Data Analyst Analytics

PREETHI NATARAJAN

Columbus, Ohio • *************@*****.*** • linkedin.com/in/preethinatarajan1998 • 945-***-**** DATA ANALYST

Data analyst with 2 years of experience and analytical thinker skilled in uncovering trends, optimizing data workflows and creating impactful visualizations using SQL, Python to drive informed decision making. CERTIFICATIONS

• Oracle Cloud Infrastructure Foundations Associate

• Google Data Analytics Professional Certificate

SKILLS

Data Analytics Tools: Tableau, Snowflake, SQL, Microsoft Excel Database Tools/ETL: Snowflake, MS SQL Server, Oracle SQL, My SQL. Business Analysis : Agile Methodologies, JIRA, Adobe Analytics, Google Analytics. PROFESSIONAL EXPERIENCE

WODA COOPER Columbus, Ohio

Data Analyst Intern May 2024 - August 2024

Skills: SQL Database Map Box HTML Microsoft Excel CSS Data Analytics Problem Solving Python

● Utilized Mapbox APIs (Maps, Navigation and Search) to develop interactive maps and custom tile layers for 18 states. Developed mobile-optimized interactive maps, ensuring seamless functionality across devices with responsive design and touch-friendly interactions using python and JavaScript.

● Implemented the Directions API to calculate distances between locations, supporting driving and walking modes using HTML and CSS for all the 18 states.

● Developed a MySQL database for real estate information, applying best practices like normalization, indexing for performance, and ensuring data integrity through proper constraints and relationships.

● Conducted comprehensive scraping of publicly accessible datasets with Selenium, yielding critical market trends for analysis.

WIPRO (Client: US BANK) Chennai, India

Software Engineer I March 2021 - June 2022

Skills: AEM HTML Adobe Analytics CSS Software Engineer Problem Solving SQL Jira

● Optimized AEM (Adobe Experience Manager)components by modularizing large components into smaller, reusable ones, reducing code redundancy and boosting site performance, leading to a 20% decrease in page load times.

● Managed AEM configurations for client websites, ensuring high-quality, on-brand digital content across platforms and participated in Agile workflows, including daily stand-ups, and Jira task management which lead to 40% increase in resolving issues and content updates for internal team.

● Utilized Adobe Analytics and SQL to generate business insights and interactive reports for U.S. Bank's marketing, product, and analytics teams, providing key metrics on website traffic, user behavior and campaign performance. These insights helped optimize digital marketing strategies, leading to more effective customer engagement and a 15% increase in online conversions. EDUCATION

FRANKLIN UNIVERSITY Columbus, Ohio

Master of Science, Computer Science specializing in Data analytics [GPA: 3.84] JAN 2023 - Dec 2024 ANNA UNIVERSITY Chennai, India

Bachelor of Engineering, Computer Science [CGPA: 8.1/10 ] JUNE 2016 - May 2020 PROJECTS

Wellness Technology Data Analysis (Bella beat Case Study)

• Conducted a comprehensive analysis of fitness tracker data to identify trends in women's activity, sleep, and health habits using R and ggplot2. Delivered actionable recommendations to enhance user engagement and product strategy, showcasing insights through interactive dashboards and visualizations using Tableau. Analyzing World Internet Data using Snowflake

● Created and configured a database, schema, and table in Snowflake to store and analyze global internet usage data countries as of 2024.

● Performed trend analysis, ETL and digital divide analysis using SQL and creating 5+ interactive data visualizations using Tableau.

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