Creative Director Human Resources

PROFESSIONAL

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Experienced creative leader with extensive expertise

on both client and platform side. Delivering award- winning ideas for global brands with diverse artistic design and campaign development history. A

demonstrated track record of leading cross- functional marketing teams. Highly creative and strategic thinker with expertise in traditional marketing, broadcast and direct response television, video, online media and social platforms. Orchestrating high- profile

advertising campaigns from concept through final

execution within demanding deadlines and project

parameters. Skillful, articulate and persuasive leader and communicator, respected for building and

sustaining strategic account partnerships, presenting state- of- the- art marketing solutions and achieving targeted corporate objectives. Career committed

innovator with emphasis on quality, accountability and creative excellence.

MANAGEMENT

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Extensive experience managing large teams of

diverse creative personalities in deadline driven

environments, establishing career development

programming and leading cross- functional team

collaboration. Development of accurate job

descriptions for efficient recruiting and performance measurement. Management leadership training,

experience with Culture Index, DiSC and

Strength Finder to establish communication

styles between personalities.

TECHNICAL SKILLS

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Mac OS, Windows, Adobe CC, MS Office, Google

Drive, Social Media, Web; HTML, CSS, Javascript,

WordPress, Content Management Systems (CMS),

Customer Relationship Management, Planning,

Analysis, Project Management, Video Creation,

Presenting; Keynote, PowerPoint and Prezi.

EDUCATION

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Bachelor of Fine Arts

Oregon State University Corvallis, Oregon

PHONE 952-***-****

EMAIL *****@***********.***

PORTFOLIO jamieschatz.com

LINKEDIN linkedin.com/in/jamieschatz

WORK EXPERIENCE

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CREATIVE DIRECTOR

Patient Guide Solutions · Little Rock, Arkansas 2023-Present Provide creative direction and leadership to in-house and remote teams. Responsible for the development and visual impact of marketing communication materials, and products for healthcare clients nationwide. Focused on providing a better resource for patients with well-designed, and medically accurate information to upgrade their overall experience.

CREATIVE DIRECTOR

AJRS CreativeWerks · Little Rock, Arkansas 2021-2023 Drafting the development of creative plans for advertising services, leading conceptual, inspired and meaningful strategies, tactics and messaging across accounts. Collaborating with clients and guiding designers, writers and content creators on integrated campaigns including; identity, print, packaging, point-of- purchase, outdoor, broadcast and digital. Manage campaigns from concept through production.

CREATIVE DIRECTOR

Baldwin & Shell · Little Rock, Arkansas 2020 - 2021 Led and managed the marketing department. Developed brand strategy, creative process, brand guides and designed brand assets, artwork and graphics for all marketing. Provided strategy, creative direction and analysis for all marketing efforts and positioning goals. Collaborated with internal teams to ensure effective implementation of a company-wide brand strategy for marketing, ad concepts, promotional efforts, proposals, estimates and social media communications. Led special projects by the Content team, including annual awards. Directed video, photography, freelance vendors and outside resources including; apparel, gifts, trade show and environmental.

ASSOCIATE CREATIVE DIRECTOR

Midan Marketing · Charlotte, North Carolina 2017 - 2019 Led and managed a team of art directors, copywriters, developers and editors. Developed, improved and implemented creative processes. Provided creative direction for multi- channel marketing concepts. Reviewed all creative across channels, defining the look, feel and execution of marketing strategies, ensuring concepts and campaigns delivered a consistent experience across all media, with focus on unique, cost effective solutions. Measured the impact of the creative process for marketing programs and evaluated their effectiveness for future campaigns. Established look books for brand development and communication with vendors and outside resources. Directed photography, video, audio, digital, online training development, trade show and environmental. Created look and direction for the largest client that led to doubling of their budget for 2018, and an additional 40% increase for 2019.

