Brayden Smith
Phoenix, AZ ***** 480-***-****
️ **********@*****.*** brsmithdesign.com LinkedIn Senior UX Product Designer
User-centered problem solver with a proven track record in enterprise UX, design systems, and product innovation. Skilled in stakeholder management and driving AI-integrated design strategies to deliver efficiency and scalable outcomes. Skills
Design & Research
Figma · Adobe Creative Suite · Prototyping · Design Systems · Wireframing · User Flows · Journey Mapping · Accessibility (WCAG) · Branding & Marketing · Logo/Icon Design · AI Integrations UX Methods
User Interviews · Usability Testing · Workshop Facilitation · A/B Testing · Agile/Scrum · Pendo · DataDog · Google Analytics
Development Awareness
HTML/CSS · React Familiarity · Design Tokens · Dev Handoff Best Practices · Storybook Integrations
Soft Skills
Excellent Verbal & Written Communication · Presentation Design · Detail-Oriented · Problem Solving · Cross-Functional Collaboration · Team & Independent Leadership · Stakeholder Management
Professional Experience
Meta — Phoenix, AZ Remote
GenAI Graphic Design Data Labeling Analyst
Mar 2025 – Present
● Refined GenAI creative tools by labeling/auditing design data to enhance quality, usability, and brand alignment.
● Provided data-driven insights that contributed to model improvements and higher accuracy.
● Reviewed UX content and design quality for early-stage GenAI tools; conducted heuristic audits and influenced microcopy refinement.
KBX Technology Solutions — Green Bay, WI Remote
Lead UX Product & System Designer
Dec 2021 – Feb 2025
● Drove $90M+ in cost savings via optimized workflows and internal systems at Koch Industries.
● Simplified a core workflow from 12 steps to 3, enhancing productivity and reducing user errors.
● Built a branded Figma design system integrated with business logic, reducing design time by 20%.
● Unified cross-functional teams via system adoption and component governance.
● Partnered with devs for design/dev alignment using shared tokens and component libraries.
● Conducted workshops, usability tests, and data analysis with Google Analytics & Pendo.
● Effectively managed multiple projects and deadlines in a fast-paced environment.
● Recognized for leadership in design systems and team mentorship. KitleyTech & Freelance Work — Phoenix, AZ Remote UX Designer
Oct 2017 – Dec 2021
● Delivered full-cycle UX/UI/branding projects for fintech, health, and e-commerce clients.
● Created client-aligned design systems and brand identities.
● Improved e-commerce navigation and information architecture, boosting product discovery and conversions.
Education
Bachelor of Science (BS) – Visual Communications & Design Studio Art Minor
Arizona State University – Phoenix, AZ