Digital Marketing Social Media

Malcolm Wallace

E-commerce Specialist

*******************@*****.*** Carson, 90810, United States 562-***-**** https://www.linkedin.com/in/malcolm-wallace-22a94a29b?utm_source=share Summary

Dynamic E-commerce professional with extensive experience as the Founder & CEO of D3 Firm, successfully enhancing online store performance through strategic sales initiatives and customer-focused enhancements. Proficient in developing and executing compelling marketing strategies, while utilizing analytics tools to drive sales growth. Achievements include crafting engaging website content and improving brand identity alignment. Dedicated to leveraging skills in digital marketing and E-commerce to create impactful online shopping experiences.

Work Experience

Founder & CEO, D3 Firm (Digital, Direction, Development), Los Angeles, US Jan 2019 – Present

Elevated online store performance by enhancing customer experience and driving sales growth.

Developed and executed dynamic sales strategies, including product placement and promotional campaigns.

Crafted compelling website content that strengthened brand identity and captivated customer engagement.

Collaborated with marketing teams to align the website experience with brand vision and promotional initiatives.

Experimented with website elements to identify high-performing features that increased sales.

Utilized tools like Google Analytics to evaluate website performance and identify improvement opportunities.

Curated product listings, ensuring the accuracy of information and visual appeal of images.

Maintained websites using HTML, CSS, and various content management systems. Podcast Host, Multiple Podcasts, Remote, US

Jan 2017 – Feb 2018

Produced and hosted three distinct podcasts, demonstrating exceptional communication skills.

Oversaw all aspects of podcast creation, from conceptualization to final production. Promoted podcasts across various social media platforms to enhance visibility and audience engagement.

Podcast Host, Multiple Podcasts, Remote, US

Jan 2024 – Present

Produced and hosted three distinct podcasts, demonstrating exceptional communication skills.

Oversaw all aspects of podcast creation, from conceptualization to final production. Promoted podcasts across various social media platforms to enhance visibility and audience engagement.

Marketing Assistant, Evolve Pathways Media, Remote, US Oct 2023 – Present

Education

Advanced Digital Marketing Certificate, Digital Marketing, IIM, Remote, US Jan 2022 – Dec 2024

Completed digital marketing certification.

Certificate, Digital Marketing & E-commerce/Social Media Marketing, Tai Lopez Courses & Freelance Tutorials, Remote, US

Jan 2017 – Feb 2019

Pursued continuous professional development.

Skills

Shopify Salesforce Commerce Cloud eBay Mercari Amazon Facebook Marketplace SEO Content Marketing Email Marketing Social Media Marketing Google Ads Google Analytics Adobe Photoshop WordPress Microsoft Office Canva HTML CSS

Excellent written and verbal skills Project Management Dedicated Independent Team player Adaptable Results-oriented

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