EXPERIENCE
Multimedia Graphic Artist – **/**** to present
Greenwood Gaming, PA
Work with an in-house design team to develop and create Parx Casino and betParx advertising and marketing material. Design promotional invitations, postcards, website assets, web banners, billboards, magazine and newspaper ads, posters, vouchers, logos, sports and gaming web assets, dining menus, social media assets and more. Manage projects in Asana, our CMS, to ensure all projects are started and completed in a timely and efficient manner. Senior Digital Design Manager – 05/2018 to 05/2019 Lenox Corporation, PA
Lead a team of 3 as well as trained new designers for Lenox Direct to Consumer division. Give art direction to in-house photographer, videographer, junior designer, digital and print production artists. Design and execute digital assets such as emails, web banners, digital ads and website/ landing page designs. Design printed catalogs, booklets, postcards and other mailers.
Web and Graphic Designer – 08/2016 to 05/2018
Took the lead for new bridal web page initiative for corporate website and collaborated with marketing team and developers to implement new page. Design and build responsive emails. Create any website assets as needed. Design printed catalogs, booklets, postcards and other mailers.
Senior Graphic Designer/Collateral
10/2014 to 08/2016
Conceptualized and designed postcards and posters for sweepstakes, market save the dates and evites, advertisements and belly bands for national magazines, account rebates, sell sheets as well as brochures and catalogs for international and national consumers, sales force and merchandisers. Assist in art direction of photography pertaining to any catalogs and brochures. Designed web banner ads for Lenox accounts. Senior Graphic Design Manager/Packaging
03/2004 to 10/2014
Lead a team of 3 designers. Trained new designers. Liaison between marketing, sourcing, in-house photographer, overseas engineers, color prep house and direct reports. Oversee and ensure quick turn around time of requests. Created packaging graphics. Handmade box mockups for NY tabletop shows. Art directed new ideas and photoshoots based on marketing’s product developments and requirements. Presented design concepts to brand leaders. Redesigned Lenox brand core packaging for a more cost effective solution and brand consistency. Graphic Designer – 02/2004 to 03/2004
Works Design Group, NJ
Assisted with the illustration for the Yoda Star Wars collector cup for Mattel. Layout design for Temple Boys Gymnastics Invitational. Created standards manual for Campbell’s V8 Invigor8. Designed new concept for diet V8 Splash.
Graphic Designer – 06/2003 to 02/2004
Campbell’s Soup Company, NJ
Was selected as 1 of 2 interns that were hired out of a group of 8 interviewed. Created packaging graphics for brands such as V8 and Pace. Designed POS items and signage for new V8 Invigor8. Designed concepts for the New V8 logo. Responsible for creation of the Campbell’s Compass logo and standards manual. EDUCATION
Moore College of Art & Design
Philadelphia, Pennsylvania
BFA Graphic Design, Cum Laude
Continuing Education
Bucks County Community College
HTML & CSS Fundamentals • 2016
Javascript Fundamentals • 2016
Seminars
How to Supervise People (Fred Pryor Seminars)
Holiday Inn, Princeton, New Jersey • 2008
Workshops
Joel Kats Design Associates
Information Graphics Workshop • 2002
SKILLS
MAC / WINDOWS
ADOBE CREATIVE CLOUD
ILLUSTRATOR / PHOTOSHOP / INDESIGN
ADOBE ACROBAT PRO
MICROSOFT OFFICE
ASANA
BOX
MEDIA BANK
DSLR PHOTOGRAPHY
HTML & CSS
ACHIEVEMENTS
Published in MCAD Magazine Fall/Winter • 2014
Wildlife Society Conference
Logo Contest Winner • 2014
MCAD Cum Laude graduate • 2003
MCAD Senior Show • Spring 2003
MCAD Student Show • Spring 2000
MCAD Dean’s List • Fall 2000 through Spring 2002
MCAD Presidential Scholarship • 2000, 2001, 2002
MCAD Scholarship • 2000, 2001, 2002
Bucks County Community College
Art Exhibits • Spring 1997, 1998, 1999
Bucks County Community College
Dean’s List • Spring 1999
NICOLE MACSHERRY
Multimedia Graphic Artist
Portfolio:
https://indd.adobe.com/view/e4e14466-1a1e-4b66-b546-6b42248c1696
LinkedIn profile:
https://www.linkedin.com/in/nbdamico