Data Analyst Analytics
Resume:
KIEU LE PHUONG NHI
Dist *, Ho Chi Minh City
**************@*****.***
https://github.com/Nhianh03
EDUCATION
DATA ANALYSIS
AWS CERTIFIED DATA ANALYTICS - SPECIALTY 2023
IBM DATA ANALYST 2022
UNIVERSITY OF ECONOMICS HO CHI MINH
MARKETING
GPA 7.89/10
2019 - 2023
● Relevant coursework: International Business Management, Sales Management, Strategic Management, Marketing Management.
SKILLS
● SQL, Excel, Power BI, Python, Analyst Thinking
● Proficient in Microsoft Office Tools
● Proficient in Adobe Photoshop, Canva
● Facebook Ads, Google Ads, TikTok Ads, and Apple Search ads
● English: Intermediate level
AWARD
● VietSeeds Foundation Scholarship:
Soft Skills (Social Emotional Learning, Growth Mindset, Mindfulness, Time Management, Project Management, Design Thinking, Data & Reporting)
Mentoring: 1 on 1 in E-commerce
PROFESSIONAL EXPERIENCE
HEINEKEN
DATA ANALYSIS INTERN Feb 2023 - Jul 2023
● Conducted data cleaning by fixing mistakes and removing duplicates to ensure accuracy for analysis.
● Collect and pre-process data from multiple sources (Google Forms, APIs from social networks) to support product analysis.
● Reorganize product data to retrieve and process information quickly, improving business performance.
● Use Excel and Power BI to analyze business questions and marketing performance, optimizing the process.
● Check the difference between the number of orders and deliveries, proposing solutions to improve the operating process.
● Fix errors in SQL queries, ensuring the accuracy of product data analysis.
● Analyze marketing campaign performance and customer behavior, optimizing marketing strategies.
● Visualize data with Power BI, creating detailed reports to improve business and marketing performance.
● Build product and marketing performance forecast models with scikit-learn, supporting business decisions.
VNG
DATA ANALYSIS INTERN Jul 2023 - Dec 2023
● Find games that can be hits to clone and identify core gameplay rules of established and emerging games, applying data analysis and machine learning methods to discover important factors and trends. direction in the gaming industry.
● Use Python and scikit-learn library to predict sales or downloads based on inputs.
● Use power bi to analyze EDA and visualize
BUI COFFEE SUPPLY
MARKETING EXECUTIVE Aug 2019 - Present
● Develop and implement marketing strategies to enhance brand awareness and drive sales.
● Led the launch of a book tour from North to South Vietnam, selling 2,500 copies in 8 months.
● Developed and launched new products tailored to customer preferences, increasing revenue by 10%.
● Created and shared knowledge-based video content on TikTok, achieving 100,000 views without running ads.
● Build 2 websites:, https://buicoffeesupply.com/, https://primecoffea.com/
● https://primecoffea.com/Tiktok channel 0 ->75k view increase sales 15% SAIGON MEDICINE
DIGITAL MARKETING Sep 2018 - Jan 2019
● Created scripts for video content.
● Edited videos for TikTok, FB Reels, and YouTube Shorts.
● Collaborated with MCN Theanh28 to find solutions for content improvement.
● Average of 50,000+ views per video.
● 5 videos achieved over 1 million views.
LIFT UP VIETNAMESE ENTREPRENEUR
VOLUNTEER SOCIAL MEDIA DESIGNER ORGANIZER MC Oct 2021 - Jan 2022
● The project was carried out voluntarily by experts to support the business knowledge of Vietnamese entrepreneurs.
● Regulated successfully 14 events
● Attracted over 50 entrepreneurs to each event
● Involved 24 experts as speakers
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