Public Relations Content Creation

ROSA COPPOLA

201-***-**** *********************@*****.***

PROFESSIONAL SUMMARY

Accomplished journalist and communications specialist with over 25 years of experience in national newsrooms and university teaching. Adept at reporting, public relations, and content creation, with a proven ability to manage communication strategies and deliver compelling stories. Highly organized, punctual, and committed to excellence, bringing a strong work ethic and a passion for impactful storytelling.

CORE COMPETENCIES

Journalism & Reporting

Public Relations & Communication

University-Level Teaching

Press Relations & Media Strategy

Content Creation & Editing

Administrative Support

Project Management

PROFESSIONAL EXPERIENCE

Founder & CEO ItalianRootsTV.com and Italian Roots Communication Agency

Remote November 2023 – Present

Established an online platform dedicated to promoting Italian culture and heritage.

Oversee content creation, website management, and marketing strategies, attracting a growing audience of Italian expatriates and enthusiasts.

Social media manager

Correspondent La Ragione, Italian National Newspaper

New York, NY June 2023 – Present

Cover major news and events in New York City, delivering timely and accurate reports for a national audience.

Develop feature stories and in-depth analyses, providing unique perspectives on American culture and society.

External Member, Communication Commission Comites New York (Italian Foreign Committee)

New York, NY February 2023 – Present

Collaborate with committee members to enhance communication between the Italian community in New York and Italian institutions.

Contribute to media outreach and public relations efforts, ensuring effective dissemination of information.

Journalist La Voce di New York (Italian Digital Newspaper)

New York, NY June 2022 – June 2023

Reported on local and international news, focusing on issues relevant to the Italian community in New York.

Conducted interviews with prominent figures, producing engaging and informative articles.

Press Officer & Administrative Assistant A.S.L. Salerno (Local Health Authority)

Salerno, Italy November 2020 – November 2021

Managed public relations for the "Progetto Gemma, Autismo," enhancing the project's visibility and outreach.

Provided administrative support to the Director, coordinating events, meetings, and communications.

Press Officer & Administrative Assistant A.O.U. "Luigi Vanvitelli" (University Hospital)

Naples, Italy October 2020 – October 2021

Directed press relations for the hospital, crafting press releases, and managing media inquiries.

Supported the General Manager in administrative tasks, ensuring efficient operation of the hospital's communication department.

Press Officer A.O.U. "San Giovanni di Dio e Ruggi d'Aragona" (University Hospital)

Salerno, Italy October 2017 – October 2020

Led public relations for the Stroke Unit, raising awareness about stroke prevention and treatment.

Coordinated media campaigns and press events, strengthening the hospital's public profile.

Lecturer, Master of Art University of Salerno

Salerno, Italy July 2020

Taught courses on communication and media studies, focusing on practical applications in journalism and public relations.

Mentored students, guiding them in research projects and professional development.

Journalist Corriere della Sera (Campania Edition)

Naples, Italy February 2005 – January 2017

Reported on regional news, politics, and cultural events, contributing to one of Italy's most prestigious newspapers.

Developed investigative pieces and feature stories, earning recognition for in-depth coverage and accuracy.

Public Relations Officer Order of Nurses

Salerno, Italy January 2015 – December 2015

Managed public relations efforts for the organization, enhancing its public image and outreach.

Organized press conferences and events, facilitating communication between the organization and the public.

EDUCATION

Master’s Degree in Communication

Specialization in Sociology, Journalism, Public Relations, Marketing, Press Officer

LANGUAGES

Italian (Native)

English (Proficient)

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