CYNTHIA L. ZAWISTOWSKI
District Sales Manager/Regional Trainer
PROFILE
As a District Sales Manager/Regional Trainer, I achieve success by empowering and developing collaborative teams of visionary leaders. I am an innovative “firm and fun” leader with a passion for hospitality, sales, service, and relationship building. I excel in adaptability and change management, with a proven record of success across various industries. With strategic partnerships, planning, organizing, and exceptional execution leaders are successful, goals are achieved, and stores are profitable. As a former competitive athlete, I coach my teams to work smarter and teach them to find ways to WIN! Being a continuous learner, a positivity coach, and cheerleader for my teams brings me joy! I strive to be a difference maker for the brand and in the community.
CONTACT
PHONE:
EMAIL:
*****.*************@*****.***
WEBSITE:
www.linkedin.com/in/cyndi-l-zawistowski-ab2a979a
HOBBIES & VOLUNTEERING
Reading & Puzzles
Gardening
Hiking, Biking, & Yoga
Serving Others
Making Community Connections
Inner G Booster Club Volunteer & Fundraiser
Inner G Tiny Team Mom
Rustic Oak PTA Volunteer & Fundraiser
Rustic OAK PTA Mini Grant Chair
Career Day Speaker – Multiple Schools
“Sharing is the best way to connect.”
REFERENCES
Virginia Cunningham
*************@***.***
Nicole Marler
*************@*****.***
Jackie Gonzales
***********@***********.***
EDUCATION
University of South Florida
Bachelor of Arts – Psychology
Edison Community College & Davidson College
Associate of Arts
Cypress Lake High School
Diploma – Graduated 4th in class
WORK EXPERIENCE
Goodwill Houston, Multi-Store Manager
December 2024 – Present
Supervise a retail store team and a production team in League City, Texas with annual sales of over $3 million.
Supervise two donation centers in Texas.
Selected to attend district production pushes.
Selected to test launch a “one touch” production process.
Ranked #2 for new goods sales in Q12025!
“Changing lives through the power of work!”
Spirit Halloween Stores, District Sales Manager
June 2024 – November 2024
Supervised store teams in multiple cities throughout Texas.
Met and exceeded the store opening goal of ten days, opening the final store in just 7 days.
Raised money for the Spirit of Children fund and was selected to represent the brand at two local children’s hospital events.
Successfully opened, operated, conducted inventories, and closed three profitable stores.
Achieved a bonus for the successful season.
Lane Bryant, District Manager
April 2022 – March 2024
Supervised a team of twenty-one stores and store managers in multiple cities throughout Texas with annual sales of $25 million.
Successfully opened and/or relocated three profitable stores.
Launched an assistant manager training and development program that led to multiple internal promotions.
Developed and promoted a multi store manager.
Improved the store culture, merchandising, sales, and service strategies to improve from the bottom of the brand to the top in the metrics, or key performance indicators.
Established a culture of goal achievement with consistent winning, including January 2024 +10% to sales plan/budget.
Won multiple incentives: customer service survey scores 90%, sales volume (#1 on black Friday), credit goal achievement, order from store #2, and style appointments, finishing 2023 #1!
Selected as a feedback captain for the brand due to excellent communication skills and solution-based thinking.
Piloted a customer selling journey test with innovative technologies, an elevated sales and service program, and an individual incentive program to increase traffic and loyalty.
Cato Corporation, District Manager
May 2016 – April 2022
Supervised a team of fourteen stores and store managers in multiple cities in Texas with annual sales of $17.5 million.
Improved secret shop scores from 69% in 2016 to 92% in 2019.
Improved the district’s shrink, with target shrink stores, to consistently achieve the company goal of under .50% shrink.
Achieved comp sales in 2018 and in 2019.
Launched an Instagram social media campaign with the brand. My district led the region with Instagram followers!
Finished in the top twenty-five in every metric in 2017.
Recognized for having the best secret shop score improvement in the region in 2017.
My home office store leader achieved President’s Club two years in a row, achieving the top 10% in the metrics, and she earned a promotion to the district trainer role!
Selected to assist with our sister brand, Versona’s, store openings and re-openings in Texas and Louisiana.
Selected to lead team building activities at our regional meetings and to represent the region at visual workshops.
Established quarterly recruiting and networking events with the region’s district managers.
maurices, District Manager
December 2013 – May 2016
Supervised a team of fifteen stores in Texas and Louisiana with annual sales of $20 million.
Launched success journals, recognition programs, and mentor programs in the district, which led to improved morale and employee retention.
Recruited and hired four external Associate Managers into the store manager development program.
My district ranked #1 across the key performance indicators or KPIs in the first quarter of 2015.
My home store finished 2015 #1 in our 41-store market, up double-digits to plan and to last year.
My district finished 2015 up 5.3% to plan and led our market.
Selected to participate in a Talent Development workshop.
Assisted the senior district manager with planning and organizing meetings and training workshops.
Coordinated the grand opening of new stores in three markets simultaneously.
Pioneered community involvement campaigns in the region with chamber memberships, career fairs, and university presentations.
Collaborated with the corporate office to create the Team Selling Test Model and training resources that launched company wide.
My area led the Team Selling Model Test, with every store improving their metric results.
In 2016, my district led in staffing, employee engagement, and in low turnover.
The Limited, Multi Store Manager
January 2009 – December 2013
Achieved Limited Leader’s Circle three consecutive years (top 5% across the metrics).
Grew the conversion 10% over the previous year at the Cherry Creek Mall location, achieving sales plan and bonus.
Grew the business 30% in two years at the Cherry Creek Mall location, which was #1 in the company!
Promoted to the #2 volume store in the brand at the Houston Galleria Mall with annual sales of $4 million.
Oversaw multiple stores on multiple stretch assignments.
Selected to identify talent and recruit and network throughout the country.
Selected as the West Regional Trainer where I planned and oversaw the onboarding and facilitated the training for new district managers and store managers. Served as their coach and mentor.
Selected as the West Region Credit Captain where I worked with our credit partners to lead training and development calls.
Selected for the new store and the outlet store opening teams.
Selected to attend district meetings at the corporate office and product, planning, and style alignments at our New York City design center.
Selected to participate in feedback calls with the senior vice president, or SVP.
Collaborated with the corporate office to create holiday planning tools, which launched company wide.
Assisted the district manager and oversaw the district.
Other Experience:
Independent Sales Representative, Silpada Designs – (10/09 – 10/15 Store Manager, David’s Bridal - (11/05 – 12/06)
Store Manager, Arden B. – (04/05 – 11/05)
Co-Manager, Bath & Body Works, Inc. – (08/03 – 04/05)
Assistant Store Manager, Kohl’s Department Store – (10/01 – 08/03)
Store Manager/Director, Circuit City Stores, Inc. – (08/93 – 09/01)
Other Skills:
Public Speaking
Event Planning & Meeting Planning
Community Outreach Coordinator
Media Training, Marketing, & Public Relations
Fashion Show Participation/Sponsorship
Home & Garden Show Participation/Sponsorship
Camp Experience On-Site Camp Manager & Workshop Presenter
Career Fair Participation/Sponsorship
Career Coach & Mentor
Business Consultant
Marketing & Business Speaker
Closet & Home Organizer
Division I Athlete