Salesforce Developer United States
Resume:
Serdal Kepir
California, United States
***.***********@*****.***
https://www.linkedin.com/in/serdal-kepir/
Fully authorized to work in the US without sponsorship required. Summary
A results-driven and versatile Senior Salesforce Developer with over 8 years of experience delivering innovative and scalable solutions within the Salesforce ecosystem. With expertise across Sales Cloud, Service Cloud, Experience Cloud, Health Cloud, Apex, Lightning Web Components (LWC), Visualforce, and integrations using MuleSoft, REST and SOAP api. I have successfully transformed complex business requirements into user- friendly, high-performance applications. Proficient in Agile Methodology and a 3x Salesforce-certified professional recognized as a Ranger on Trailhead, I bring a strong foundation in Object-Oriented Programming (OOP), system automation, and UI/UX design.
I thrive in dynamic, fast-paced environments, collaborating seamlessly with cross- functional teams to optimize processes and achieve business goals. Known for my problem-solving mindset, I excel at creating intuitive user interfaces and implementing automation tools like Flow and case/lead management solutions that enhance productivity and efficiency.
As a natural leader, I am passionate about mentoring junior developers, upholding best practices, and ensuring code quality. I am constantly learning and adapting to the evolving Salesforce ecosystem, embracing challenges with an open mind and a commitment to excellence. My focus is on delivering impactful solutions that drive business growth while fostering collaboration, innovation, and continuous improvement. Certifications
Salesforce Certified Administrator. (Credential ID 4766332)
Salesforce Certified Platform App Builder. (Credential ID 4769497)
Salesforce Certified Platform Developer- I. (Credential ID 4763737) Relevant Skills and Tools
Salesforce Clouds: Salesforce (CRM): Reports and Dashboard Sales Cloud OOP Unit Test
Service Cloud Apex Test Suite and Data Factory
Experience Cloud Trigger Security and Access Control Revenue Cloud Asynchronous Apex Salesforce Automation Commerce Cloud JavaScript Development Tools:
CPQ LWC VS Code and Extensions
Health Cloud AURA Component Jira/Trello/Asana/Clickup Data Cloud (Familiar) Visualforce Page Monday CRM
Methodologies: SQL/SOQL/SOSL IT Glue
Waterfall Flow MS Excel
Agile REST/SOAP api Git/GitHub/Bitbucket
Scrum MuleSoft CI/CD
Professional Summary:
• Extensive experience working with Salesforce, Force.com IDE, and sandbox environments.
• Expertise in migrating from Salesforce Classic to Lightning using Lightning Framework, Lightning Components, and Lightning App Builder.
• Proficient in developing Apex classes, triggers, synchronous and asynchronous processing (Batch, Schedulers, Queueable, Future Methods).
• Skilled in SOQL and SOSL for efficient data retrieval and performance optimization.
• Hands-on experience with single-page applications using Lightning Web Components (LWC), Visualforce, and Aura Components.
• Deep knowledge of Salesforce architecture, data model, security, field-level security, sharing rules, and access controls.
• Strong administrative expertise in user management, profiles, roles, permission sets, workflow rules, process builders, and flow builders.
• Experience with Salesforce automation features such as Web-to-Lead, Web-to-Case, and Email- to-Case.
• Proficient in integrating Salesforce with external systems using Dell Boomi, MuleSoft, REST and SOAP APIs.
• Familiar with Salesforce AppExchange packages and their implementation.
• Experience in Configure-Price-Quote (CPQ) and Contract Lifecycle Management (CLM) using Conga CPQ, Conga CLM, and X-Author for Excel and Word.
• Full lifecycle development experience covering requirements gathering, design, development, testing, and deployment.
• Skilled in modern web technologies including HTML5, JavaScript, jQuery, CSS, and Salesforce Lightning Design System (SLDS).
Experience
SmithRx CA-San Francisco
Salesforce Developer
February 2023 to Present (Contract/Remote)
• Worked closely with stakeholders to understand AI integration needs within Salesforce.
• Built a Lightning Component to display Payment Information from SAP via a REST API and integrated internal systems with Paymetric SOAP API.
• Implemented Salesforce Einstein AI features like Einstein Lead Scoring, Opportunity Insights, and Einstein Bots.
• Customized Einstein AI models to improve predictive analytics and enhance customer interactions.
