Ux Designer Product

SHREYA DEEPAK KUMAR

+1-857-***-**** ******.**.**@*****.*** www.shreyadk.com https://www.linkedin.com/in/shreya-d-kumar/ UX Designer & Researcher with 4+ years of experience and an MS in Experience Design. Skilled in research, strategy, and interface design across web and mobile. Background in mentoring and teaching design. WORK EXPERIENCE

Fidelity Investments Jul 2024 - Dec 2024

UX Research Co-op Boston, USA

• Conducted 15+ user interviews and focus groups to refine data visualization design, enhancing user comprehension and engagement within an agile workflow using Jobs to be Done framework

• Ran 32+ unmoderated user interviews including concept and usability testing to explore the mindset of novice investors, informing the conception of a new investment product

• Led Design Thinking workshops and Google Design Sprints focused on empathy, driving cross-functional collaboration to ideate, prototype, and solve ambiguous UX challenges in investor confidence

• Built a research repository of 108+ projects on HeyMarvin for effective cross-project analysis and trained the design, product, and compliance teams on its use with a qualitative research example Unikwan Innovations Jun 2022 - Jul 2023

UX Designer Bangalore, India

• Collaborated with Van Heusen to redesign product search flow based on survey results, reducing customer complaints by 21%

• Designed intuitive workflows and optimized usability for Forever 21 across web platforms

• Conducted heuristic evaluation and developed interactive prototypes to facilitate A/B testing, leading the optimization of American Eagle’s checkout flow, and accelerating checkout speeds Raise Financial Services Jan 2022 - Jun 2022

Product Designer Mumbai, India

• Designed 130+ screens across six key features — referrals, IPO, options trading, investment returns, news, and portfolio — ensuring product usability and visual consistency on Android, iOS and web interfaces

• Ensured meticulous attention to detail in interaction design and design documentation, leading to efficient handoff to development team

Stellar’s Sea Cow Oct 2020 - Jan 2022

Co-founder & Product Designer Bangalore, India

• Launched the e-commerce business, overseeing business strategy, organization, marketing and user experience for both digital and physical products

• Designed and optimized the website based on market needs and user feedback to streamline the purchasing process, resulting in a 200% increase in sales by enhancing the customer experience and driving conversions

• Designed and meticulously handcrafted over 500 high-quality products, including home decor items, jewelry, and trinkets, ensuring unique, artisanal appeal

SKILLS

Research & Testing: Moderated & Unmoderated User Testing, Usability Testing, Surveys, Focus Groups, A/B Testing, Heuristic Evaluation, Affinity Mapping, Competitive Analysis, Design Workshop Facilitation Product & Visual Design: Typography, Interaction Design, Information Architecture, Storyboards, Personas, User Flows, Design Systems, Digital Product Strategy, Wireframing, Prototyping, Hi-Fi Mockups Tools: Figma, UserTesting, HeyMarvin, Qualtrics, Miro, Jira, Confluence, Adobe XD, Photoshop EDUCATION

Northeastern University Boston, USA

MS Experience Design, Major in HCI 4 GPA Sept 2023 - May 2025 HONORS & AWARDS

Part-time Lecturer Instructed undergraduate courses at Northeastern University on Interaction Design using Figma Laurel and Scroll 100 Inducted into Society of Distinction at Northeastern University for exceptional service to community Emerging Graduate Leader Award Recognized for exemplary leadership skills; 7 out of 154 program participants awarded

Contact this candidate