User Experience Product Management

Shreya Patel

Sr. UX/UI Developer

• ************.*******@*****.*** • +1-902-***-****

• LinkedIn • Toronto, ON

•Personal Portfolio: www.shreya-patel.com Password - Design@29

•Behance Portfolio: https://www.behance.net/shreeyapatel05

Summary

Accomplished outcome-driven UI/UX professional with 5+ years of expertise in user experience design, interface design, and product management. Proficient in leveraging human-centered design principles, information architecture, and interaction design to create seamless, high-performing digital experiences. Skilled in applying typography, color theory, and layout to enhance usability and visual appeal. Adept at aligning user needs with business objectives through data-driven UX strategies, usability testing and iterative design processes to drive engagement, retention, and product success.

Demonstrated success in developing best digital strategy for enterprise iOS web/mobile-based information, architecture, and user-centered design, while maintaining usability principles. Strong background in proposing creative solutions, devising user-focused product roadmaps, exploring innovative prospects, iterating, and strategizing on creative designs in line with client, industry, and technology mandates. Stellar track record of securing substantial costs, capitalizing on profitability, accomplishing product excellence, and amplifying user satisfaction. Substantial history of developing digital experiences, storytelling, and conversion optimization. Well-versed in analyzing users’ interests and prospecting robust solutions as per trends. Expert in assimilating service requirements and technologies into existing portfolio, while driving user adoption as per product vision. Excel at mentoring teams to champion targets for data-driven decision-making.

Areas of Expertise

UX/UI & Product Designing

A/B & User Testing & Process Improvement

Visual User Interface & Communications

Product Lines Design Quality Assurance

Strategic Analysis & Execution

Iteration User & Engagement

Prototyping, & Research

Business Logic & Typography

Design System Management

Leadership & Team Training

Information Architecture

Cross-functional Collaboration

Technical Proficiencies

Design & Web Technologies:

Figma Adobe XD PS AI AE WebFlow Framer Notion HTML5 CSS3 JavaScript JSON PHP WordPress

Tools/Software:

InVision Proto.io Balsamiq Sublime Adobe Dreamweaver Notepad ++ Atom Jira Asana Confluence Zeplin MySQL Postman IAM AWS Console Azure Ticketing Bash FileZilla

Java Script Libraries:

jQuery AngularJS Bootstrap NodeJS ReactJS

Languages:

CSS Python R

Operating Systems:

Windows Linux MacOS

Professional Experience

Sr. UI/UX Developer Oomple, Canada July, 2024 – Present

Coordinated with senior developers, sales team and product stakeholders for diverse aspects of the platform development including designing, coding, testing and feature implementation, enhancing project efficiency and output quality as well as business targets. Designed simple, accessible interfaces for Oomple that made the user experience smoother and helped improve workflow as well as communication channels between agents and consultants in the recruitment hiring process.

•Enhanced the onboarding process by integrating tracking for insights, introduced automation to help agents target the right consultants, and implemented AI-driven features to optimize campaign performance and data collections.

•Designed sophisticated information architectures that streamlined complex content structures in line with user needs and business requirements, enhancing navigational efficiency and compliance with industry best practices.

•Developed and implemented AI-driven UI/UX features, enhancing user experience through predictive analytics and adaptive interfaces to improve engagement, personalization, and usability.

•Developed responsive and accessible interfaces using HTML5, CSS3, JavaScript, and modern frameworks like React and Vue.js.

•Led the design and implementation of CI/CD pipelines using GitHub Actions, Jenkins, and Docker, enabling automated testing, linting, and zero-downtime deployments across staging and production.

•Developed an interactive Figma prototype which reduced dev handoff time by 40%.

•Created responsive UI layouts for AWS services in cloud environments.

•Analyzed heatmaps & scroll depth data using Hotjar to identify UX pain points.

•Collaborated with other developers to implement accessible UI that met WCAG standards.

•Promoted accessibility and inclusivity in design, ensuring digital products met diverse needs of users with varying abilities, expanding market reach, and enhancing user satisfaction.

UI/UX Designer & Developer Content Bloom, Canada April 2023 – June 2024

Conducted extensive user research through interviews, surveys, and usability tests, extracting critical insights that informed strategic design decisions, significantly improving product usability and user satisfaction. Collaborate with developers, content creators, and stakeholders to integrate design elements seamlessly, ensuring user-centric development process that enhanced overall product quality. Leverage advanced responsive design principles to craft interfaces that provided consistent and optimal user experience across multiple devices and screens, boosting accessibility and user retention. Transform user requirements into detailed wireframes and interactive prototypes, refining designs iteratively based on user feedback and testing, leading to robust and user-friendly product interface.

