Sallie Holsey
Charlotte, NC ******@******.***** 704-***-****
Professional Profile
Certified and results-driven fitness professional with dual experience as an Assistant Fitness Manager and Personal Trainer. ISSA-certified with a track record of delivering high-touch coaching, program design, and body recomposition support. Passionate about luxury wellness and technology-integrated coaching. Founder of Sall Formè and creator of the glute-focused Curve Theory method. Adept at blending science, motivation, and style to drive client transformation. Certifications
- ISSA Certified Personal Trainer
- CPR/AED Certified
- Nutrition Coach (ISSA – In Progress)
- Glute Specialist (ISSA - In Progress)
Professional Experience
• Assistant Fitness Manager & Personal Trainer
Fitness Connection – Charlotte, NC February 2024 – Present
- Lead training team and manage gym operations, scheduling, and consultations
- Consistently contribute to team training sales through effective consultations and strong rapport-building with new and existing members
- Specialize in sculpting, body recomposition, and post-BBL safe strength training
- Mentor trainers and maintain premium client experience standards
• Founder & Lead Coach – Sall Formè (Part-Time Passion Project) 2023 – Present
- Created a luxury wellness brand and glute-focused sculpting method (Curve Theory) for high-performing women
- Develop fitness ebooks, digital programs, and branded client experiences that mirror the high-end, tech-integrated approach of boutique studios like FIBR
- Use platforms like Trainerize to deliver polished, data-driven coaching—enhancing client accountability and retention
- Passion project that fuels creativity and strengthens program development, marketing, and coaching innovation
- Maintained full-time roles while building this brand on the side with a long-term vision of expansion
• Group Fitness Instructor (Freelance) Various Studios & Wellness Events – Charlotte, NC 2022 – Present
- Facilitate sculpt, strength, and bootcamp-style workouts with motivational and faith- based messaging
- Support community wellness through church events and pop-up workshops Key Skills
• Body Recomposition • Glute & Sculpt Programming • Leadership & Sales Coaching • Digital Coaching Platforms • Client Retention • Program Development • Trainer Mentorship • Brand & Content Creation
Education
Business Admin. B.S. – Oral Roberts University, Tulsa, OK