• Used Copado for streamlined change management and deployment processes.
• Developed and optimized Batch Apex, Schedule Apex, Queueable Apex, and Future Methods.
• Created custom AI models using Einstein Vision and Einstein Language to analyze images and text data.
• Integrated Salesforce with internal and external applications using REST-based web service callouts.
• Designed and customized Salesforce Einstein Analytics dashboards for actionable insights.
• Developed custom Lightning Web Components (LWC) for Experience Cloud to enhance community functionality.
• Built dynamic dashboards, custom navigation, and interactive forms using LWCs.
• Integrated custom components with Salesforce data for real-time insights and personalized content.
• Used Salesforce APIs and middleware to ensure seamless data flow between Salesforce and external systems.
• Created custom reports and dashboards in Experience Cloud to track user engagement and community activity.
• Maintained documentation and user guides for Conga CPQ, ensuring smooth adoption and usability.
EQUIFAX, Alpharetta, GA
Salesforce Developer
June 2019 to December 2022 (Full-Time/Remote)
• Ensured robust org and network security, restricting logins to office servers only.
• Implemented session security to allow user access strictly during working hours.
• Designed and managed Cases, Issues, Order Management, and Product Return modules for seamless customer service.
• Enhanced user experience with Salesforce UI frameworks like Lightning Web Components and Visualforce pages.
• Utilized Apex triggers and Flow to automate complex business logic and streamline processes.
• Worked across Sales, Service, Marketing, and Experience Clouds to drive business success.
• Integrated Salesforce with external systems using REST/SOAP APIs and MuleSoft as middleware.
• Managed and tracked code changes effectively using GitHub for version control and collaboration.
• Developed insightful Salesforce reports and dashboards to analyze business performance and tool usage.
• Leveraged Apex and Salesforce Einstein Analytics for predictive modeling and advanced data analysis.
• Wrote unit tests to ensure high-quality, bug-free code before deployment.
• Used Salesforce Sandbox environments for testing, package creation, and smooth migrations to production.
• Conducted integration testing with hardware components for seamless end-to-end communication.
• Adopted Agile methodologies to enhance team collaboration and project management efficiency.
• Led training sessions to equip users, operators, and administrators with the knowledge to use new functionalities effectively.
• Optimized data security by implementing field-level security, permission sets, and two-factor authentication.
• Spearheaded continuous system monitoring and performance tuning to enhance Salesforce efficiency.
• Designed scalable solutions to accommodate business growth and evolving user requirements. Salesforce Admin / Developer
Contract - ExxonMobil
December 2016 - May 2019 (Full-Time/Remote)
• Migrated data from external legacy systems into Salesforce using Apex Data Loader and CSV files.
• Developed custom objects, tabs, bulk triggers, Apex classes, APIs, and controllers to enhance Salesforce functionality.
• Designed and implemented custom tabs, Visualforce pages, validation rules, approval processes, and automation workflows.
• Built RESTful web services using Jersey API to enable seamless third-party integrations.
• Worked extensively with Service Cloud features like Web-to-Case, Escalation Rules, and Assignment Rules to enhance case management.
• Created and managed reports and dashboards to provide key insights for project managers and stakeholders.
• Provided ongoing Salesforce administration, including user management, data cleansing, role hierarchy setup, and security configurations.
• Developed and maintained Aura Components, Lightning Web Components, Apex classes, and Visualforce pages.
• Optimized global search functionality in Lightning using Apex classes and controllers.
• Migrated large datasets from Excel and CSV files into Salesforce using Data Loader and Import Wizard.
• Performed in-depth business and technical requirement analysis to customize Salesforce objects and processes.
• Designed and configured Salesforce automation tools like Workflow Rules, Process Builders, and Flow to streamline operations.
• Managed role-based access controls, permission sets, profiles, and sharing rules to enhance security.
• Used Git for version control, ensuring data backup and efficient collaboration.
• Provided end-user training and documentation to improve adoption and usability of Salesforce solutions.
• Implemented Salesforce Service Cloud from business case to operational deployment, improving customer support efficiency.
• Administered Sales Cloud, managing leads, opportunities, and sales processes to drive business growth.
• Created complex formula fields, validation rules, and custom metadata types to enforce business logic and data consistency.
• Monitored system performance, performed audits, and implemented best practices to maintain Salesforce health and security.
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