HITISHA DARYANI
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Versatile product designer with over 4 years of experience delivering intuitive, scalable digital products across AI, healthcare, and EdTech. Proven success in fast-paced startups, building design systems, leading 0 1 initiatives, and scaling design teams. Expert in user-centered, data-driven design that balances usability, business needs, and technical feasibility.
EXPERIENCE
PRODUCT DESIGNER
Rhombus Power (AI, National Security), Palo Alto, CA September 2021 - August 2024
● Contributed to the foundational design function at an early-stage AI startup, scaling the team from 2 designers to a team of 5 designers while introducing structure and process.
● Built and maintained a robust design system from scratch to ensure UI consistency, scalability, and efficient collaboration with engineering.
● Spearheaded end-to-end design for multi-tiered, AI-driven SaaS platforms in national security, disaster response, and defense, focusing on usability and clarity.
● Developed dynamic UI components and data visualizations to simplify complex intelligence outputs and drive actionable insights.
● Partnered closely with cross-functional teams to execute seamless developer handoffs using detailed Figma, HTML/CSS standards, and collaborative reviews.
● Enhanced user engagement by 25% through redesigned workflows and interactive dashboards.
● Led stakeholder walkthroughs, effectively communicating and rationalizing design decisions across product and technical teams.
● Authored user stories, journey maps, and behavior-driven documentation, and iterated on design solutions that aligned product development with cross-functional goals. LEAD UX/UI DESIGNER
The Public Good Projects (Healthcare), New York, NY June 2020 - August 2021
● Directed UX/UI for 12 public health platforms, resulting in 35% growth in user engagement.
● Designed scalable, accessible (WCAG 2.0) platforms backed by the CDC and Kaiser Permanente, targeting elderly users.
● Built and maintained design systems and reusable UI components for mobile and web interfaces.
● Conducted usability testing, A/B testing, and data analysis to iterate and refine design solutions.
● Mentored junior designers, helped establish a cohesive design vision, consistency, and team growth. UI/UX DESIGNER
EdPlus at ASU (EdTech), Tempe, AZ
August 2019 - May 2020
● Redesigned 30+ landing pages, increasing conversion rates by 25%, keeping the brand consistency
● Conducted user research (50+ participants) through surveys and interviews.
● Led design review sessions, accelerating project delivery while maintaining quality. SKILLS:
● UI: Visual Design, Color Systems, Layout, Typography, Iconography
● UX: Prototyping, Wireframing, Personas, Journey Maps, Accessibility (WCAG), Usability Testing
● Tools & Tech: AI and GPT technologies, Figma, Adobe Suite, Balsamiq, HTML, CSS, Google Analytics, Jira, Miro, Sketch, React, Principle, Keynote/PPT
EDUCATION
M.Des in Interaction Design Arizona State University GPA - 4.0