Marketing, Communications & Events

Jennifer Schlegel * ***********@*****.*** * 805-***-****

RECEPTIONIST 2022-Present – Pacifica Graduate Institute, Santa Barbara, CA - Greeting students, staff and faculty and assisting with questions and requests; answering and transferring phone calls; verifying online health check-ins and handing out wristbands per campus safety protocol; checking students and faculty in and out of their residential rooms using the Retreat Guru online system; handling scheduling of reception team when supervisor is away; additional administrative projects as required; opening, running and closing out the campus bookstore.

YOGA TEACHER 2014-Present - India and Ventura County, CA - A traditional Hatha yoga teacher with over 1,000 hours of formal training, including living and studying in India for two years. In addition to being versatile and teaching several styles of yoga, I have also done special workshops for incarcerated individuals and cancer survivors and am currently researching additional training to work with veterans and other yoga students with PTSD. Email/digital marketing and promotion on social media channels. CO-FOUNDER / CHIEF MARKETING COMMUNICATIONS OFFICER 2010 – 2012 - appHappy, San Francisco – Co-development, launch and marketing and communications for innovative, multi-platform mobile applications and website rewrites and redesigns; managing budgets and project timelines and hiring and supervising staff.

SENIOR PROGRAM MANAGER / MARKETING CONSULTANT 2008 – 2009 - Adobe Systems Inc., San Francisco (via Crawford Communications) - Leading all marketing communications and strategic planning, web portal / enewsletter development and content management, email marketing, key messaging, branding, producing online video, offline events and design of program benefits and promotions in support of the Adobe Agency Partner Program (AAPP), a new international initiative for award-winning innovative digital creative / ad agencies. My strategies and efforts helped to quadruple membership in less than one year. Agencies included: Digitas, Sapient, AKQA, etc.

DIRECTOR, EVENTS & CONFERENCES 2007 - 2008 - TechSoup Global, San Francisco - Designing and launching the brand new Global Events Department, hiring and supervising a three-person team and many vendors and consultants, leading the annual Netsquared Conference -- promoting new technology ventures for social benefit -- in strategic partnership and sponsorship with Google, Microsoft, Yahoo, Cisco, etc., and developing and promoting online / social media / mixed-platform and in-person events and conferences on social media and traditional media for a 250+ employee technology nonprofit.

SENIOR MANAGER, MARKETING COMMUNICATIONS 2005 – 2007 - TechSoup Global, San Francisco - Planning, developing and leading outreach marketing communication initiatives for a global technology nonprofit that teaches other nonprofits how to use technology, with 250+ employees and a $25M operating budget, where I drove efforts to grow impact, increase revenue, gain more nonprofits as customers, website users, online community participants and event attendees, and built strategic partnerships via innovative promotional activities, social media management, email marketing, online video, in-person, and mixed-platform / virtual events, working closely with donors and sponsors, including: Google, Microsoft, Adobe, Yahoo, Cisco, The U.S. Department of State, The MacArthur and Ford Foundation.

DIRECTOR, COMMUNICATIONS & DEVELOPMENT 2004 - 2005 - Farallones Marine Sanctuary Association, San Francisco (US Government NOAA National Sanctuary System) - Planning and developing both online and offline outreach marketing, communications and development campaigns and new initiatives to increase membership, donations, sponsorships, volunteerism, environmental advocacy / ecological issue awareness and action and event attendance (incl. local, state and national gov. offices); funding research and grant writing; managing the organization's new website redesign and content development and management; managing media coverage; writing press releases and supervising web developers, programmers and designers.

MARKETING CONSULTANT 2003-2004 - Executive Women's Alliance, Oakland - Writing, editing and producing the redesign and launch of the organization's two related websites; ongoing content planning, development and management; writing, editing and producing all online and print marketing campaigns and materials, designing workshop and conference agendas, sessions, and supplementary online components based on innovative gathering of member input and feedback in support of women’s executive leadership development. Clients and sponsors included: Toyota, Sun Microsystems, AT&T, Wells Fargo.

PROGRAM MANAGER / WRITER / RESEARCHER 2001-2003 - Neighborhood Parks Council, San Francisco - Planning, designing, developing and managing research project strategy based on detailed assessment of the public arts and recreational opportunities available in San Francisco's lower-income districts vs. citywide, in partnership with the SF Rec & Parks Dept. and the SF Mayor’s Office of Children and Families; developing, publishing and distributing a 200-page illustrated guidebook to promote the programs and stewardship of the city parks system.

CO-FOUNDER / DIRECTOR 2000 - 2001 - Hip4SF.org, San Francisco - Co-creating, developing and launching a new nonprofit website, a philanthropic resource for matching Tech business professionals with Bay Area arts, culture, environmental and educational groups; funding research, fundraising and grant writing; supervision of staff and volunteers.

ACCOUNT COORDINATOR / CAMPAIGN DEVELOPER 1999 – 2000 - Young Communications Group, Los Angeles - Researching, writing and editing press releases, proposals, speeches, opinion pieces, presentations, and media pitches for strategic PR / communications firm specializing in outreach to California's most diverse populations. Clients included: The CA Museum of Science & Industry, Entertainment Industry Foundation, American Lung Association, American Cancer Society, Holocaust Memorial Museum, Pacific Gas & Electric.

Selected Independent Film & Video Projects: Writer, “The Girl in the Flammable Skirt”, feature length script based on Amy Bender’s short stories; Writer / Producer, “Magnificent VII”, feature-length documentary film; Script Supervisor, “Crossroads” film (Lifetime TV); Asst. to Director, “Déjà Vu, Henry Jaglom feature film (theatrical release), Script Reader / Story Editor and Development Consultant for numerous independent and cable network films

Selected Radio & Music Production: Pledge Drive Supervisor / Programming Asst., KCRW-FM, Santa Monica, an NPR-affiliate; Producer, KPFK-FM, Los Angeles, CA, for two weekly programs: Eclectic World Music and Conscious Groove; Producer / Story and Segment Development, KROQ-FM, Infinity Broadcasting, Burbank for weekly entertainment/news/live interview/performance magazine program for major market broadcast station

EDUCATION

- San Francisco State University, Bachelor’s Degree in Film Studies, emphasis in Writing and Producing; Half of my Master’s Degree in Film Studies is also completed

- California State University, Northridge, School of Communications, Majored in Radio / TV / Film

Teaching Assistant (SF State Univ.): Feature Film Screenwriting (graduate level), Film & Society and Film History

International Conferences & Presentations / Community & Volunteer Highlights: Travel, work and conference presentations, living and volunteering in countries such as Russia, Sweden, Finland, the United Kingdom, Denmark, Poland, the Netherlands, Germany, Mexico, Thailand, Cambodia, Vietnam, China, India and Israel

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