FAISAL ALI
Senior Ux/Ui Product Designer
PROFESSIONAL SUMMARY
• Adaptive UI & AI-Driven
Personalization & Wireframes
• Information Architecture
• WCAG 2.0 AA Accessibility Standard,
ADA, Section 508 and W3C WAI
• guidelines
• Design System
• StoryBook (Figma Component
Development)
• Design Token
• Visual Design
• Requirements Gathering and Documentation
• JAD (Joint Application Design) Facilitation
• IT as a Service (ITaaS)
• SAP
TECHNICAL STRENGTH
Hardware:
Languages & Development Tools:
Commercial Software:
Methodologies & Standards: CRM,
Intranet/Open Source CMS:
PROFESSIONAL EXPERIENCE
Dallas, TX -April 2016 – Current
SUSAN G. KOMEN FOR THE CURE Dallas, TX - June 20-07 - Dec - 21-15 Senior Creative UI/UX Designer
Cell: 214-***-****
Portfolio: http://www.faisalali.com
• Led design for large-scale, high-traffic websites and enterprise portals, ensuring consistency across ecosystems with millions of active users.
• Partnered with cross-functional teams to design and optimize Data Governance and Data Management platforms, enabling secure, accessible, and efficient handling of enterprise data.
• Proficient in Agile Methodology and UX research, including design strategy, persona development, user scenarios, information architecture, flow mapping, and low-to-high fidelity prototyping using Figma and Sketch. Skilled in conducting usability testing to refine designs.
• Analyze research findings to deliver actionable recommendations, including Use Cases, User Journeys, User Flow Diagrams, Navigation Structures, and Information Architecture, to enhance the user experience of digital properties.
• Contributed UX/UI expertise to data-driven platforms integrating data governance, compliance, and cloud-based data management systems.
• Develop and maintain design systems, converting components into Storybook while ensuring accessibility compliance with WCAG standards.
• Design interfaces for various platforms, including browsers, responsive web, native apps, smartwatches, kiosks, web-connected health monitoring devices, and other digital screens.
• Create and deliver storyboards, wireframes, interface modules, pages, prototypes, and design specifications to guide development.
• Evaluate designs based on project-specific and enterprise-standard metrics to ensure quality and consistency.
• Collaborate with the Experience Design team to maintain, enhance, implement, and refine the client’s Digital Design Language. A Senior Product/Visual Designer with over 10 years of experience designing large-scale websites, complex enterprise applications, and Data Governance/Data Management platforms. Proven expertise in consumer-level usability, enterprise design systems, and accessibility
(ADA, Section 508, WCAG). Skilled in Salesforce, Shopify, SAP, and mobile applications (iOS & Android). Areas of expertise:
Mac/PC/iOS/Android
HTML, XHTML, and SCSS/CSS/, React, Angular
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Agile, Waterfall, DevOps, W3C Web Standards
Magento, Salesforce, SAP, Drupal, WordPress and ExactTarget HCLTech (USAA, Bank of America, Paysafe, Boeing, Microsoft, Shopify, Walmart, T-mobile) UX/UI Product Visual Designer
Dallas, TX -Jan 2024 – Current
FAFSA - Federal Student Aid (.gov)
Sr UX/UI Product Designer
• Designed enterprise-level SaaS applications and customer-facing digital platforms serving millions of users, balancing scalability, accessibility, and performance..
• Contributed UX/UI expertise to data-driven platforms integrating data governance, compliance, and cloud-based data management systems.
• Developed and implemented design systems, prototypes, and recommendations to support user journeys, flow diagrams, navigation structures, and information architecture.
• Collaborate with multiple stakeholders throughout the project lifecycle, from ideation workshops and research to wireframes and prototypes.
AT&T Coppell, TX - April 12-05 – June 10-07
Senior UX/Team Lead
• E-commerce site designed/layouts to maintain a consistent user experience across the product.
• Delivered high quality design docs: sketches, sitemap, user flows, wireframes, mockups, specification.
• Created actionable and intuitive design flows by developing a site-map and high fidelity wireframes.
• Designed, built, and tested interactive prototype to iterate and evolve design concepts of the project.
• Gathered user data through methods such as analytics reporting, task analysis, and participatory design techniques and utilized that data to drive design decisions.
• Defined information architecture and interaction design for several complex web applications using page/user flow diagrams, site maps, and interactive wireframes created in Axure.
• Collaborated with internal Applications team to design and develop an internal ITaaS portal that could be easily re- branded and licensed to our customers.
• Tools: Adobe Creative Cloud, Axure, Figma
EDUCATION
American World University 1997 –2001
Bachelor’s in Computer Science - Major in HCD Design CERTIFICATIONS
• Adobe Certify Expert
• Certify B2B and B2C e-commerce
• Human Factors International (HFI) – User-Centered Analysis and Conceptual Design
• Human Factors International (HFI) – The Science and Art of Effective Web Design
• Certified Internet Webmaster (CIW)
• Ektron CMS Certified
PROFESSIONAL AFFILIATIONS
• UXD.IA (Owner/Admin: LinkedIn Professional Group with 7k+ Members)
• UX Week
• Human Factors International (HFI)
• Medium – Cloud Concept and other Technology Applications to the Educational Environment
• LinkedIn Pulse – Contributing Author
PROFESSIONAL DEVELOPMENT
• Human Factors International (HFI) – User-Centered Analysis and Conceptual Design
• Human Factors International (HFI) – The Science and Art of Effective Web Design
• Sketch notes at Adaptive Path’s UX Week – Weeklong working session to increase and fine tune user experience design & principals
• Franklin Covey’s Time Management
• Franklin Covey’s 7 Habits
• Quarterly Skills training in user experience and Discipline directed initiatives