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Operations Manager Social Media

Location:
West Bloomfield Township, MI
Salary:
90,000
Posted:
May 31, 2025

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Resume:

RACHEL HALL

West Bloomfield Township, MI *****

**********@*****.*** 313-***-****

PROFESSIONAL SUMMARY

Accomplished Operations & Marketing Leader U.S. Air Force Veteran Proven track record of leading high-performing teams, optimizing operational processes, and driving customer satisfaction across marketing, production, and service delivery environments. Experienced in managing cross-functional teams, vendor relations, and profit targets. Passionate about employee engagement and continuous improvement. EXPERIENCE

Operations Manager — Rubber Stamps Unlimited, Inc., Plymouth, MI March 2020 – Present

• Lead daily operations for a custom rubber stamp company, including customer service, production, shipping, and vendor relations.

• Oversee staff hiring, training, and retention, resulting in significant morale and productivity improvements.

• Manage payroll, inventory, shipping costs, quality control, and sales quoting processes.

• Utilize QuickBooks for invoicing, AR/AP, and financial reporting.

• Maintain business software and equipment; monitor and manage social media interactions.

Director of Operations — Silvercrest Advertising, Remote August 2019 – February 2020

• Streamlined marketing operations and vendor management for franchise-based clients.

• Defined pricing strategies, executed SLAs, and led the development of new product packages.

• Coordinated franchise promotions, digital ad campaigns, and internal operations support. Product Manager, Solo Direct Mail/Variable Data Postcards — Valassis, Livonia, MI April 2017 – June 2019

• Drove product strategy and growth for direct mail/postcard products.

• Developed training and marketing materials, assisted sales teams, and negotiated vendor contracts.

Product Innovation Development & Implementation Manager — Valassis, Livonia, MI

June 2016 – April 2017

• Led feasibility research and launch of new marketing products.

• Launched solo direct mail product, achieving 150% YOY growth. Account Manager, Strategic Accounts — Valassis, Livonia, MI January 2016 – June 2016

• Supported strategic clients through operational process improvements and technology adoption.

Manager, Pricing — Valassis, Livonia, MI

August 2013 – December 2015

• Led pricing strategy and associate team, ensuring profit margin targets for print products. Manager, Graphic Services — Valassis, Livonia, MI

January 2011 – August 2013

• Managed a 40+ member graphic services team; enhanced workflow and accuracy.

• Directed hiring, training, and coordination across manufacturing and client services. Various Roles — Valassis, Livonia, MI

July 1999 – January 2011

• Progressed through roles in sales support, training, production, and leadership. Aerospace Propulsion Specialist — U.S. Air Force / Reserves / MI Air National Guard July 1992 – August 2006

• Maintained jet engines (B-52, C-5, F-16); served in base honor guard and as career advisor.

EDUCATION

Madonna University – [Degree Not Specified]

Community College of the Air Force – [Degree Not Specified] Bishop Borgess High School – Salutatorian

CERTIFICATIONS

• USPS Certified Direct Mail Professional

• USPS Mail Design Professional

LEADERSHIP & AFFILIATIONS

Company Outreach Training Manager, Diversity and Inclusion Council — Valassis

/ Harland Clarke Holdings

2016 – 2019

• Led inclusion training, developed leadership action plans, and promoted diverse hiring. TECHNICAL SKILLS

QuickBooks Microsoft Office CRM Systems Social Media Management Process Improvement Vendor Negotiation



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