Product Designer User Research

DEVANSHU PAL

PRODUCT DESIGNER / UX UI DESIGNER

***************@*****.*** Waltham, Massachusetts - 02451 +1(781) -518-3616 LinkedIn Portfolio SUMMARY

Seasoned professional with 6 years of experience in UX/UI, human factors, and interdisciplinary design. Skilled in user research, prototyping, and usability testing to drive data-informed solutions. Expertise spans B2B, B2C, medical device, healthcare, EdTech, and IT, optimizing experiences through agile, user-centered design. Passionate about blending design, psychology, and technology to enhance usability and business impact. SKILLS

User-centered design, Experience design, Interaction design, Rapid prototyping, Usability testing, Analytical methods, User research, Wire framing, Storytelling, Persona development, Visual design, Empathy, Systems thinking, Illustrations, storyboarding, Learning theories, Consulting, Android, IOS TOOLS

Figma, Miro, Flinto, Sketchbook, Procreate, Sketch, Canva, Balsamiq, JIRA, Trello, HotJar, Adobe suite, Photoshop, R, Shopify, WordPress, Qualtrics, Otter.ai, Framer, ISO, IEC, FDA, ANSI/AAMI

EXPERIENCE

Striide LLC. Medford, MA

Founding Product Designer / Usability Engineer Jul 2024 - Present

• Developed a unified design system and built a component library resulting in high efficiency and cohesiveness.

• Managed a design team, prioritizing tasks to meet business goals, cutting iteration time by 30%, and enhancing cross-functional alignment.

• Conducted user research with 200+ interviews prioritizing usability issues, resulting in a 70% user satisfaction through feature optimization.

• Analyzed user behavior and needs through focus group research, translating insights into actionable design recommendations to enhance product relevance.

• Communicated research findings and design rationales to stakeholders, incorporating iterative feedback to refine prototypes and guide development.

• Followed the ISO 9241-210 (Human-Centered Design for Interactive Systems) standard guidelines, understanding user context, involving users in design, and iterative improvements based on feedback. Tufts University Medford, MA

Teaching assistant / Human Factors Jan 2023 - May 2023

• Assessed, evaluated, and provided feedback on human factors assignments, ensuring the compliance as per industry standards for class I & II medical devices and combination products.

• Provided active assistance and guidance to students during the classroom activities conducted for the Engineering Psychology capstone course. Locofast Online Services Hybrid

UX-UI Designer / Usability Engineer Jan 2022 - Aug 2022

• Designed a sales and finance dashboard featuring customer ledger, payment requests, orders, and invoices, boosting work efficiency by 30%.

• Led website revamp with stakeholder-informed design and cross-functional collaborations, cutting dead clicks as validated by HotJar heatmaps.

• Executed user research, design, and usability testing in agile sprints, boosting the B2B business development efficiency by 40%.

• Led intern teams through usability testing and design QA, maintaining high visual accuracy and seamless developer handoffs.

• Worked cross-functionally across design, tech, and business units to ensure seamless execution of product strategies and launch initiatives. One Gen Social Innovation Labs Remote

UX-UI Designer / Usability Engineer Jan 2021 - Dec 2021

• Engineered B2C web and mobile solutions for diverse clients, including healthcare, EdTech, entertainment, and IT using user-centered design, employing affinity maps, wireframes, prototypes, and usability testing.

• Optimized user experience through A/B testing and heat map analysis, increasing conversion rate by 15%.

• Partnered with multidisciplinary teams to align on goals, streamline workflows, and deliver impactful product releases. May and August Atelier Hybrid

Product Designer / Usability Engineer Jun 2018 - Dec 2020

• Ideated and developed a product line prioritizing ethical practices & sustainability.

• Attained a 50% reduction in prototyping waste by leveraging the virtual prototyping tool, CLO3D.

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CAPSTONE PROJECT

Heiroom Inc. Medford, MA

UX Designer / Usability Engineer/Human factors Jan 2023 – May 2023

• Researched and ideated gamified features enabling the elderly with dementia to stay engaged and improve cognitive brain health.

• Integrated reminiscence therapy-inspired gamification features into the digital product, estimating 20% more motivation, participation, and cognitive function.

• Followed the WCAG 2.1/2.2 guidelines to ensure accessibility for users with disabilities, including cognitive challenges.

• Applied ISO 9241-210 (Human-Centered Design for Interactive Systems) standard, emphasizing understanding the context of use - crucial for elderly users with cognitive impairments.

EDUCATION

Tufts University MA, USA

MS Human Factors Engineering May 2024

CERTIFICATIONS

• Introduction to web accessibility, W3Cx Jan 2025

• Foundation of user experience (UX) design, Google May 2021

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