Product Designer Ux

अ Abhijeet Saraf Product design • User Experience Design

I infuse design into digital experiences,

leveraging AI, data, and design thinking

while observing subtle interactions between

people, culture, and technology.

abhijeetsaraf.com • ****.*******@*****.*** • 206-***-**** • Seattle Professional

Experience

UnitedHealth/Optum

Sr Product Designer

Oct ‘24 - Present

Member pre-visit assessment (Data verification tool - Gen AI, Healthcare)

- Led the design of a Pre-Visit Assessment form with a Generative AI-based Conversational UI for senior users, reducing telephonic calls by 40%, measured by the monthly call volume.

- Collaborated with ML engineers to extract user needs through journey maps and created rapid prototypes using Figma and React JS for usability testing.

- Collaborated cross-functionally with the Abyss Design Systems team and Accessibility teams to standardize product experiences and deliver WCAG 2.0 AA-compliant interfaces for web and mobile. Sr Product Designer

Jan ‘24 - Feb ‘25

Client Engine (Onboarding and data management - Complex workflows, Enterprise)

- Led the design of the Client Implementation Engine for UnitedHealth, transforming complex workflows of provider onboarding by designing E2E artifacts.

- Led design from 0 -> 1 by conducting design sprints and strategy with stakeholders to identify pain points and enhance efficiency.

- Designed E2E design artifacts that reduced provider onboarding time by 33% and improved conflict resolution workflows by 40%, measured by time spent on task rates.

Sr Product Designer

May ‘23 - Dec ‘23

HouseCalls (Tool for nurse practitioner - Interaction Design, Design systems)

- Designed a data collection system for Optum HouseCalls, improving efficiency and accuracy, contributing to a 14% decrease in hospital admissions and a 99% member satisfaction rate.

- Designed artifacts like wireframes, mockups, and presented to senior directors. Successfully migrated the design team from Axure to Figma and mentored for implementing the Design System and mockups for cross-platforms (Web, Android, iOS).

Tata Consultancy Services

Sr UX Designer

Jan ‘18 - Aug ‘21

SmartSales (CRM - Data Viz, Design systems, strategy, Analytics)

- Built and led a design team of 5 members, working in an agile fashion to deliver design artifacts across multiple related systems and products.

- Strategized and led the design of TCS SmartSales CRM, onboarding 3000+ core sales users who managed deals worth $15Bn.

- Designed dashboards with AI-powered predictive analytics, contributing to a 7% increase in deal closures.

- Designed UI for customizable real-time performance analytics, enhancing sales team efficiency using Adobe XD and Illustrator. Sr UX Designer

Jan ‘19 - Aug ‘21

PacePort (Digital Library - Design systems, Prototyping)

-Led the design of the TCS Pace Port digital library, showcasing IP across platforms like touchscreen TVs and web interfaces. Developed rapid prototypes, mockups, and design system to ensure an intuitive user experience, expanded the TCS's intellectual assets to over 600,000 employees and visitors across Tata Group.

UX Designer

Jul ‘18 - Nov ‘18

Mondelez MPM tool (Manufacturing ERP - Digital twin, Analytics dashboards)

- Led the design of a digital twin solution for Mondelez's chocolate factory, addressing SAP S/4HANA data monitoring challenges by iterating on wireframes, data dashboards, and relevant design artifacts.

- Conducted unstructured research and cognitive walkthroughs to develop the interface roadmap and delivered a clickable prototype using Vue.js design system elements, securing a $500K opportunity with Mondelez. UX Designer

Aug ‘15 - Dec ‘18

Ultimatix (Internal tools and services - Visual design, User research)

-Designed multiple internal tools for managing asset inventory, including an infrastructure ticketing system, carpool/roster portal, and event management platform. Designed wireframes, icons, typography, layouts, for internal tools.

Education University of Washington

Seattle, US

Sep ‘21 - Mar ‘23

Master's in Human-Computer Interaction / Technology Innovation Human-Computer Interaction, AI/ML, Advanced prototyping, Front-end Engineering, Visual Design

RGTU

Indore, India

Jul ‘11 - Jul ‘15

Bachelor’s in Electronics and Communications Engineering Skills Design methods Product Design and Development User-centered design methods,

Design for AI/ML, Generative AI

Ethnography,

Information Architecture,

User Research,

Task analysis (GOMS, HTA, CTA),

Visual Design,

Design systems,

Motion and video design,

Design sprints,

Usability testing,

Systems thinking,

Lean/Agile UX,

Apple HIG, Android Material UI,

WCAG 2.2 Accessibility standards

Tools Figma,

ProtoPie,

Illustrator,

After effects,

Premiere Pro,

Spline 3D,

Figjam,

Miro,

HTML, CSS, JavaScript,

ReactJS, VueJS,

StorybookJS

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