DIRECTOR OF CREATIVE SERVICES

Keypath Education · Kansas City, Missouri 2014 - 2015 Led and managed a team of creative writers, designers, video producers and editors, developing creative concepts and elements needed to bring our partner’s marketing strategy to life. Led and drove strategic planning process with the team and resolved functional conflicts, ensuring the creative efforts and activities of the team met high standards for creativity, innovation and profitability while also achieving client’s goals and objectives. Exposure to C-Suite contacts, both internal and external.

JAMIE SCHATZ

CLIENTS

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Nike

Disney

Coca-Cola Company

Barq’s Rootbeer

Sprite

Paramount Studios

Sony Records

Tyson Fresh Meats

FPL Food

Nolan Ryan Beef

Birchwood Foods

Kane Beef

Tosca

Albertsons

First Interstate Bank

MasterCard

Northwest Airlines

Hallmark

Sprint

Nissan

Honda

Toyota

National Car Rental

Phillips Wine & Spirits

Pete’s Brewing Company

Johnson Brothers Liquor Company

Minnesota Licensed Beverage Association

Bridgestone Tires

Crystal-Pierz Marine

REFERENCES

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References available upon request

PHONE 952-***-****

EMAIL *****@***********.***

PORTFOLIO jamieschatz.com

LINKEDIN linkedin.com/in/jamieschatz

WORK EXPERIENCE

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CREATIVE DIRECTOR SENIOR ART DIRECTOR

Shop.com/Market America · Greensboro, North Carolina 2011 - 2013 Led and managed a 54 person creative department, including advertising, editorial, interactive, publications and translation. Produced all branding, packaging and communications for five countries, including annual reports, monthly magazines, convention and event programs, marketing collateral, marketing nutraceutical and cosmeceutical product lines, logos, packaging, labels, product cards, booklets and fliers, catalogs, weekly e-newsletters, e-blast customer emails, banner ads, landing pages and websites, ensured that messaging and style were appropriately positioned across cultures.

SENIOR ART DIRECTOR

Life Time Fitness · Chanhassen, Minnesota 2006 - 2009 Developed brand identity and implemented across all media delivering a consistent message. Developed brand image for Life Time Fitness premium product; Life Time Athletic. Conceptualized and designed logos, direct mail, print and outdoor. CREATIVE DIRECTOR PARTNER

HaggertySchatz · Long Lake, Minnesota 1999 - 2006 Consulted with marketing department executives and business owners, defining business vision, created brand strategy and advertising concepts for small, medium, and Fortune 500 accounts. Recruited and managed freelance art directors, copy writers, illustrators, photographers, digital designers, broadcast producers, outsourced account services and facilitated execution of multiple projects for numerous clients. SENIOR ART DIRECTOR

The Lacek Group · Minneapolis, Minnesota 1997 - 1999 Trained, mentored, developed, and technically supported junior Art Directors on diverse design projects. Served as major contributor on creative team, collaboratively developed Starwood brand, created loyalty marketing program and enhanced brand market presence and profitability. Appointed as new business pitch team member, strategized and developed marketing and promotional sales rationales and leveraged new business development opportunities.

SENIOR ART DIRECTOR

McCracken Brooks · Bloomington, Minnesota 1996 - 1997 Serviced prestigious Coca Cola account, created and designed point of purchase displays. Developed unique and captivating BARQ’s marketing promotion that repositioned company with number one root beer brand. Traveled to Walt Disney World, partnered with Disney marketing directors and collaboratively developed and promoted Coca Cola brand across Disney World platform. ART DIRECTOR

Carlson Marketing Group · Plymouth, Minnesota 1994 - 1996 Served as Art Director for prestigious Northwest Airlines account, partnering programs and successfully packaged and featured numerous NWA marketing promotions. Collaborated with NWA marketing executives, strategized and designed collateral, presented art and advertising concepts and secured design approvals. SENIOR DESIGNER

Nike · Beaverton Oregon 1991 - 1994

Partnered with Clothing Designer and developed highest revenue-producing, inaugural apparel product line. Created Nike Golf Tour product line and delivered record- breaking sales performance. Designed collateral marketing and advertising materials. successfully driving product line introduction and brand promotions. Developed marketing programs with multiple professional athletes and collegiate teams. JAMIE SCHATZ

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