Social Media Recruiting Assistant
Resume:
CADEN DESOUSA
*******@**.*** https://www.linkedin.com/in/caden-desousa/
EDUCATION:
Virginia Polytechnic Institute and State University Blacksburg, VA
Sports Media and Analytics Undergraduate GPA: 3.36 (122 credits completed) August 2021-May 2025
Minor: Entrepreneurship – New Venture Growth
Earn all living expenses through part-time and summer work.
Relevant Courses: Intro to Sports Media– Researched various sports media roles and responsibilities, developed a social media page, and created and promoted ideas for sporting events; Introduction to Communication Skills – Interpersonal, small group and public contexts; special emphasis on the writing process, listening, public speaking, interviewing, conflict resolution, critical analysis, and communication in digital and visual media; Public Relations and Sports – Examined communication theories, strategies, and tactics that sports organizations use in their public relations efforts.
WORK EXPERIENCE:
TRIUMPH NIL ATHLETE RELATIONS/OPERATIONS Blacksburg, VA, Sept. 2024-May. 2025
Coordinate and organize schedules for Triumph athletes to attend local community and charity events
Manage operations for different events such as home games, alumni events, etc.
Represent and inform about Triumph NIL as a company to recruits, current athletes, alumni, and more
LOWE’S HOME IMPROVEMENT SALES ASSOCIATE Christiansburg, VA, Feb. 2024-Aug. 2024
• Perform tasks on power equipment such as the forklift and narrow aisle reach truck
• Assist customers in finding products they need around the store
BLACKSBURG YOUTH RECREATIONAL BASKETBALL HEAD COACH Blacksburg, VA Dec. 2022-Present
• Serve as a positive role model to the players and parents
• Teach fundamentals, playing rules, strategies and playing tactics to 6th and 7th graders
• Condition athletes appropriately for activities requiring endurance, strength, and agility
• Preside over team activities including all scheduled team practices and games
• Teach sportsmanship, cooperation, work ethic and responsibility to one’s team
VIRGINIA TECH FOOTBALL TEAM RECRUITING ASSISTANT Blacksburg, VA Feb. 2022-Jan. 2024
• Work closely with the entire football coaching staff to collect and organize information about potential high school recruits
• Establish relationships with visiting recruits and their families during campus visits for events such as home games
• Evaluate and identify high school football prospects and potential recruits and social media programs for the team
VIRGINIA TECH INTRAMURAL SPORTS SCOREKEEPER Blacksburg, VA Sept. 2021-May 2023
• Manage technology to keep track of scores for various intramural sports games
• Game and policy administration
• Assist with site and equipment management
COMMUNICATIONS ASSISTANT Salem,VA Sept. 2021-Jan. 2022
• Virginia Tech Track and Field Sports Informational Director (SID) in training. Learning how to create videos, write stories and manage social media platforms for the team
ACTIVITIES:
• 2-year Member of the National Society of Leadership and Success at Virginia Tech
• Virginia Tech Intramural sports
• Sports 3304 Club/Program; Podcast for VT Men’s Basketball Team (2021-2022)
• Meraki Living Learning Community (Fall 2021-Spring 2022)
• Sports Business Club
SKILLS:
• Event Coordination- Organized athletic and community-based events efficiently
• Sports Communication- Skilled in media, PR, and digital content creation
• Athlete Relations- Built strong rapport with players, recruits and families
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