MARY TRAN QUACH
**** **** ****** ***** ******** City, TX 77459
*************@*****.***
PROFILE
Dynamic and results-driven professional with 20+ years of experience in marketing, advertising, project management, and operations. Proven ability to lead diverse initiatives, build strong community engagement, and develop creative strategies that drive brand growth, visibility, and customer loyalty. Bilingual in Vietnamese and English.
CURRENT INITIATIVE – Sharpstown Redevelopment Project (Houston, TX)
Marketing & Community Engagement Consultant
Spearheading efforts to revitalize the Sharpstown Mall area by leveraging strategic marketing and community-driven programming to reshape public perception and increase engagement in a historically under-resourced neighborhood.
Developed and executed branding and marketing strategies to promote positive community impact.
Curated family-friendly attractions to drive foot traffic, including:
o1,500 sq ft indoor toddler jungle-themed playground
o5,000 sq ft international food hall (7 culturally diverse vendors)
o40,000 sq ft indoor pickleball facility with 7 courts
Organized community events to build awareness and enhance local engagement.
Ongoing PR and digital efforts to strengthen long-term brand recognition.
HAPPY SPARROW CAFÉ – Portland, OR
Founder & Operator June 2009 – Jan 2024
Founded Portland’s first kolache café, running all aspects of the business for 15 years.
Oversaw marketing, finance, operations, quality control, and customer relations.
Built strong customer loyalty through exceptional service and innovative menu offerings.
Achieved 4.7 Yelp and 4.9 Google ratings; recognized for consistently high-quality experiences.
Gained hands-on insight into brand building, operational excellence, and market adaptability.
ADCETERA ADVERTISING & DESIGN – Houston, TX
Senior Account Manager Dec 2006 – Apr 2009
Managed high-profile advertising accounts with budgets ranging from thousands to millions.
Served as lead liaison between clients and creative teams, ensuring smooth execution from concept to delivery.
Oversaw major campaigns for clients including HP, Sysco, AIG, Methodist Hospital, and Baker Hughes.
Awarded “Project Manager of the Year” for exceptional performance and client satisfaction.
Projects included CES expo planning, in-store merchandising (Best Buy, Target, Sam’s), and video production.
PROGRESSIVE INSURANCE – Austin, TX & Phoenix, AZ
Claims Contact Manager July 1999 – Oct 2006
Led a team of 25+ in high-volume customer service and claims operations.
Directed hiring, training, coaching, and performance management.
Successfully launched new call center division in Phoenix, AZ.
Developed and implemented a recognition program that improved retention and performance metrics.
EDUCATION
University of Texas at Austin — B.S. in Advertising with Business Foundations Dec 2000