Business Intelligence Reporting Analyst

JAY REN, ASA

Toronto, ON 647-***-**** ***.*.***@*****.*** https://www.linkedin.com/in/jay-ren-76755532/

Manager, Group Risk Jan 2024 - Present

Credit Risk Policy, TD Bank

Built data-driven ECL proxy models to support scenario forecasting and risk analysis.

Created Tableau dashboards that automated reporting processes, saving hours of manual effort.

Partnered with cross-functional teams to deliver insights on portfolio performance to senior stakeholders.

Sr BI & Reporting Analyst Apr 2021 to Dec 2023

Data & Analytics Business Banking, TD Bank

Designed and deployed self-serve Tableau dashboards, widely adopted as trusted sources of business intelligence.

Collaborated with executives and business teams to provide deep insights into growth opportunities.

Led migration of legacy reporting into modern BI tools, improving scalability and accuracy.

Sr. Financial Data Analyst Apr 2019 to Apr 2021

CAD Retail Finance, TD Bank

• Built Tableau + Alteryx pipelines to streamline executive reporting and forecasting.

• Performed variance analyses and cost reduction studies, identifying savings opportunities.

• Served as team’s Alteryx automation lead, coaching colleagues and implementing process efficiency gains.

Business Intelligence Analyst Nov 2016 to April 2019

Dentalcorp Health Services ULC. Toronto ON

Furnish executive leadership team with insights, analytics, reports, and recommendations enabling effective strategic planning across all business units.

Built customized interactive reports and dashboards, report scheduling on Tableau server.

Used predictive analytics to model sales of new services launches, enhancing forecast accuracy through iterative model refinement.

Sr. Financial Reporting Analyst March 2013 to Nov 2016

Rogers Communications Inc. Toronto ON

Improved data mining processes, resulting in a 50% decrease in time needed to infer insights from customer data used to develop marketing strategies.

Applied data transforming, loading, and data cleaning with SAS to over 10 million entries, transforming unstructured datasets into structured datasets.

Used predictive analytics to forecast company sales of new products with a 95% accuracy rate.

Developed macros to manage the processing of financial reporting. These macros facilitated the collection of data and automatically generating the financial reports.

Completes formal monthly managerial and statutory variance reports for Finance and relevant management teams.

Jay Ren Page 2

Reporting Analyst – Marketing Jun 2010 – Mar 2013

Bell Canada, Toronto, Ontario

Performed market analysis to efficiently achieve objectives, increase sales by 20%.

Managed the planning and development of design and procedures of marketing metrics reports.

Conducted quantitative analysis of products and market conditions.

Design and conduct research and testing protocols to ensure accurate and up-to-date information on results and effectiveness of the marketing campaigns.

Master in Economics

Carleton University

B.S, Actuarial Science & Statistics

University of Toronto

HIVE, Impala

Python (Pandas, Numpy, SciPy, scikit-learn, Matplotlib, Seaborn) Tableau, SQL, MATLAB, Octave, Excel VBA, Access,

SAS (certified), SAS Enterprise Miner

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