Multimedia Financial Copywriter and Editor

ALEX KOYFMAN

Hockessin, Delaware • 717-***-**** • *********@*****.***

LinkedIn: linkedin.com/in/alex-koyfman-5292416b/

SUMMARY

Creative and performance-driven copywriter and senior editor with 16 years of experience in financial publishing, direct-response marketing, and high-volume editorial production. Former managing editor and senior editor for Wealth Daily and Energy and Capital, and founder of multiple successful investment newsletters including Microcap Insider. Expert in producing high-converting copy, VSL scripts, editorial funnels, and persuasive long-form content. CORE COMPETENCIES

Copywriting Direct-Response Marketing VSL Scriptwriting Email Marketing Editorial Strategy Content Creation Research & Analysis Brand Voice Development Financial Writing Promo Development Headline Strategy Narrative Copy PROFESSIONAL EXPERIENCE

ANGEL PUBLISHING • Baltimore, MD

Senior Editor / Lead Copywriter 2016–2025

Managing Editor, Wealth Daily 2014–2016

Senior Editor, Wealth Daily & Energy and Capital 2012–2016 Copywriter 2009–2012

• Created and optimized the Green Fuel promotion—one of the fastest in company history to exceed $1M in gross sales.

• Conceived and produced Microcap Crypto and Smart Motors promo series.

• Wrote several top-ten–earning editorials in Angel Publishing’s history.

• Founded and built three newsletters from scratch, including branding, editorial frameworks, and marketing strategy.

• Produced 2+ free editorials weekly plus weekly paid subscriber updates.

• Oversaw editorial direction and quality for Wealth Daily as Managing Editor.

• Wrote sales letters, VSLs, landing pages, email sequences, and upsells. EDUCATION

Juris Doctor (JD) – Penn State Dickinson School of Law, 2009 B.A. in English Literature (Magna Cum Laude) – University of Maryland, 2004 TOOLS & PLATFORMS

WordPress • Google Workspace • Excel/Sheets • Internal CMS systems • CRM/email platforms • Slack • AI-assisted writing tools

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