Social Media Customer Service

MEL SMITH

Birmingham, AL E-Mail: ***********@*****.***

LinkedIn: https://www.linkedin.com/in/melvinbsmithir/

SUMMARY

I am a student majoring in Business Marketing at The University of Alabama, graduating in May 2025. Passionate about Marketing and Sales, with a focus on seeing the results of research and strategizing. Actively seeking opportunities to grow and develop in all areas of Marketing.

EDUCATION

The University of Alabama Business Marketing, 2025

Courses Completed: Consumer Behavior, Marketing Research, Promotional Management, Personal Selling, Strategic Marketing Management

EXPERIENCE

Kroger Delivery Homewood, AL Transportation Lead/Team Lead 07/2022 - Present

Enhanced customer service experience through effective team leadership and communication.

Implemented process improvements based on KPI analysis and customer reviews via NPS Rating.

Amazon Fulfillment Birmingham, AL - Huntsville, AL 07/2020 - 07/2022

Managed team communication and ensured alignment with company goals.

Utilized data to track performance and improve processes.

Greenetrack Inc Eutaw, AL Social Media Marketing-Summer Internship 06/2019 - 09/2019

Managed company social media accounts, increasing engagement and business foot traffic.

Conducted market research to identify target market trends, surveys, and engagement opportunities to gain insight from guests.

Collaborated on the creation of advertising materials using Adobe Photoshop and Premiere Pro.

Engaged with the online community by responding to comments and direct messages.

SKILLS

Team Building, Communication, Problem Solving, Coaching, Innovative Designing and Framework, Marketing Campaigning, Identifying Consumer and Media Channels, Marketing Research and Consumer Behavior

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