Salesforce Developer Financial Services

SHAIK NASEEMA

*****************@*****.*** 518-***-**** FUQUAY-VARINA, USA 27560

Professional Summary

Salesforce Developer and Administrator with 9 years of IT experience, including over 5 years specializing in Salesforce solutions. Expertise in configuration, customization, and migration from Classic to Lightning, with proficiency in Lightning Components, Apex, and Visualforce. Successfully implemented Sales Cloud, Service Cloud, Community Cloud, and Financial Services Cloud, alongside strong skills in data migration and third-party integrations. Experienced in agile project delivery and end-user training, with a solid understanding of Marketing Cloud and Commerce Cloud architecture. Skills

Salesforce Technologies:

Apex (Classes, Triggers, Controllers), Visualforce Pages/Components, Lightning Components (Aura & LWC), SOQL, SOSL, S-Controls, Apex Web Services, Apex Data Loader, Force.com Explorer, Force.com Workbench,

Jitterbit, AJAX, Reports, Dashboards, Analytic Snapshots, Workflow Rules, Approval Processes, Case Management Automation.

Salesforce Configuration:

Extensive experience configuring Standard and Custom Objects including Campaigns, Leads, Accounts, Contacts, Opportunities, Price Books, Products, Assets, Contracts, Cases, Solutions, Ideas, Queues, Quotes. Skilled in field creation, page layouts, record types, related lists, and custom app development on the Force.com platform.

Integration & ETL Tools:

MuleSoft, Jitterbit, Cast Iron, Apex Data Loader, Force.com Workbench.

Programming Languages:

Apex, Java, SQL, Python.

Scripting & Web Technologies:

HTML, CSS, JavaScript, jQuery, XML.

Web Services:

RESTful and SOAP APIs – experienced in both consuming and exposing web services within Salesforce.

Databases:

MySQL, Oracle 9i/10g, Microsoft SQL Server (2005/2008), Microsoft Access.

Tools & Packages:

Salesforce Eclipse IDE Plug-in, MS Word, MS PowerPoint, Excel, Agile Documentation Tools.

Work History

Hilton Hotels Corporation NC, USA

Sr. Software Engineer

01/2022 - Current

Executed end-to-end implementation by merging three record types and designing an efficient Screen Flow for case creation.

Integrated Screen Flow into Utility Bar for enhanced user experience.

Led full-cycle implementation of inquiry conversion into Accounts, Contacts, and Opportunities, replacing manual data transfer with automated processes.

Provided post-deployment support, refining Dynamic Forms to improve field visibility and aiding user adaptation.

Designed and deployed Lead Qualification Flow with sub-flows to dynamically assess qualifications based on region and office values.

Monitored solution post-launch to optimize lead assignment rules and streamline approval workflows.

Conducted deduplication using Validity and manual reviews to enhance data integrity in Salesforce.

Managed ongoing refinements by monitoring duplicate detection logic and assisting users with data cleanup.

PARTYCITY USA

Salesforce Lightning Developer

01/2022 - 03/2024

Worked independently as a solo Salesforce Admin/Dev for the customer service team to configure, customize, and integrate with external applications.

Used Email services to implement email integration between two Salesforce instances and helped the operations team.

Worked with Infrastructure teams to configure the mailbox needed for the integration of Salesforce.

Worked on Amazon Connect integration with Salesforce to create screen pops in Salesforce Lightning. Screenpop is the automatic navigation to the lead or contact who is calling in. The search is based on the customer's telephone number or a Salesforce case number that Amazon Connect passes.

Communicated with external teams to gather information regarding the requirements.

Worked on Salesforce flows for case escalations to leadership teams.

Provided support in case of issues and connected with the respective teams to resolve them at the earliest.

Imported the data concerning the custom object and updated it as per the requirements.

Created Lightning email templates for the ASK HR wing.

Implemented Salesforce surveys and customized the language according to the needs of the business.

Created robust 'Discrimination' cases report, documenting all contacts about discrimination and or having the work discrimination listed in the comments.

Took care of Salesforce Data Hygiene cleanse: Dedupe and eliminate all records and those duplicated accounts.

Created complex workflow rules criteria for field updates and email alerts and used field-level Security along with page layouts in Lightning to manage access to specific fields.

Audited the current fields using the field trip app in Salesforce to eliminate any unused fields for efficiency and a cleaner environment. DLL Philadelphia, USA

Salesforce Lightning Developer

06/2020 - 12/2021

Developed Apex Classes, Controller Classes, and Apex Triggers on Force.com for various functional needs in the application and experienced in creating Lightning pages inside the Lightning Community builder.

Triggered interface events by user interactions, which include the Lightning Component framework, and is also involved in building Lightning Components using the Aura framework.

Also embedded Lightning Components in Visual Force Page by using the new Lightning Out feature by event-driven Programming.

