Ui Designer E-Commerce

VICTORIA DEMETRIO ROLON

Phone: 857-***-**** Email: **************@*****.***

LinkedIn: www.linkedin.com/in/victoriadr

Portfolio: victoriadesignlab.com

SUMMARY

I’m a UX/UI designer passionate about creating engaging, intuitive experiences that align user needs with business goals. With a background in architecture, I bring a unique perspective that prioritizes usability, interaction, and attention to detail. Being bilingual enables me to collaborate seamlessly with diverse teams to deliver impactful digital solutions.

TECHNICAL SKILLS

Technical: Figma, Sketch, InVision, Adobe XD, Adobe Suite, HTML/CSS, JavaScript,Bootstrap, 3D Rendering Engines, WordPress, Microsoft Office (Word,Excel, PowerPoint) Design: User Research, User Strategy, Heuristic Evaluation, User Interviews, Persona Creation, Competitive Analysis, User Journeys, Storyboards, Task Flows, Design Systems, Wireframing, A/B Testing, Prototyping, UI Design, Responsive Web Design, Information Architecture, Interaction Design, Analytics, User-Centered Design, Collaboration and Communication Skills, Leadership, Remote Work Experience, Feedback Integration, Design Iteration, Business and Technical Alignment, E-commerce, Open-Source Community Engagement, Mockups, iOS Design, Continuous Learning and Growth. Languages: English, Spanish and Portuguese.

EXPERIENCE

UX UI Designer Aug 2023 - Present

Victoria Design Lab Remote Remote

● Led UI design and managed design system, collaborating with cross-functional teams in Agile sprints using Miro and Slack.

● Drove a 30% revenue increase in e-commerce through user research and design system implementation in Figma.

● Developed user personas, user flows, and low-fidelity wireframes in FigJam for rapid iteration.

● Led the development of a medication reminder app, achieving a 60% improvement in healthcare management and workflow efficiency. Used Figma for prototyping and Adobe Suite for final design elements.

● Conducted user research interviews, A/B testing, and competitive analysis to inform product direction and feature enhancements.

● Addressed business challenges by developing targeted design solutions, leading to increased user satisfaction and revenue growth.

● Played a key role in driving significant increases in website traffic and enhancing user engagement through successful redesigns. Collaborated with the development team, using HTML, CSS, and JavaScript to create interactive features and optimize site performance. Architectural Designer II Nov 2022 - Present

CHA Consulting Boston

● Led interactive client presentations, successfully delivering a $60M athletic facility project for Boston College.

● Applied Building Information Modeling (BIM) principles to enhance project coordination and communication, achieving a 30% reduction in design conflicts and errors, and ensuring smooth project execution.

● Collaborated with cross-functional teams to develop innovative design solutions, resulting in a 15% increase in client satisfaction and overall project success rates.

● Applied problem-solving techniques and human-centered design principles to enhance user experiences.

Architectural Designer & Project Manager Dec 2020 - Oct 2022 AZ Group S.A. Argentina

● Directed complex projects, effectively managing timelines, resources, and budgets to meet client goals and project objectives.

● Focused on user needs by creating detailed technical documentation and interface elements, which enhanced both user and client satisfaction.

● Conducted thorough analysis and maintained task lists to ensure projects meet deadlines, upholding high work quality.

● Applied interior design expertise to create functional and visually appealing spaces, using user feedback to refine designs and enhance the user experience. EDUCATION

UX UI Design Boot Camp Certificate: Columbia University, New York City An intensive 24-week long boot camp dedicated to UX UI Design. Skills learned consist of Figma, Miro, Photoshop, Illustrator, HTML5, CSS, JavaScript, Bootstrap, jQuery, User-Centric Design Research, Visual Prototyping & Wireframing, User Interface Development. B.S. in Architecture and Urban Planning: Universidad Nacional del Nordeste, Argentina A five-year program in design thinking and user-centered problem solving, refining my attention to detail and adaptability in fast-paced environments. It shaped my approach to creating intuitive designs that blend aesthetics with usability.

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