growth.

Wisconsin Area Sales Manager

Axogen Inc. – WI (Excluding Milwaukee & Green Bay)

11/2018 – 11/2023

Chairman’s Club & Quota Buster Award recipient for exceeding sales quotas (up to 156% of target).

Achieved 974% year-over-year growth with UW Hospitals & Clinics account.

Mentored and coached sales representatives, driving 10 consecutive months of exceeding quota.

Strengthened physician relationships and increased adoption of nerve repair technologies.

Corporate Sales Representative

Wright Medical Technology – Northern IL

06/2016 – 10/2018

Represented biologics and orthopedic surgical solutions to surgeons and DPMs.

Managed independent territory with consistent quota achievement and strong referral partnerships.

Patient Care Liaison

Curo Health Services (Hospice) – Southern & Central WI

08/2011 – 02/2016

Built and maintained referral partnerships with hospitals, clinics, SNFs, and ALFs.

Achieved record facility census growth through referral outreach and relationship management.

Facilitated seamless patient onboarding by collaborating with clinical and operational teams.

Musculoskeletal Specialty Manager

Genzyme Biosurgery – WI & Upper Michigan

12/2004 – 06/2011

Produced top revenue territory in district ($2.5M) with consistent quota overachievement.

Earned multiple awards including 100% Club and District Top Producer.

Designed and facilitated community engagement programs recognized by the Arthritis Foundation.

Senior Specialty Representative / MSM

Wyeth Pharmaceuticals – Central & Southern WI

03/1992 – 12/2004

Consistently exceeded sales quotas, earning Gold Cup Winner (Top 5% nationally) and multiple district awards.

Promoted into specialty management role due to consistent quota achievement and leadership performance.

Served as Regional Field Sales Trainer, mentoring peers on sales methodology and physician engagement.

Education

BBA – Business Administration & Sports Physiology

University of Wisconsin – Whitewater

ROTC Program Graduate

University of Wisconsin – Whitewater

Orthopedic Trauma & Reconstruction Certification

Medical Sales College – Denver, CO

Recognition & Awards

Chairman’s Club Award – Axogen Inc.

Quota Buster Award (Multiple Years) – Axogen Inc.

Gold Cup Winner (Top 5% Nationally) – Wyeth Pharmaceuticals

District Sales Leader Awards – Genzyme Biosurgery & Wyeth

Janesville, WI 53546 920-***-**** **************@*****.***

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