Worked on the Salesforce Platform to build a Mobile App by enabling lightning components for use in the Salesforce1 mobile platform to make a Lightning application mobile.

Created a Lightning page with some customizations based on the components used and created a Lightning app.

Added Lightning Component to Lightning Pages and Record Pages.

Have worked on Apex classes, Visualforce Pages, Controller classes, and Apex Triggers for various functional needs in the application.

Worked on Salesforce Lightning components for building customized components, replacing existing ones, and embedding Lightning components in a Visualforce page by using the new Lightning Out feature through event-driven programming.

Involved in Salesforce.com Application Setup activities and customized apps to match the functional needs of the organization.

Created custom VF email templates for enabling localization using Translation Workbench.

Created custom VF pages to leverage the functionality of displaying information from different objects and updating them on the same page.

Expertise as a team member of successful software project implementations related to Quote-to-Cash (Apttus) and 1 year of experience in the capacity of Solution Architect / Business System Analyst.

Hands-on Experience working across various SFDC implementations that cover Sales Cloud, Service Cloud, and Apttus CPQ.

Closely worked with Salesforce.com consultants for implementing business solutions for their client requirements, using APPTUS CPQ within the exclusively developed framework.

Involved in CPQ (Configure, Price& Quote) design and mapped to Salesforce custom objects, and involved in Apttus Advanced Workflow Approvals.

Executed workbench and data loader to verify Product/Pricing staging data in SFDC/CPQ.

Created integration with Apptus CPQ and CLM applications and automated processes on the Salesforce platform.

Created REST API using RAML and developed flows using APIKIT Router.

Created SOAP and REST-based service interfaces using Mule ESB AnyPoint Platform and delivered fast, reliable, and scalable integration API codes.

Built and integrated third-party CTI systems with Salesforce Call Center using a browser-based JavaScript API.

Used Salesforce Lightning inspector to debug Lightning components during the development process.

Interacted with various business user groups to gather requirements for Salesforce.com CRM implementation.

Effectively used out-of-the-box Salesforce functionality to manage Campaigns, Opportunities, Cases, and Events.

Worked on Conga Composer - a report-building tool to generate customized and personalized reports according to Company standards in MS Word, MS Excel, MS PPT, and PDF formats.

Worked on AppExchange application 'Process Composer' - to build and automate complex or straightforward repetitive processes.

Deployed application from sandbox to production environments using changesets, Eclipse, and Force.com Migration tool. S&P GLOBAL New Jersey, USA

Salesforce Developer

04/2019 - 05/2020

Created different profiles and set up permissions based on roles in the organization.

Gained basic Knowledge on Lightning App builder to develop Apps visually, without code, using custom-built Lightning components.

Created server-side controllers to meet business requirements.

Experienced in migrating standard and custom objects from standard experience to lighting experience.

Developed Apex Classes, Controller Classes, and Apex Triggers for various functional needs in the application with Lightning.

Responsible for deployments to the Production environment using Ant tool, change sets, and Force.com Migration tool.

Expertise in working with Cisco CTIOS and CTI Server platform.

Worked on Salesforce Lightning components for building customized components, replacing existing ones.

Wrote SOQL and SOSL statements within custom controllers, extensions, and triggers.

Used GIT for version control system and used SourceTree as UI to perform code push/pull operations.

Used Sublime, Mavens Mate, GIT, force.com Migration tool, and Jenkins combination along with Ant script to develop code, maintain versioning, and move code around environments.

Enhanced in Communities by adding new fields and field sets using Salesforce.com.

Hands-on experience on Inbound and Outbound integration of Salesforce with external systems by developing custom Apex SOAP, RESTFUL classes for the inbound class and writing Apex Callout for invoking the outbound application.

Used the Community cloud to build a deeper relationship with customers to provide better services online.

Implemented Salesforce for Outlook functionality and installed Outlook integration with different user systems.

Wave analytics also helped sales managers take immediate action by creating campaigns and diving into deep data for quick decision-making.

Integrated external systems, such as RecordSetter data, Dodge MDS, and PeopleSoft, into Salesforce.com, primarily using partner and enterprise WSDLs with J2EE technology.

Worked on REST/SOAP Web service to integrate Salesforce with third- party systems.

Created Web Services for handling requests and API and SaaS based applications using REST or SOAP-based web services.

Performed Apex Callouts from Salesforce to the same external system to get tracking information for the order.

Experience configuring a price quote (CPQ) app, such as Zuora. CVS CAREMARK Southborough, USA

Salesforce Developer

01/2018 - 03/2019

Involved in identifying, planning, and implementing new Salesforce.com Features and functions (new screens, workflow, force.com objects, reports, apex code) to meet business requirements.

Used Force.com IDE (Eclipse) for development and code promotion.

Developed batch interfaces and processes to integrate Salesforce.com with external systems.

Experience in using Data Loader and scheduling timely data backup operations using Apex scheduler.

