Media and Communication

Juma Rashidi Mkuha

Location: P.O. Box **, Mtwara, Tanzania

Phone: +255-***-***-***

Email: *********@*****.***

Professional Summary

Results-driven media and event management professional with a Bachelor’s in Mass Communication and a strong track record in leading peace initiatives and community engagement projects. Skilled in event planning, social media strategy, and content creation, I excel at fostering collaboration among diverse stakeholders. Recognized for innovative marketing strategies that enhance visibility and participation. Committed to promoting positive change through effective communication and capacity building.

Core Competencies

Media Production: Graphics Design, Video Production, Audio Production, Drone Operation

Communication Skills: Public Speaking, Report Writing, Capacity Building

Event Management: Event Planning, Documentary Design, Logistics Management

Digital Skills: Social Media Management, Content Creation, Broadcasting Techniques

Training & Development: Training Sessions, Capacity Building, Workshop Facilitation

Conflict Resolution: Mediation Techniques, Peacebuilding Strategies

Stakeholder Engagement: Relationship Building, Program Development

Campaign Management: Media Campaigns, Marketing Strategy, Audience Engagement

Interpersonal Skills: Empathy, Detail-Oriented, Leadership Professional Experience

Search for Common Ground (SFCG)

Program Media Officer

January 2023 - Present Tanzania Mozambique

Spearhead a multi-million FCDO-funded peace project aimed at fostering stability in conflict-affected areas.

Cultivate relationships and manage a US State Department-funded project focusing on youth and community leaders.

Facilitate training sessions on the Common Ground approach to conflict resolution and collaboration.

Orchestrate media strategy development and manage social media for enhanced visibility. Key Achievements:

Increased community engagement by 30% through targeted media campaigns.

Reduced conflict incidents by 40% via integration of security actors and community members.

Enhanced skills of over 2,000 local leaders in conflict resolution.

Developed a comprehensive outreach program that reached over 10,000 community members, promoting peace initiatives.

Successfully secured additional funding for project expansion through effective grant proposals.

Developed Tanzania – Mozambique communication Strategies Freelancer

Event Planner

January 2019 - Present Mtwara & Mwanza Tanzania

Conceptualize and tailor events to client specifications, conducting thorough needs assessments.

Oversee event budgets and negotiate with vendors to ensure cost efficiency.

Coordinate with vendors and manage event logistics to ensure seamless operations.

Implement marketing strategies to promote events through various channels. Key Achievements:

Executed over 50 major events, resulting in a 100% increase in audience attendance.

Developed marketing campaigns leading to a 70% increase in ticket sales.

Established partnerships with local businesses, enhancing event sponsorship and collaboration opportunities.

Received positive feedback from over 95% of clients, leading to a high rate of repeat business.

Implemented a post-event survey system that improved future event planning based on attendee feedback.

Search for Common Ground (SFCG)

Media Assistant

January 2022 - December 2022 Mtwara Region, Tanzania

Administer media budgets and organize impactful events.

Craft engaging social media content and develop reports for peace campaigns.

Connect the organization with local communities to align project activities with needs. Key Achievements:

Increased audience engagement by 25% through social media strategy.

Produced over 50 media pieces for peace campaigns.

Collaborated with diverse community groups to create inclusive media content that reflected local issues.

Successfully organized a community festival that attracted over 5,000 attendees, promoting peace and unity.

Developed a media training program for local youth, enhancing their skills in content creation and storytelling.

Safari FM

Presenter, News Anchor, and Content Checker

July 2021 - December 2021 Mtwara

Deliver broadcasts and anchor news segments professionally.

Verify content quality and operate cameras for high production standards. Key Achievements:

Increased listener engagement by 20% through interactive segments.

Developed a community-focused program that highlighted local issues, resulting in higher community involvement.

Conducted over 30 interviews with key community figures, enhancing the station’s credibility and connection to local events.

Initiated a listener feedback program that improved content relevance and audience satisfaction.

Trained and mentored junior presenters, improving overall team performance and confidence in broadcasting.

Education

Bachelor of Arts in Mass Communication

St. Augustine University of Tanzania 2018 -

2021

Advanced Level Secondary Education

Tunduru High School, Ruvuma 2016 - 2018

Certificate of Secondary Education

Nandembo Secondary School, Ruvuma

2012 - 2015

Certificate of Primary Education

Chikongola Primary School 2005 - 2011

Training and Certifications

Certificate of Common Ground

Approach in Peacefully Conflict

Resolution, Search for Common

Ground (2023, 2024)

Certificate of Leadership, St.

Augustine University of Tanzania

(2020 - 2021)

Certificate of Appreciation for

Outstanding Leadership, St.

Augustine University (2020 - 2021)

Certificate of Appreciation for

Journalistic Activities (2016 - 2018)

Certificate in Driving School Short

Course (VETA) (2016)

Languages

English: Good

Swahili: Native

French: Intermediate

References

Up on request

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