Public Relations and Marketing

ALEXANDRA (ALEX) KAMINSKY

Plainview, NY ***** * **************@*****.*** * 917-***-****

https://www.linkedin.com/in/alex-kaminsky-78a8ba248/ EDUCATION:

Syracuse University – Syracuse, NY - Bachelors of Arts Expected - May, 2026

• Major: Public Relations - Newhouse School of Public Communications

• Minor: Marketing - Whitman School of Management

• Cumulative GPA: 3.60 - Dean’s List Presidential Scholar Award winner

• Global Study Abroad – Barcelona, Spain, Spring 2025

• Sigma Delta Tau Sorority (SDT) Member SDT - Executive Committee - Senior Week Chair EXPERIENCE:

Centric Brands

Licensing Intern – Character Department - New York, NY June ‘24 – August ‘24

• Reported to the VP – Licensing

• Managed samples for brands: (Warner Brothers, Nintendo, Sesame Street, and Messi). Set up shot lists for photography studios and communicated with production teams on sample status. Maintained digital asset management platform, and on-model photo shoot support. Tracked marketing placements on digital and collect in-store imagery. Participated and shadowed team on licensing related functions/meetings. Prepared business development related documents, reports, and presentations.

• Coordinated, tracked, and followed up with: Licensors for submission approval and designs for new concepts and revisions. Production teams for samples and testing. Factories for audit reports and corrective action plans. Evaluated and comment on tech packs, strike-offs, samples, and trims, to ensure bulk will pass licensors' examination/standards. Recaped licensor meetings and summits. Blackstone

Summer Intern/Apprentice – New York, NY June ‘24 – August ‘24

• LaunchPad, the signature program of the Blackstone Charitable Foundation, equips college students with entrepreneurial skills and internship opportunities. Part of a select group of 250 nationally.

• Weekly virtual opportunities – attended skill-building workshops, speaker series with industry professionals & business leaders, as well as, peer networking.

• Developed innovation and life skills - growth mindset, creativity, critical thinking, and leadership. Happy Thoughts :)

Internship - Syracuse, NY January ‘24 – April ‘24

• Reported to the founder. Virtual, project-based internship with a digital wellness, app.

• Created visuals for various social media platforms. Assisted with the day-to-day marketing strategies, support sales initiatives, provide customer service, expanding the user base, and brand presence. Cold Spring Country Club

Lifeguard – Cold Spring Harbor, NY Summers ‘22 & ‘23 Baked Magazine

Social Media Team Member, Syracuse, NY September ‘23–Present TNH Ad Agency

Greenhouse Member - Syracuse, NY September ‘22–December ‘22 TECHNICAL SKILLS CHARITIES INTERESTS

• Adobe Illustrator Adobe Photoshop Adobe Premiere Adobe XD Adobe InDesign

• Microsoft Suite Google Suits Instagram Snapchat Facebook TikTok Twitter LinkedIn

• Zoom Teams Box Flex PLM Webex Highspot Slack Workday

• Dr. Susan Love Foundation for Breast Cancer Research Sunrise Day Camp Gun Violence Awareness Traumatic Brain Tumor Foundation

• Golf Tennis Basketball Pickleball Soccer Physical Fitness Travel Music Dogs

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