Implemented escalation rules, Automatic Case generation, and their escalation to a call center representative, and generated email alerts for quick issue resolution.

Developed various Custom Objects, Tabs, Entity-Relationship data model, validation rules, Components, and Visual Force Pages.

Developed several Triggers, Apex Classes, and Visual Force pages as part of application development.

Created workflow rules and defined related tasks, time-triggered tasks, email alerts, and field updates to implement business logic.

Created templates, approval processes, approval page layouts, and defined approval actions on them to automate processes.

Created Master-Detail and Lookup relationships on Standard and custom objects and defined junction objects to establish connectivity among objects.

Created various RAML resources to implement REST-based APIs as part of the project implementation.

Involved in Data Transformation and Data Cleansing activities while transferring data to an external system using Informatica on demand.

Involved in establishing and maintaining change control processes for multiple sandbox environments.

Developed and performed training for sales staff on the use of the system. UPS Timonium, USA

Salesforce Admin/Developer

01/2017 - 12/2017

Analyzed business requirements and mapped them to Salesforce.

Managed over 50 customer calls per day and also increased sales by 10%.

Involved in data migration from Excel to Salesforce using Apex Data Loader.

Created user Roles and Profiles, security controls, and sharing settings.

Worked on various SFDC standard objects like Accounts, Contacts, Leads, Reports, and Dashboards.

Created workflow & approval processes, validation rules, Auto-Response Rules, Approval process, email alerts, templates, and field updates.

Experience in User acceptance testing. Worked on the mobile application

'UTI Mobi' to connect with users for fast and easy service.

Good Knowledge of GIT technology for data integrity and supporting user applications. Developed Apex Classes, Visualforce pages, and Apex Triggers to develop custom functionality as per requirements.

Used Data Loader for insert, update, and bulk import or export of data from Salesforce.com subjects - comma-separated values (CSV) files.

Implemented requirements on the Salesforce.com platform and Force.com IDE Plug-in using Eclipse.

Worked on various AppExchange products according to the needs of the organization.

Worked on various Salesforce.com standard objects like Campaigns, leads, Accounts, Contacts, Opportunities, Products, Cases, Solutions, Reports, and Dashboards.

Worked on building strong communication with customers using communities and site.com. Integrated Salesforce with Microsoft Outlook to synchronize contacts, events, and tasks.

Campaigns, Leads and Opportunity Management in Service Cloud Created page layouts, search layouts to organize fields, custom links, related lists and other components on record detail and edit page Interact with Business Analysts and Developers to design better test plan and strategies based on requirements of business Deployment of code from Sandbox to production using Force.com IDE tool.

Created Visualforce pages and Visualforce components to achieve custom functionality.

Wrote SOQL, SOSL considering governor limits.

Configured user Roles, Profiles, sharing settings, and organization-wide defaults based on the updated Force.com web service API for implementing WSDL in an application for access to data from external systems and websites.

INTERGRAPH Begumpet, India

Java Developer

07/2012 - 09/2016

Worked in the EDBC team and took responsibility for implementing the business policies and fixing bugs in Java by Debugging.

Developed Web Services using JAX-RS and JAX-WS Models using the MULE ESB.

Responsible for implementing the business policies using the Corticon Business Rule Management System (BRMS) tool and coding them in Java.

Designed and developed a messaging framework for communication between the workflow manager and other Enterprise Applications over XML and MQ-Series using JAXB 1.0.

Developed various server-side components using J2EE and TIBCO APIs.

Developed and deployed EJB components (business tier) into WebSphere Application Server (WAS).

Also developed Metric Event Listener engine based on TIBCO APIs to capture In-Concert-based events.

Used JavaScript for client-side validations and AJAX to create an interactive front-end GUI.

Perform system requirements analysis, definition, allocation, and documentation.

NISE-WFM interfaces with thirteen different systems.

Modified and developed DAOs for data access from the database.

Developed and implemented the business logic component in the middle tier using the EJB framework, including stateless session bean classes and Entity bean classes.

Extensively used the Eclipse IDE for developing the project code and debugging to fix the issues mentioned in work requests.

Extensively used SQL queries using SQL Developer to get details from the DB to resolve the issues in functionality in the application.

Extensively used the IBM ClearQuest tool for defect tracking and bug fixing in the system and assigned the work requests.

Responsible for the code fix, unit testing, and Integration testing in the entire development process.

Developed stored procedures, triggers to create batch jobs, and to trigger events according to the business requirements.

Consistently maintained the coding standards throughout the development process.

Interacting with clients and QA to discuss specific functionality and guide them in testing the application with test scripts before moving fixes to the production environment.

Education

CBIT India

Bachelor’s in mechanical engineering

Certifications

Salesforce Certified Administrator (ADM 201)

Salesforce Certified Platform Developer 1 (PD1)

Salesforce Certified Agent Force Specialist

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