Bell Maddux
**********@*****.***
h7ps://www.linkedin.com/in/bellmaddux
Summary
Technical project manager, with PMP cer5fica5on in progress and over 18 years of adver5sing agency experience. My strengths are in workflow and process development, and I have extensive experience u5lizing AGILE and hybrid methodologies to lead inter-disciplinary teams in site support, weekly deployments, and brand site launches.
Relevant Proficiencies
• Smartsheet/ MS
Project/ Merlin
• Atlassian Suite
(JIRA/Confluence/JIRA
Product discovery)
• Agile Methodologies
• Scrum
• Waterfall
• AEM
• Adobe Analy5cs
• Tableau/Adobe
Analy5cs
• Figma / FigJam
Certifications
• Project Management Professional (PMP) – In Progress
• Agile Meets Design Thinking – University of Virginia Darden School of Business
• Digital Product Management – University of Virginia Darden School of Business Professional Experience
• Project 5meline, scope, resource and budget planning for delivery of refreshed brand strategy, u5lizing quan5ta5ve and qualita5ve audience research.
• Communica5on and liaising between teams and project stakeholders, including repor5ng, budget and project health, as well as risk management and mi5ga5on.
• Day-to-day task alloca5on and management for individual teams of up to eighteen, u5lizing Smartsheet, Tenrox and JIRA to develop project plans and forecast staffing needs.
• Establishing and execu5ng engagement protocols, process standards, and working best prac5ces for Marke5ng Science (Analy5cs) teams, integrated with other disciplines.
• Facilita5ng workflow and 5cket alloca5on within Site Support, Marke5ng Science and crea5ve teams.
• Driving integra5on of US AEM site plaYorm plaYorm, with Global AEM plaYorm. Agency Background
Sr. Producer – Cri;cal Mass, New York, NY
March ‘18 - present
• Accounts include: Mitsubishimotors.com, BMWUSA.com, EmblemHealth.com, and NCL.com Sr. Digital Project Manager - Freelance, New York, NY December ‘17 – March ‘18
• OLA marke5ng and CRM campaigns for Ci5bank.
Sr. Digital Project Manager - Red Fuse Communica;ons, New York, NY October ‘14 – December ‘17
• Digital site management and plaYorm migra5on for Colgate-Palmolive North America brands including Op5c White, Sobsoap and Murphy Oil Soap. Freelance Integrated Project Manager - Y&R, New York, NY March ‘14 – September ‘14
• TV, radio/audio, digital OLV, CTV and Social for Ci5bank and Bonefish Grill. Project Manager – DigitasLBi, New York, NY
March ‘12 – February ‘14
• Merchant site ac5va5on for American Express “Shop Small” ini5a5ve, as well as phased social contest
“Big Break” for small businesses.
Project Manager - Big Fuel Communica;ons, New York, NY July ‘11 – February ‘12
• Social campaigns and cohesive brand ac5va5ons across mul5ple plaYorms for brands Cadillac
(Cadillac Culinary Challenge), The Children’s PLACE and Starwood Resorts. Sr. Manager Integrated Project Management – Organic, New York, NY January ‘11 – June ‘11
• Development and rollout of usability tes5ng and focus groups for ecommerce bundle tool for AT&T. Social app development and channel management for Procter and Gamble’s PUR water filter. Project Manager - LBi US, New York, NY
January ‘10 – December ‘10
• Pharmaceu5cal brand Reyataz, website build as well as several unbranded digital ini5a5ves for Bristol Meyers Squibb to promote HIV awareness and educa5on. Project Manager/Account Execu;ve – Wunderman, New York, NY March ‘07 – December ‘10
• Integrated campaign management for mul5ple brands that covered print (in-office, mailers, ads) as well as digital (banners, site pages, emails). Brands included Astra Zeneca, Na5onwide and Ci5bank. Producer - Ziff Davis Media, New York, NY
March ‘05 – February ‘07
• Cul5va5on of online informa5onal seminars for technology brand leaders. Produced, managed live event, and culminated repor5ng for clients, such as Symantec, Intel and AMD. Education
Mount Saint Mary College – Newburgh, NY
BA Communica5ons – Media Studies
Additional Interests
• Advisory Board Member – Bayer - Heart and Kidney Care Alliance
• Peer Mentor – Na;onal Kidney Founda;on
• Pa;ent Advocate – Na;onal Kidney Founda;on