Creative Technologist & Global Brand Innovator

OTELO VIZCAINO

Creative Technologist & Global Brand Innovator

813-***-**** *****.********@**********.*** linkedin.com/in/otelovizcaino Greater Tampa Bay Area, FL Open to Remote or Hybrid Opportunities PROFESSIONAL SUMMARY

Creative Technologist and Global Brand Director with 25+ years driving transformative digital strategies and record-breaking commercial success for iconic entertainment brands. Expert in blending creative vision with cutting-edge technology to deliver immersive experiences that generate multimillion-dollar revenue streams. Proven leader of distributed international teams across EMEA, APAC, and LATAM, with early adoption expertise in AI-driven creative solutions and experiential storytelling. Key Differentiators:

- Delivered sold-out world premieres and record-breaking 2M+ ticket sales through integrated creative-technical strategies

- 3+ years pioneering AI integration in creative production before mainstream adoption

- Expert in remote team leadership across global markets and time zones

- Unique blend of creative direction, technical implementation, and commercial strategy CORE COMPETENCIES

Creative Technology Leadership:

- Creative Direction & Innovation Immersive Experience Design AI-Driven Creative Solutions.

- UX/UI Optimization Interactive Storytelling Technical Creative Integration. Global Brand Strategy & Execution:

- Strategic Brand Direction IP Collaboration & Licensing Cross-Cultural Localization

- Go-To-Market Campaign Leadership International Partnership Development Revenue-Driving Digital Marketing:

- Commerce & Ticketing Integration OTT Platform Development Multichannel Campaign Strategy

- CRM & Email Marketing SEO/SEM Lead Generation & Conversion Optimization Remote Team Leadership & Operations:

- Distributed Team Management Cross-Functional Collaboration Agency & Vendor Relations

- Project Management Across Time Zones Cultural Communication & Localization TECHNICAL EXPERTISE

- AI & Emerging Technologies: Midjourney, ChatGPT, Grok, Claude, RunwayML, DALL-E, Kaiber

- Creative & Design: Adobe Creative Suite, Sketch, Figma, Unreal Engine, Loom

- Marketing & Analytics: Google Analytics, Tag Manager, HubSpot, MailerLite, Zapier

- eCommerce & Ticketing: Ticketmaster, Shopify, WooCommerce, Fever, Klook, Accesso

- Platforms & CMS: WordPress, Slack, Discord, Basecamp

- Languages: English (Native) Spanish (Native).

PROFESSIONAL EXPERIENCE

Director Digital Creative & Innovation NEON Global Apr 2021 – Jul 2025

Global Creative Technologist leading digital strategy and experiential innovation for world-renowned entertainment IPs across international markets.

Creative Technology Innovation:

- Pioneered immersive digital experiences for Jurassic World: The Experience and Harry Potter: Visions of Magic, integrating on-site environments with digital activations, scavenger hunts, and interactive retail products

- Enhanced guest experiences through strategic digital activations in queuing areas, reducing wait fatigue while educating audiences and maximizing engagement

- Early AI adoption leader: Championed AI integration 3+ years before mainstream adoption, streamlining production capabilities and enhancing creative output across global campaigns Record-Breaking Commercial Success:

- Sold-out world premiere: Collaborated with Ticketmaster to craft multichannel promotional strategy resulting in completely sold-out HP Visions of Magic debut in Cologne, Germany

- 2M+ ticket sales: Drove record-breaking Avatar experience at Gardens by the Bay, Singapore through integrated creative-technical strategy

- Multimillion-dollar revenue generation: Built global network of brand-specific websites and CRM systems (5M+ users), driving millions in attributable online ticket revenue Global Team Leadership:

- Managed distributed international teams and agencies across North America, APAC, EMEA, and LATAM

- Directed comprehensive brand execution for Harry Potter, Jurassic World, Avatar, Marvel, DC Comics, Transformers, and prestigious cultural exhibitions (Ramses the Great, Pompeii, Auschwitz)

- Secured extensive LATAM media exposure as official spokesperson, generating hundreds of thousands in earned media value

Director Digital Marketing Feld Entertainment

Jun 2017 – Apr 2021

Digital Innovation Leader for Disney, Marvel, NBC Universal, and Sesame Street IPs, creating scalable revenue-generating platforms.

- Launched Monster Energy Supercross OTT platform: Strategically developed and globally launched international streaming platform, creating multimillion-dollar incremental revenue stream

- Drove significant online growth: Led comprehensive digital marketing initiatives (SEO/SEM, social, eCommerce) resulting in substantial increases in online ticket sales and customer engagement

- Optimized global CRM strategies: Enhanced customer retention and conversion rates across hybrid work environments and international markets

Director Digital Ayzenberg Group

Apr 2016 - Nov 2016

High-Performance Team Leader serving strategic technology and entertainment partnerships.

- Led integrated multichannel campaigns for Microsoft, Blizzard, Xbox, Zynga, Mattel, and Amblin Entertainment

- Enhanced brand visibility through innovative creative executions across broadcast, social media, influencer marketing, and analytics

- Managed cross-functional creative teams including developers, designers, and project managers Global Localization Lead LDS Church

Nov 2015 - Apr 2016

- Directed international digital publishing across web, mobile apps, and software platforms

- Co-managed global translation budgets and timelines ensuring cultural relevance and usability across diverse markets

- Led cross-functional alignment between global leadership and regional departments Creative Online Director Ripley Entertainment

Sep 2008 – Oct 2015

Global Digital Strategy Leader for 90+ attractions across 10 countries.

- Generated $26M+ annual revenue through optimized eCommerce infrastructures and PPC strategies

- Built 300K+ subscriber base through strategic content creation (blogs, podcasts, multimedia storytelling)

- Produced interactive multimedia content for YouTube and mobile-social applications, enhancing global guest experiences

Creative Media & Web Content Manager St. Pete Times / Florida Trend Magazine Oct 2005 – Jun 2008

- Transformed traditional media organization: Successfully transitioned 17-person print team to digital-first operation

- Launched profitable digital initiatives: Created sponsored email marketing programs and content strategies that significantly expanded brand reach and revenue

- Established digital strategies for four premiere online business publications EDUCATION

- Bachelor’s Degree Digital Art & Marketing Technology International Academy of Design & Technology, Tampa, FL

- Associate Degrees Interactive Multimedia Graphic Design International Academy of Design & Technology, Tampa, FL LEADERSHIP & SERVICE

District & Zone Leader The Church of Jesus Christ of Latter-day Saints Santiago, Chile 1990–1992

- Supervised and trained 24+ individuals across multiple regions

- Developed intercultural communication and organizational leadership skills in cross-cultural environment

- Coordinated strategic initiatives across assigned territories

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