Web Developer Ux Designer

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keilahoover.com

linkedin.com/keilahoover

I’m a UX designer, web developer, and digital strategist with a passion for creating seamless, people-centered

experiences. With expertise in e-commerce, Search Engine Optimization, and UI/UX design, I help brands enhance engagement and drive revenue.

My approach blends creativity, data-driven strategy, and technical execution to craft intuitive digital solutions that create lasting value.

Professional Experience

Freelance Web Developer & UX Designer

Keila Dawn Design, Ltd.

2019 to Present (6 years)

Designed and optimized e-commerce

websites, increasing online traffic by

35% in 5 months for a Shopify client.

Implemented SEO and digital marketing

strategies to improve search rankings

and customer engagement.

Developed user-friendly interfaces for

small businesses and nonprofits,

enhancing brand visibility and usability.

UI/UX Engineer

Prima-Temp

2018-2019 (1 year)

Collaborated with the lead developer to

rebuild database architecture,

optimizing site performance.

Utilized Swift and Xcode to enhance the

iOS app's user interface, improving

navigation and accessibility.

Created interactive wireframes in

InVision, ensuring seamless

collaboration between design,

marketing, and sales teams.

E-commerce Marketing Coordinator

Sounds True Multimedia Publishing

2014-2016 (2 years)

Led a product page redesign in Magento,

resulting in an increase in conversions

and revenue growth.

Optimized on-site and off-site search

strategies, leading to a 212% increase in

semi-annual sale revenue.

Managed email marketing campaigns,

A/B tested content, and improved

customer engagement metrics.

About Me

Skills & Proficiencies

Front-End Development:

HTML5, CSS, JavaScript, PHP

UI/UX & Design: Wireframing,

Prototyping (Figma, InVision),

User Research, Accessibility

Standards

CMS & E-commerce: Shopify,

WordPress, Magento

Marketing & SEO: Google

Analytics, A/B Testing, Email

Marketing, SEO Optimization

Project Management: Agile,

Git, Jira

Contact Info

Keila Hoover

UX-Focused Web Developer & Digital Strategist

Contact this candidate