RUSSELL GOLD
Easton, PA.
**************@*****.***
Cablevision- Randolph, N.J. 2001 - Present
Commercial Sales Executive
Interface with potential customers to sell high speed Internet and cable TV services Clients include Quality Inn, AT&T, Wachcovia Bank, Marriott Hotels, Centra State Medical Center, Wendy's, Morris County, NJ Dept of Parks & Recreation, Napa Auto Supply Outlets
Facilitate and oversee technical issues to internal support
Responsible for performing all administrative tasks relating to all sales activities by ensuring documentation is accurate
Oversee the implementation and execution of site installation including site surveys, construction costs, site activation and technical support issues
Perform financial and statistical analysis including sales forecasts, subscriber trending and migration to meet sales revenue and objectives
Cold call on a weekly basis
On-site presentations on a weekly basis
Total yearly recurring revenue: $230K
Nabisco Foods Corp.-Fair Lawn, NJ 1993 - 2001
Account Manager
Responsible for managing analytical project plans that identified opportunities for new marketing strategies and initiatives
Provided pre & post sale marketing support to distributors
Developed optimal demo plans
Oversaw implementation and post-evaluation
Primary contact with Event Marketing agencies
Worked closely with field sales to optimize execution
Key liaison between field sales and marketing brand group on all demo activity
Managed all corporate requests for data
Managed support resources and functions
Introduced and promoted Low Fat Keebler Cookie line to Foodtown and Pathmark Supermarket chains
Increased Sales volume by 13%
Computer Skills: Windows, Excel, Word, Word Perfect, Cable Data knowledgeable, CRM Certified
Education: Brooklyn College, Brooklyn, NY - Major: Business Administration