Social Media Graphic Designer
Resume:
Joseph Hiram Patrick
From Concept to Completion
******@*******.***
JosephPatrickDesigns.com
**** ****** ***** **. • Spring, TX 77386
SUMMARY
Award-winning multimedia developer and marketing strategist with over a quarter century of experience driving sales and growing profits through innovative design, branding, and visual storytelling. Expertise in video production, podcasting, graphic design, and cross-functional team leadership. Committed to delivering impactful solutions, fostering community involvement, and pursuing continuous growth. WORK EXPERIENCE
Crane Worldwide Logistics: Multimedia Developer • 2019 – Present
• Conceptualized/executed global marketing materials, including videos, print, web-graphics, social media elements, and tradeshow assets.
• Scripted, produced, and hosted a weekly podcast featuring industry experts.
• Produced materials for global events strengthening brand presence.
• Developed monthly social media calendars & graphics, and driving engagement.
• Managed content creation and branding strategies.
• Aligning communications with corporate vision and branding standards.
• Prepared marketing templates and presentation decks for sales teams and leadership, streamlining presentations, events, and training.
• Established new brand standards and guidelines, modernizing and strengthening the overall company identity.
• Supported international sales teams with tradeshow graphics, branded merch, videos, booklets, social media graphics, and office murals, all of which worked to strengthen and consolidated the company brand image.
• Demonstrated exceptional organizational, communication, and team motivational skills, fostering a productive work environment.
• Ghostwrote, edited, and published weekly articles for internal websites, news letters, and communiques, amplifying internal and external engagement.
• Produced drone videos for offices, stations, and warehouses, utilized in training, social media, and marketing initiatives.
Tipton Company: Marketing Manager • 2017 – 2019
• Developed marketing assets, print materials, 2 websites, & social media content.
• Achieved a 300% increase in web sales and overall company profits.
• Scheduled and created content for email campaigns, social media campaigns, and in-store promotions, optimizing customer engagement.
• Managed all phases of new product development, including packaging design and production flow; producing web & promotional materials, for launches.
• Created company-branded videos for products, how-to guides, and industry events, enhancing brand recognition.
Labrada Nutrition: Senior Graphic Designer • 2012 – 2017
• Conceptualized award-winning designs for marketing materials, print, web, packaging, brochures, banners, books, videos, tradeshow graphics, and social media assets, greatly elevating brand appeal and sales.
• Developed two weekly email campaigns with articles, ads, recipes, and info graphics, targeting specific audiences and boosting engagement.
• Conducted photography, videography, folio, and voice-overs for internal and external branding assets, enriching visual content.
• Conceptualized, developed, and hosted a sales presentation at the annual for Vitamin Shoppe international conference, awarded for best presentation.
• Redesigned overall brand, along with packaging, winning awards for the transformative design overhaul.
SKILLS
• Walking Brainstorm
• Adobe Creative Suite Certified: InDesign
Photoshop,Premiere Pro, & Illustrator
• Voice-over, narration, & Foley Art
• Branding & Brand Management
• Drone Piloting & Videography
• PowerPoint Builder/Designer
• Photography & Videography
• Team Building & Leadership
• Typography & Page Layout
• Social Media Management
• Digital & Hand Illustration
• Tradeshow Graphics
• SEO Management
• Package Design
• Podcasting
• Marketing
• And so much more!
EDUCATION
The Art Institute of Houston 2012
• Bachelor’s Degree: Graphic Design
• Dean’s List & Top-Ranking Graduate
The Art Institute of Houston 2012
• Associate’s Degree: Graphic Design
• Dean’s List & Top-Ranking Graduate
CERTIFICATIONS
• Adobe Certified: Photoshop, InDesign,
Premiere Pro, & Illustrator
• Drone Pilot A.C.E. Certificate
• PrintEd Certified
• NCCER Master Trainer
• NCCER Master Instructor
• A.I. Certification LinkedIn
• Drone Pilot Certification LinkedIn
ACCOMPLISHMENTS
• Eagle Scout: 1994
• Missionary Service: 1996 – 1998
• Scout Master: 2014 – 2017
• Houston Area Blacksmithing Association
(HABA) Secretary: 2016 – Present
• Volunteer Computer Ed.Instructor at
St. Francisville, LA Library: 2006 – 2012
• Crane Cares: 2019 – Present
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