Social Media Manager

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JILLIAN VOZGA

Costa Mesa, CA Ph: 949-***-****

******@*****.***

Career Summary

Creative, skilled social media expert with over ten years of experience managing high-profile corporate social accounts. Develop and maintain must-follow accounts to cultivate an engaged community for both B-to-C and B-to-B businesses. Seeking a dynamic position to utilize my energy and passion for social media success, while representing the voice of the brand. Develop and execute a performance-driven social strategy that supports a company's key metrics and business objectives.

Experience

Social Media Manager; August 2022-January 2023 UCSD - Rady School of Management

Managed public social pages for prospective and current students as well as faculty and alumni.

Represented the voice of the Dean of Rady School, Lisa Ordonez on all social channels.

Created and published content for the Dean.

6-week freelance position extended until the end of the year. Represented the voice of the brand on social while increasing its following.

Created effective social media organic and paid media content, campaigns, and contests designed to elicit brand awareness and direct response.

Planned, created, and scheduled posts with a monthly calendar. Worked closely with the marketing team on posts and scheduling. Created daily content pieces including videos, stories, posts, and promotional promos.

Social Media Manager; July 2019-December 2022 Bill Wooditch Enterprises

Represented the voice of the brand on social while increasing the Instagram following by 110% and LinkedIn by 216%.

Created, edited, and published The Unstoppables podcast weekly on iTunes, Spotify, iHeart, and Stitcher.

Managed public social pages for highly engaged audiences; coaching clients, entrepreneurs, and motivational influencers.

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Created a client program and pricing structure for a multi-level coaching business.

Worked cross-departmental to coordinate, create, manage and promote posts for recruiting and hiring.

Created effective social media organic and paid media content, campaigns, and contests designed to elicit brand awareness and direct response.

Analyzed and interpreted data to evolve and grow all channels. Planned, created, and scheduled posts with a monthly calendar. Worked closely with our web developer for updates, layouts, and changes to multiple websites.

Created daily content pieces including videos, stories, posts, and promotional promos.

Managed all lives for FB, Instagram, and Twitter.

Social Media/Community Manager; April 2017-July2019 Tom Ferry International

Represented the voice of the brand on social for the #1 ranked real estate coach, Tom Ferry, with a massive social media audience (over 400K followers on Facebook, Instagram, Twitter, LinkedIn, and YouTube). Community management of FB groups totaling over 10,000 clients. Managed multiple public and private social pages for highly engaged audiences; coaching clients, entrepreneurs, and motivational influencers. Led the campaign for google reviews, reached a goal of 1,000 in 6 months as well as responded to each one personally. Created effective social media organic and paid media content, campaigns, and contests designed to elicit brand awareness and direct response.

Worked cross-departmental to coordinate integrated social communications and programs, and manage and edit internal documents

(manuals, training guides, promotional materials, and corporate social media guidelines).

Was an essential part of creating our weekly content pieces including the Tom Ferry Show, Podcast, Vlog, and Blog.

Chosen to be a part of the company ambassador program to carry out and reflect our company’s mission statement and core values. Analyzed and interpreted data to evolve and grow all channels. Created new lead sources for the sales team by using our social channels.

Managed all lives for FB, Instagram, and Twitter.

Created promotions and campaigns for PR to drive consistent traffic and

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leads to the website.

Assisted our sister company (Level 10 Health) with creating and maintaining their social channels.

Social Media Senior Manager; August 2015-March 2017 Closet Auctions

Promoted within 4 months at the company.

Built and managed the company’s social media profiles and presence on all platforms.

Increased followers by 60%.

Created promotions and campaigns for PR to drive consistent traffic and leads to the website.

Tracked, managed, and measured the results of the SM team monthly. Directed video and photo shoots for the site and SM. Assisted the creative team in designing and creating images from concept to content.

Analyzed and interpreted data to evolve all channels. Leveraged SM platforms to build consumer and business following and convert them to sales.

Worked with the development team on website ideas, concepts, changes, and images.

Developed monthly emails sent to subscribers through Aweber. Shop Manager; March 2014-August 2015 Halston Heritage Promoted twice within five months and was awarded the Visual Merchandising Standard award.

Actively achieved top-ranking sales out of the West Coast Locations reaching 6% above goal for the first year.

Contributed to the Social Media team by providing posts and collaborating on brand image ideas.

Led buying team for Monthly Samples Sale at headquarters. Effectively opened new locations at Newport Beach and South Coast Plaza, while continually assisting the home store. In charge of all recruiting, hiring, and payroll approval responsibilities for my shop.

Fashion/Office/Website & Production Manager; July 2013-January 2014 Delicate Illusions

Upheld full management responsibilities of all retail, wholesale, administrative, and social media duties for the website and store. Managed a production team of 6 including phone and web orders.

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Provided excellent customer service while directly assisting the designer and business owner.

Fulfilled all duties as a retail manager to the storefront and business operations.

Marketing/Social Media Manager; January 2012-July 2013 pHion Balance

Managed and created nutraceutical blogs and articles for the company’s social media and website.

Successfully developed promotional offerings and advertisements for consumers.

Provided oversight and final reviews of blogs, articles, and advertisements created by the staff.

In charge of all recruiting, hiring, and payroll responsibilities, including payment invoices, schedule implementation, and tracking. Social Software Knowledge

Canva

Adobe Premier Pro

Sprout Social

FB Analytics

Salesforce

Slack

Bit.ly

WordPress

Hootsuite

Asana

Applied Epic

Skills

Microsoft Office (Word, Excel, PowerPoint)

Excellent verbal and communication skills

Strong ability to establish working relationships

Hardworking and self-motivated

References

References provided upon request

Contact this candidate