•Led comprehensive UX/UI design process, aligning end-to-end solutions with project objectives and business goals, resulting in enhanced user engagement and satisfaction.

•Built custom UI components and form logic using HTML5, CSS3, JavaScript (ES6+), and TypeScript, ensuring full responsiveness and cross-browser compatibility across Microsoft Edge, Chrome, and IE11+.

•Designed and implemented business-critical applications using Microsoft Power Platform, including PowerApps (Canvas & Model-driven) and Power Automate, streamlining manual workflows across departments.

•Created responsive UI designs, ensuring smooth cross-device experiences.

•Supported design workshops to harness stakeholder input and trained team members in UX/UI best practices and design thinking methodologies, forging collaborative and innovative design culture.

UI/UX Designer Smile Digital Health, Toronto, Canada Feb 2021 – April 2023

Liaised with Product Owners, Managers, and Clients to integrate advanced artificial intelligence into user interfaces, achieving seamless fusion of cutting-edge technology and user accessibility, thereby increasing product effectiveness and customer satisfaction. Engineered user-centric design strategy at Smile Digital Health in line with mission to revolutionize healthcare experiences, which enhanced user engagement and satisfaction through innovative UI/UX solutions.

•Designed patient-empowering interfaces for Smile Digital Health, focusing on ease of use, accessibility, and engagement, which markedly improved the user experience and patient interaction with healthcare solutions.

•Collaborated in agile sprints with product managers & developers for iterative design improvements.

•Implemented gesture-based interactions for mobile UI/UX in Figma & ProtoPie.

•Built responsive, modular UIs with ReactJS and AngularJS, leveraging component-based architecture and state management (Redux, Context API) to support dynamic, real-time data flows.

•Forged integration of emerging technologies into UX design, utilizing VR to create immersive educational and therapeutic experiences, distinguishing the company as an industry leader in innovative healthcare solutions

Web Developer/ UI/UX Developer Freshfind, Toronto, Canada June 2021 – Dec 2021

Partnered with internal teams to embed advanced personalization algorithms into the user interface, delivering customized recommendations that enhanced customer satisfaction and loyalty by personalizing the shopping experience. Steered multi-channel design initiatives to ensure consistent and exceptional user experience across web, mobile, and emerging platforms, reinforcing Freshfind’s commitment to a unified and accessible brand presence.

•Integrated sustainability principles into UI/UX design process, crafting interfaces that educate users on environmentally conscious practices, thereby fostering culture of sustainability among users.

•Collaborated with designers and backend developers to integrate front-end functionality with RESTful APIs and ensure seamless user experience.

•Utilized CSS frameworks such as Tailwind CSS and Bootstrap to speed up UI development and ensure consistency across components.

•Revolutionized Fresh find’s e-commerce platform by designing immersive user interfaces that provide visually stunning and seamless shopping experiences, significantly enhancing market competitiveness and customer engagement.

Web Designer/ UI/ UX Designer Rang Technologies, Gujarat, India April 2019 – August 2019

Translated code from Spanish to English, adeptly publishing and maintaining code on servers, and ensuring timely renewal of security certificates to uphold a robust and secure web infrastructure.

•Designed interactive dashboards & reports for consulting analytics.

•Developed clean, responsive websites and web apps using HTML5, CSS3, JavaScript, and modern frameworks like ReactJS, with a strong emphasis on usability and performance.

•Developed interactive wireframes & prototypes for enterprise applications.

•Created landing pages for B2B services, improving lead generation by 35%.

•Developed multi-language website designs for global consulting clients.

Jr. UI/ UX Web Designer Kickstart Solutions, Gujarat, India August 2018 – April 2019

Engineered responsive design practices to optimize web layouts for flawless experiences across various devices and screen sizes, demonstrating commitment to consistent and exceptional user experiences for all devices.

Created UX personas & user journey maps to better understand customer behavior.

Created custom icons & illustrations for websites and digital campaigns.

Optimized user flows for lead generation forms & checkout processes.

Designed email marketing visuals and templates for promotional campaigns.

Education & Certification

Master of Computer Engineering, 2019 - 2021 St. Francis Xavier University, Antigonish, Nova Scotia

Bachelor of Technology in Computer Science Engineering, 2015-2019 Parul University, Vadodara, India

TWB Certified Angular 2 Developer from Google

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