name
David Richard Barker
address
Tarzana
CA 91356
USA
telephone
cell +1-818-***-****
e mail
******@************.***
web
www.kscopeglobal.com
date of birth
30th July
status
Married
nationality
British Citizen / Australian Citizen
& US Green Card Holder
qualifications
OND - Graphic Design
BA - Graphic Design/Advertising
college education
Percival Whitley College of Fine Arts, Halifax UK
Somerset College of Arts and Technology, Taunton UK employment
Design Solution - Central London
Junior Designer
Beresford Sherman - Central London
Junior Designer
Klaus Wuttke - Central London
Junior Designer
McColl - Central London
Designer
Anderson Design - Central London
Senior Designer
Associate
Senior Associate
Saunders Creative - Sydney, Australia
Senior Associate
Kaleidoscope Graphics - Sydney, Australia
Creative Director
Kaleidoscope Global - Los Angeles, USA
Creative Director
I have over twenty five years of experience working in Central London, Sydney and now the US, managing and designing Corporate Identity, Rebranding, Packaging, Environmental Graphics and other design mediums. I also have expertise in retail design which includes the ability to project manage a wide range of sub-contractors and internal departmental personnel. My ability to transcend all areas of design, from initial identity programs, through physical and environmental application to print and marketing campaigns – makes me an important asset to any creative team. Key experiences includes:
Corporate Identity
Have been a team member or leader for the following corporate identity projects to name but a few: - Covent Garden - London, Whittingdales corporate finance, Whittles - Storefitters, Brooks Dry Cleaners, Top Man, HMV Contessa and Kesma Windows.
Packaging
Designed packaging for the following products – Golden Wonder (UK) - Pot Noodles, M & S Food products (UK), Spa Supermarkets (UK) Oakley Industrial products (UK). Business in a box (AUS) and most recently Mikawaya (US). Signage
Design and implementation of corporate signage for Covent Garden Market - Central London
White Rose Shopping Centre - Leeds (UK),
Merry Hill Centre - Birmingham, The Plaza - Central London, Rushmere Shopping Centre - Belfast, The Arndale - Luton, Meadows - Chelmsford, Houndshill Shopping Centre - Blackpool, Hoog Catherine - Utrecht, St Mary’s - Dublin, Friars Walk - Reading, Canary Wharf - Docklands, The Fort - Birmingham,
The Oracle - Reading
Starcity - Birmingham and many more in the UK, Sydney and now the US. Design implementation of corporate scheme logos throughout a centre in the forms of Identity Guidelines, Internal/external way finding, banners, directories, Food Court Identity and promotional Shopping Centre material. Design involvement with Property Developers and Agents including the following - Land Securities (UK), Trafalgar House, Prudential, Richardsons, Legal & General, Sun Alliance, AMP (UK), AXA Equity & Law (UK). Baker & Mackenzie (AUS), AMP (AUS).
Design involvement and co-ordination of on-site Showsuites for new build shopping Centres and Office Developments.
As part of a design team I am responsible for the creativity and smooth running of each project that is assigned to my team. I receive initial briefs from clients and create concept ideas through to a finished product. Including account handling and staff management.
In Australia I was involved in creating In-store graphics whilst employed by Saunders Creative for Dymocks at Fox Studios. BNP Australia re branding, AMP’s new logo and environmental graphics. Baker & Mckenzie corporate literature, Sydney Central Plaza re marketing and signage program, Warriewood Shopping Centre and City Centre - Pitt St. I have a wide experience in Corporate identity, advertising and exhibitions. Have worked closely with Architects and Interior designers on many schemes both off and on site. Have completed identity guidelines for AMP, Sydney Opera House Store, Sony Central and Sydney Olympic Games 2000.
Following the set up of Kaleidoscope Graphics in 2002 in Sydney I have been involved in the rebranding of many clients. The design of the annual Australian Record Industry Awards (ARIA). Numerous environmental signage schemes, Interpretive Graphics, creation of marketing and advertising material in the form of ads and promotions. Following a move to Los Angeles in 2008, Kaleidoscope Global was established and continues to work on corporate identity, logo creation, print work, packaging and environmental graphics serving a diverse range of clients across all business sectors including but not limited to the Fitness and Health industry, Food, Retail, Property and Leisure, Have recently created a range of packaging for 16 flavors of ice cream and associated products for Mikawaya. Currently working on a range of beauty products. Also just completed new branding for a Lingerie line. Worked on conceptual ideas with Disney Global branding for POS positioning within toy stores.
Involved
Currently working on the wayfinding for a 33 floor level hotel in Europe. in the external and internal branding for a fitness company based in Canada on the franchise of 9 centres todate. Currently working on the branding of a new fitness centre in New Hampshire, 43 Athletic Club. Member of the Chartered Society of Designers - London. Member of the Society of Industrial Artists and Designers - London